Shift Communications

FEBRUARY 20, 2019

What time and resources are we committing to understanding overall cultural trends and our industry’s current relevant news? For starters, we’ll explore not only why we should be dedicating time and resources to research industry trends but also how to do it completely hassle-free. Wikipedia Top 25 Report. Trends on Social Media.

Trends 142

Trends Industry Wikipedia How To 142

Sword and the Script

DECEMBER 21, 2021

This year, we’ve seen brands and agencies alike trying – and struggling – to find and hire strong PR pros. So, my prediction for 2022 is that those PR practitioners with stand-out skills like stellar writing ability and a proven track record of success will have unlimited career opportunities. Data-driven PR.

Marketing 214

Marketing Content Marketing Social Media Employee 214

Prohibition

FEBRUARY 14, 2023

Overview of Tech PR Tech PR is the strategic use of communications and relationships to build the reputation of a brand or business in the technology industry. Tech PR also involves securing media coverage and amplifying content through storytelling to reach the right target audience.

Strategy 62

Strategy Brand Branding Technology 62

Shift Communications

MAY 4, 2016

It’s no secret that the PR industry has been changing rapidly for the better part of 10 years. The good people of NATIONAL recognized early that SHIFT is a special kind of agency, and they were keen to maintain everything about our culture, people, vision and services. and that this process is speeding up, not slowing down.

Data-Driven PR 0

Data-Driven PR Agency Travel Meeting 0

Shift Communications

JANUARY 25, 2016

Fast forward to today, and their business’ website is one of the top trafficked websites in their industry. This very early application of content marketing came at the perfect time, in a number of ways. Their efforts are what we know of today as “content marketing.” Marketing Coordinator. Savannah Whitman.

Content Marketing 60

Content Marketing System Google Data 60

Shift Communications

DECEMBER 30, 2015

SHIFT honed in on creating a way to choose a PR strategy based on visible, measurable criteria and a meta-strategic framework. The framework rests on pace and visibility, with pace referring to how fast conditions are changing in an industry, and voice referring to how well a message can be heard in the communications landscape.

Twitter 74

Twitter Pitching Facebook Data 74

Shift Communications

JANUARY 26, 2016

In the spring of 2015, SHIFT launched its cutting-edge Marketing Technology Immersion (MTI) program to help the agency develop a better understanding of SHIFT’s data-driven approach to communications and client services. As the digital world adapts, so do the tools and programs we use to analyze them. Casey Egan.

Marketing 60

Marketing Technology B2C Data 60