2023 Brand Ethics Leadership 
PRSay
SEPTEMBER 19, 2023
Each September, PRSA recognizes Ethics Month to bring increased attention to the core foundation of the communications profession. Please visit prsa.org/ethics for additional programming and ethics resources and PRSA’s social media platforms for updates throughout the month. In May 2023, the U.S.
ImPRessions - Crenshaw Communications
JANUARY 5, 2024
Those who work in PR and media have seen a whirlwind 2023. We’re getting a handle on how to use generative AI ethically and with impact , riding the waves of an evolving social media landscape, and navigating unpredictable news cycles. And he sees PR teams getting more involved in brand safety.
Reputation Us
AUGUST 28, 2023
” Aftab Pureval “Cincinnati is growing with the largest consumer brand ( Proctor & Gamble (I) Limited. ) to make the make the biggest impact to these consumer brands in the coming years.” ” –Hope for technology to be ethical. ” The post MidwestCon 2023. –Job transition.
Ethical Voices
MAY 8, 2023
She was one of the first people I interviewed when Ethical Voices launched in 2019, and I figured it was time to have her back, particularly because Ethisphere recently released an updated list of the World’s Most Ethical companies. What are the top ethics issues facing companies? It has a couple of component pieces.
PRSay
JUNE 16, 2023
In recent years, especially in 2023, all the talk has been about generative artificial intelligence (AI). As we know, social media is a crucial way for PR practitioners to connect with audiences and promote brands. Technology’s continuous advance is affecting every profession, including public relations. Connect with him on LinkedIn.
PRSay
JUNE 7, 2023
Digital media brands pioneered the “continuous news” model, and AI will surely support round-the clock reporting efforts. But the actual work of reporting — and ensuring that public-facing content is accurately and ethically sourced, as well as factually correct — will be the work of humans for some time to come.
NewsWhip
FEBRUARY 1, 2024
To unpack this more and understand what it means for brands and businesses we sat down with Tonia Ries, who leads the Trust Barometer at Edelman’s Trust Institute, to discuss the findings from this year’s report. Here are our five key takeaways from the conversation. Source: Edelman Trust Barometer, p.14 Source: Edelman Trust Barometer, p.7
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