Agency Article Media Relations Media Training 
Onclusive
NOVEMBER 8, 2023
Earned Media & Media Relations In the old days, sending out press releases and then managing a Rolodex of media contacts could help PR pros to land earned media. Today, landing earned media in publications that resonate with target audiences is only one small part of the earned-media mix.
Onclusive
AUGUST 22, 2017
Earned Media/Media Relations. Far from just managing a digital Rolodex, landing earned media in publications that resonate with target audiences is only one small part of the earned-media mix. Media Training. Social Media & Community Management. Relationship building takes time.
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Onclusive
AUGUST 9, 2021
Earned Media & Media Relations. In the old days, sending out press releases and then managing a Rolodex of media contacts could help PR pros to land earned media. Today, landing earned media in publications that resonate with target audiences is only one small part of the earned-media mix.
ImPRessions - Crenshaw Communications
OCTOBER 26, 2022
Regular “touch-base” calls are a PR agency staple. A PR agency is typically brought on to do more than secure media coverage. If a brand is new to PR or unfamiliar with the ins-and-outs of media relations, it’s time to walk through key items like announcement strategies, timelines and anticipated results.
ImPRessions - Crenshaw Communications
OCTOBER 26, 2022
Regular “touch-base” calls are a PR agency staple. A PR agency is typically brought on to do more than secure media coverage. If a brand is new to PR or unfamiliar with the ins-and-outs of media relations, it’s time to walk through key items like announcement strategies, timelines and anticipated results.
PRSay
FEBRUARY 28, 2023
Media relations hinges on the relationships that we create and maintain with the press. After being a professional journalist for more than four years, I recently left the field to pursue a career in public relations. I really try to maintain my relationships with people who are in media relations.”
ImPRessions - Crenshaw Communications
SEPTEMBER 15, 2020
PR people are nearly always involved in setting up these briefings, and at our agency, we always staff them as well. That’s a good time to ask about a previous article they’ve written, current events or just how their day is going. But to a less experienced PR person, this role can feel awkward. Am I in the way? A fifth wheel?
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