4-easy-automations-to-improve-pr-agency-productivity 
Burrelles Fresh Ideas
JANUARY 9, 2024
Today’s PR pros must not only navigate, research and pitch in an increasingly complex media environment but also track (monitor) and measure the results in a way that resonates with stakeholders. Here are some (but not all) updates, improvements, and additions we launched in 2023 to help you and your PR team succeed in 2024.
Sword and the Script
JANUARY 7, 2020
A few months back, Agility PR Solutions announced it updated its media monitoring tool. As I noted then, the company indicated the new release focused on improving the workflow, search and sharing abilities in the platform. The company reached out to me and offered me complimentary access in exchange for an independent product review.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
The Resolution Blog
JANUARY 8, 2018
Tip of the month: “Take someone in finance to lunch and learn how you make money ” This is just one of the amazing tips from the Queen of metrics Katie Paine in this interview on PR News. She always explains clearly how to demonstrate organisational impact from your PR work. Thanks BuzzSumo :) 4. A standard in article scoring?
Stephen Waddington
OCTOBER 28, 2019
I’d challenge the assertion that PR practitioners are ready to spend their day inside an end-to-end platform,” said Richard Bagnall, Chairman, AMEC, and managing partner, Carma. One of the propositions we’re most excited about is its planning product. Pulsar typically work with marketing departments rather than communication or PR.
PR 20/20
JUNE 9, 2020
Between 2016 and 2019, PR 20/20 had evolved so much that the website was no longer a strong reflection of our vision. A critical piece of business growth, the website was no longer serving its purpose as the metaphorical “front door” to the agency. The move transformed the direction of our services at PR 20/20.
Sword and the Script
OCTOBER 29, 2019
It’s not the best content or the best contacts that drive success in PR – it’s the connection between the two. The Belgium-based company takes customer relationship management (CRM) approach to PR, and Mr. Wynants says if you don’t have content as part of that CRM, you’re missing a big part of the puzzle. Distribution through email.
PR 20/20
SEPTEMBER 21, 2017
The Marketing AI Institute was created and is powered by PR 20/20. Can we automate content creation using artificial intelligence? These are the questions we sought to answer in spring 2015 when I launched an internal initiative named Project Copyscale at my content marketing agency, PR 20/20.
Expert insights. Personalized for you.
94 
Let's personalize your content