Advertising Content Marketing Digital PR Technology 
Cision
AUGUST 23, 2017
Fortunately, emotions can be widely used in your digital PR, especially to tell stories that connect with your audience. Here is a list of four unique tips that will help you leverage emotions to boost your digital PR. However, not all of them may be the key to boost your digital PR. Humanize Your Brand.
The Proactive Report
JANUARY 13, 2016
There is no doubt that we’re seeing a change in how the public responds to brand content. “This dictates a shift in mindset from pure product marketing and interruption advertising to an editorial focus on building audience. ” That sounds remarkably like Digital PR. .”
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The Proactive Report
JANUARY 13, 2016
There is no doubt that we’re seeing a change in how the public responds to brand content. “This dictates a shift in mindset from pure product marketing and interruption advertising to an editorial focus on building audience. ” That sounds remarkably like Digital PR. .”
The Proactive Report
JANUARY 13, 2016
There is no doubt that we’re seeing a change in how the public responds to brand content. “This dictates a shift in mindset from pure product marketing and interruption advertising to an editorial focus on building audience. ” That sounds remarkably like Digital PR. .”
Sword and the Script
MARCH 11, 2017
There’s nothing inherently wrong with such a perspective, but it ignores the influence of technology. Technology is by definition the application of science for practical use. Speed is a staple value proposition of technology and tools clearly have an influence on a craft, whether carpentry or PR or something else.
Sword and the Script
JULY 2, 2019
At the beginning of every new month, I take a look back and the news and notes stemming from the software developers that make tools for PR pros. I call it the PR technology summary ( PR tech sum ) and here’s what I found over the last 30 days. Do you remember the last time you needed support from a technology provider?
Buzzstream
DECEMBER 13, 2023
Either way, using tools and technologies to aid your marketing strategy has never been more impactful than in the age of AI. In PR, where users spend hours researching contacts and monitoring media placements, the need to streamline processes is always at a premium. PRs appreciate Cision’s targeted search functionality.
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