ImPRessions - Crenshaw Communications
MAY 8, 2017
File-sharing service WeTransfer mentioned to our team that an artist whose work was featured on their site would be designing a billboard for the Ace Hotel in Los Angeles. For example, a hot topic of late in the ad/tech world is the ire of major advertisers placed next to hate speech on YouTube and other sites. It was a no-brainer.
Buzzstream
MARCH 31, 2020
Ask your paid search or media team where they do display advertising and which domains sent the best quality traffic. Not to mention that if you want to project the best possible image of your brand, the content that you put out on the web is a representation of you. Make it good!
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Prohibition
JANUARY 14, 2022
You can do this by using tools that track keywords related to your brand and monitor consumer behaviour and sentiment on the web. Your crisis command centre can be a meeting room or office on your premises or an off-site location such as a nearby hotel or conference centre. This is called your crisis command centre (CCC).
Sword and the Script
NOVEMBER 12, 2019
The company sells intent data, but not leads or advertisements, which the company says means its data is unbiased and of higher quality. Today it has categories for software in finance, HR, hotel management, medical, construction and many more. The idea is a buyer searches for products on the web and finds the company’s website.
Maxim Behar
JANUARY 24, 2022
For a couple of years, we have been observing a very dynamic and fast merging of the three main elements of the public communications business – advertising, public relations, and digital. Decades ago, Late Konrad Hilton was asked, what is important for a hotel to be successful?,
Shift Communications
DECEMBER 2, 2015
Yet in a very short period, Airbnb has surpassed some of the world’s largest hotel chains including Hilton, InterContinental and Marriot in terms of available rooms. Exponential iteration in PR is more akin to the change programmatic technology brought to how advertising is targeted and bought and sold on the web, minus the fraud.
Mindful Marketing
JANUARY 12, 2019
Like other award programs, the Golden Globes features a preshow red carpet event during which the many talented people of television and film stroll in front of the media while slowing making their way into the Beverly Hilton Hotel. So, the $12 million question is: Was Cuthbert’s photobombing serendipitous, or was it planned?
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