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Forecast 2026: 3 Takeaways for the Next 3 Years of the PR Profession

PRSay

What will the PR profession look like between now and the year 2026? Organizations big and small were represented, as were PR specializations ranging from public administration and retail to finance and food service. Projecting to 2026, the numbers were virtually identical, suggesting long-term confidence.

Survey 87
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Mary Meeker on the rise of the internet for marketing and public relations

Stephen Waddington

The report contains plenty of insight for anyone working in marketing or public relations. 1 An Internet connected world by 2026. Mark 2026 down in your diary as the year when everyone in the world is able to get online, based on current adoption rates. #2 UGC is a powerful means of marketing or public relations.

Publicity 122
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Transparency and Trust: The Role of ESG Reporting

Presspage

This is where the future of investor communication is headed: Using ESG data to create a story that resonates with investors, while also shaping the reputation that a company holds in the eyes of the public. The US is not far behind, with mandatory green disclosures by 2026. Want to upgrade your ESG reporting game?

Report 109
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#FuturePRoof podcast: strawberry picking

Stephen Waddington

FuturePRoof conversation at #PRfest about the value of public relations. The latest phase of the project seeks out insight on the value of public relations when implemented as a strategic management discipline. In each case public relations is represented at the highest level internally. Here’s what you’ll learn.

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Effective PR Tips for Cannabis Brands

5W PR

With traditional public relations strategies and campaigns, one of the most important metrics for success is brand awareness. Finally, when companies are trying to create content for their public relations efforts, it’s important to ensure that those topics are going to be relevant to the business itself. Media Relations.

Brand 88
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EV charging infrastructure – progress and challenges

Practical Law Construction

The questions span a range of legal disciplines and so this week, in the first of our blogs on this topic, we’ll start by focusing on some of the general questions we are asked. According to government figures, there are currently around 29,600 public charging points across the country, including over 5,400 rapid charging points.

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Your profession needs you

Stephen Waddington

It’s more important than ever to put the public at the heart of your work. I want to briefly explore the role of modern public relation in society and the developing relationship between organisations and their publics. Purpose and public legitimacy. Social capital: evolution of public relations practice.