ImPRessions - Crenshaw Communications

MAY 8, 2017

File-sharing service WeTransfer mentioned to our team that an artist whose work was featured on their site would be designing a billboard for the Ace Hotel in Los Angeles. For example, a hot topic of late in the ad/tech world is the ire of major advertisers placed next to hate speech on YouTube and other sites. It was a no-brainer.

Media 199

Media Interviews YouTube Hotels 199

Maxim Behar

MARCH 11, 2021

Morning News – he called me up and said, “Maxim, I’m going back to Paris, I Ieft you a note at the reception desk of the Sheraton hotel with my opinion about your newspaper. had to organize an opening ceremony for the first Radisson Hotel in Bulgaria and it was a real high-profile event for Sofia. However, it was so obvious.

Newspapers 52

Newspapers Hotels Media Advertising 52

ImPRessions - Crenshaw Communications

MAY 18, 2018

While top-tier marketing and advertising are valuable, associated PR campaigns can help propel a brand to the next level of emotional attachment. For companies looking to differentiate themselves from the pack, PR (integrated with advertising and marketing) can help build a foundation of brand love. You feel connected to these brands.

Brand 149

Brand Branding Storytelling B2B 149

David PR Group

NOVEMBER 14, 2014

The event was sponsored by Intercontinental Hotels and Bacardi , and the publicized goal was to choose a signature specialty cocktail that will be showcased in the hotels next year. The hotel chain’s goal was fairly clear to me from the outset. It was held at Bacardi headquarters, not far from my office.

Hotels 71

Hotels Marketing Strategy Advertising 71

Burrelles Fresh Ideas

MAY 23, 2023

The largest jump they saw was regarding hotel stays. In response, hotels and airlines are implementing eco-friendly practices and promoting sustainable tourism initiatives. Admittedly, some travel segments, like flying, hotel stays, restaurants, etc., They are up more than 300% over last year.

Travel 40

Travel Tourism Airlines Hotels 40

Bianchi Biz Blog

JUNE 29, 2023

You can sign up to be notified when registration for the show opens here , and it’s never too early to think about booking your flights and hotel accommodations, because you’ll be among some 150,000 attendees expected to travel to the show.

Mobile 75

Mobile Technology Automotive Trade Shows 75

Doctor Spin

APRIL 4, 2023

David should leverage the surprise element and not advertise his advantage beforehand. ” (Stupid majority vs Tesla Motors) “Hotels must have hotel rooms!” Coherent Actions David shouldn’t use any heavy armour because that would slow him down.

Strategy 52

Strategy How To Hotels Analysis 52

PRSay

OCTOBER 11, 2017

Some of Project Bread’s initiatives range from developing a free cookbook for homeless families residing in hotel rooms who lack access to proper kitchens to a program that provides incentives for people in food stamps to purchase fresh fruits and vegetables. Hunger is silent so we speak up. Plant a garden, grow a neighborhood.

Conference 75

Conference Hotels System Internal 75

ImPRessions - Crenshaw Communications

NOVEMBER 15, 2016

Top execs were accused of spending millions on parties, hotels and travel. Now the bank is clawing its way back into the public’s good graces beginning with folksy new advertising. It tarnished the reputation of one of the most revered veterans’ groups. Time will tell. Google and Facebook struggle with fake news.

Pharmaceuticals 120

Pharmaceuticals Banking Reputation Hotels 120

Doctor Spin

APRIL 17, 2023

A family staying at the Ritz-Carlton on Amelia Island, Florida, experienced the hotel’s customer service when their son’s beloved stuffed giraffe, Joshie, was accidentally left behind. The New Gold Standard: 5 Leadership Principles for Creating a Legendary Customer Experience Courtesy of the Ritz-Carlton Hotel Company.

Strategy 52

Strategy Customer Service Airlines Hotels 52

Cision

FEBRUARY 2, 2016

Building a chocolate hotel in Paris in 30 degrees Celsius heat was a memorable challenge! Create your own profile and start linking in agency heads, recruiters and HR directors as this is where many internships and starter roles are advertised. I think this was very compelling to Heinz. Build up your own network on LinkedIn.

Hotels 120

Hotels Agency Radio Measurement 120

Maxim Behar

JUNE 15, 2022

We had lunch in the very fashionable restaurant for its time in Grand Hotel Varna on Golden Sands and the Baron began straight away without any courtesies: - Maxim, you were recommended to me by my friends as an honest and respectable person. And we, at Solvay, are like that.

Chemicals 52

Chemicals Fashion Hotels Corporate 52

Maxim Behar

JUNE 15, 2022

We had lunch in the very fashionable restaurant for its time in Grand Hotel Varna on Golden Sands and the Baron began straight away without any courtesies: - Maxim, you were recommended to me by my friends as an honest and respectable person. And we, at Solvay, are like that.

Chemicals 52

Chemicals Fashion Hotels Corporate 52

The Proactive Report

MARCH 1, 2016

Example: for a tourist spot, PR is the spark that starts consideration, so you don’t track hotels booked, but outcomes on the PR content. Prof Dr Ana Adi ‏ @ ana_adi Feb 26 A6 It’s matter of perception: it confuses PR w/ advertising (this works against all efforts of professionalisation). Those are the metrics.

Twitter 100

Twitter Measurement Digital PR Hotels 100

The Proactive Report

MARCH 1, 2016

Example: for a tourist spot, PR is the spark that starts consideration, so you don’t track hotels booked, but outcomes on the PR content. Prof Dr Ana Adi ‏ @ ana_adi Feb 26 A6 It’s matter of perception: it confuses PR w/ advertising (this works against all efforts of professionalisation). Those are the metrics.

Twitter 100

Twitter Measurement Digital PR Hotels 100

Buzzstream

MARCH 31, 2020

Ask your paid search or media team where they do display advertising and which domains sent the best quality traffic. There are a number of ways to find these blogs and publishers, here are a few: Ask your audience where they get their information online. Find websites who rank for informational queries related to your product or service.

SEO 124

SEO Google Hotels Strategy 124

Cision

MARCH 30, 2016

My favorite headline that probably got the most attention was, “Summertime Sadness: Don’t fall victim to this hotel booking scam – like I almost did.” In just a few short months, without any paid advertising, we have gained roughly 3,000 followers and average about 150-300 likes per post. .

Public Affairs 120

Public Affairs Policies Pitching Hotels 120

PR in High Definition

MARCH 21, 2018

But with more demand for marketers to show transparency and trust in their advertising efforts this year, how is the influencer market expected to hold up? Influencers can have a tremendous impact on brand reputation – just look at what Kylie Jenner managed to do to Snapchat’s share prices with just one tweet last month.

YouTube 48

YouTube Hotels Sports Social Media 48

PR 20/20

OCTOBER 30, 2018

Artificial Intelligence for Advertising 101. We have negotiated special group rates at three area hotels to accommodate your stay, including the Hilton Downtown, the Cleveland Marriott Downtown, and the Westin Downtown. MAICON will also offer five workshops preceding the conference on Tuesday, July 16.

Conference 45

Conference Marketing Case Study Hotels 45

Waxing UnLyrical

OCTOBER 18, 2011

The consequence is that Maltese consumers are being bombarded with Facebook competitions and advertising. ” In fact, the most impressive piece of social media work I have seen in Malta has come from Island Hotels Group (not a client I must add). Of course, none of this is new. .”

Guidelines 60

Guidelines Hotels Facebook Groups 60

Victorious PR

FEBRUARY 8, 2023

PR differs from advertisement in a number of ways, but one of the biggest is that a PR firm isn’t going to simply pay sites to display an ad of your business. When you travel, you likely often stay at various hotels, fly in airplanes, rent vehicles, visit local sites and attractions, eat out at restaurants, and the list goes on.

Industry 52

Industry Real Estate Healthcare Tourism 52

Victorious PR

FEBRUARY 8, 2023

PR differs from advertisement in a number of ways, but one of the biggest is that a PR firm isn’t going to simply pay sites to display an ad of your business. When you travel, you likely often stay at various hotels, fly in airplanes, rent vehicles, visit local sites and attractions, eat out at restaurants, and the list goes on.

Industry 52

Industry Real Estate Healthcare Tourism 52

Victorious PR

FEBRUARY 8, 2023

PR differs from advertisement in a number of ways, but one of the biggest is that a PR firm isn’t going to simply pay sites to display an ad of your business. When you travel, you likely often stay at various hotels, fly in airplanes, rent vehicles, visit local sites and attractions, eat out at restaurants, and the list goes on.

Industry 52

Industry Real Estate Healthcare Tourism 52

PR in High Definition

FEBRUARY 24, 2020

Geoffrey Colon, Head of Brand Studio at Microsoft Advertising, recently gave a talk at CES , where he mentioned that Satya Nadella is encouraging all Microsoft employees to not only think about what they can do, but what they should do. . Being kind is a long-term investment in your brand.

Leadership 71

Leadership Employee Reputation Hotels 71

Prohibition

FEBRUARY 15, 2017

The lines between marketing, advertising, PR and sales will also become even more blurred as a result of technological advances in the industry. I also think we’ll become more governed by the consumer, which in turn means a focus on integrity and emotion focused comms will become even more popular.

Hotels 86

Hotels Social Media Fashion Agency 86

Communications Conversations

MARCH 16, 2016

Dell probably put him up in a hotel. No one wants to talk about how this is merely an advertising play now. ” Let’s just call it what it is: A paid advertising relationship. What Mark didn’t really mention here is the paid nature of this relationship. Do you think this had any impact on Mark changing his mind?

Marketing 60

Marketing Hotels Advertising Advertising 60

Sword and the Script

MARCH 3, 2015

Mad Men may come to mind for culture, but what McKinsey says heralded that golden age was “a happy marriage of advertising and technology.”. As a benchmark, in 1960 US advertising spending totaled $12 billion according to AdAge.

Marketing 60

Marketing Telecommunications Customer Service Technology 60

Waxing UnLyrical

JUNE 4, 2014

Pic-N-Post has already revolutionized weddings and parties; now, it’s changing the game for hotels, convention centers, special events, restaurants, and more. Holistic media and commerce. Long ago, before the rise of e-commerce, the question of how to reach users was more difficult because of the barriers to access.

Mobile 101

Mobile Community System Social Media 101

Maxim Behar

SEPTEMBER 19, 2022

I was staying in a very small and cheap hotel not far from Buckingham Palace, and when the owner, a Pakistani, saw me coming out in the morning dressed formally, casually remarked, “Business meeting, right? Hope you make profits…”.

Newspapers 72

Newspapers Ethics Meeting Hotels 72

Cision

JULY 26, 2017

Travel -> (Airline, Business travel, Frequent flyers, Hotel, Personal travel destinations, Travel and Entertainment, Travel services). Up until now, it has not been very easy to advertise on the Snapchat platform. Paid Content (what can I measure and how granularly can I target audiences?).

Social Media 233

Social Media How To Insurance Insurance 233

Maxim Behar

SEPTEMBER 19, 2022

I was staying in a very small and cheap hotel not far from Buckingham Palace, and when the owner, a Pakistani, saw me coming out in the morning dressed formally, casually remarked, “Business meeting, right? Hope you win…”.

Newspapers 52

Newspapers Ethics Meeting Hotels 52

PR Conversations

NOVEMBER 27, 2015

It can take hours to move from one place to the other and we were “parked” in a decent but peripheral “four star” hotel (as proudly indicated by our host when I inquired the reasons for not choosing a more central Tehran location). This presentation was to some 60 Iranian professionals from public, private and social sector organizations.

Conference 40

Conference Hotels Internal International 40

wiredPRworks

APRIL 27, 2020

Without tension, there can be no great advertising nexus of customer, context, and brand. For example, origami toilet tissue tells a hotel customer we’ve been here, and we’ve taken great care to make sure your room is clean. Social currency is defined as: Customer Engagement = direct transaction + indirect participation.

Marketing 52

Marketing Storytelling Content Marketing Examples 52

wiredPRworks

APRIL 27, 2020

Without tension, there can be no great advertising nexus of customer, context, and brand. For example, origami toilet tissue tells a hotel customer we’ve been here, and we’ve taken great care to make sure your room is clean. Social currency is defined as: Customer Engagement = direct transaction + indirect participation.

Storytelling 52

Storytelling Brand Branding Marketing 52

Ethical Voices

NOVEMBER 7, 2022

I started off in advertising sales for IDG. The cost of their flight and hotel have got to be covered. My career has been about technology and about helping people make better decisions. And so, I’ve been on both sides of the fence – editorial and marketing. Most reporters aren’t rich enough to travel the world.

Ethics 83

Ethics Travel Writing YouTube 83

Flatiron Communications

SEPTEMBER 17, 2014

billion advertising sponsorship deal it assigned in 2011. ” Radisson Hotels severed its relationships with the Minnesota Vikings organization. Even more crucial than the owners are the corporate sponsors who comprise the lion’s share of the revenue that flows into the players’, teams’ and League’s coffers.

Corporate 31

Corporate Hotels Sports Policies 31

Flatiron Communications

SEPTEMBER 17, 2014

billion advertising sponsorship deal it assigned in 2011. ” Radisson Hotels severed its relationships with the Minnesota Vikings organization. Even more crucial than the owners are the corporate sponsors who comprise the lion’s share of the revenue that flows into the players’, teams’ and League’s coffers.

Corporate 28

Corporate Hotels Policies Sports 28