Reputation Us

NOVEMBER 12, 2021

For a third year in a row, the Nonprofit Association of Oregon (NAO) is partnering with NAO Business Verified Affiliate member ReputationUs to offer the “ Nonprofit Reputation Program.” ” One lucky NAO nonprofit member will be selected to win six-months of pro bono reputation management support (a value of $14,000).

Reputation 78

Reputation Nonprofit Crisis Management Training 78

Onclusive

NOVEMBER 8, 2023

Originally Published August 23, 2017; Updated August 9, 2021 ; Updated November 2023 PR is always evolving. Earned Media & Media Relations In the old days, sending out press releases and then managing a Rolodex of media contacts could help PR pros to land earned media.

Training 195

Training Media Training Reputation Crisis Communications 195

Onclusive

JANUARY 7, 2021

To kick off 2021, Onclusive is looking at the communications function through the executive lens while keeping the communications pro’s perspective in mind, and bringing it all together in our upcoming webinar, The Executive’s Guide to Building and Leading an Impactful Communications Department.

Communications 248

Communications Corporate Reputation Employee 248

Onclusive

AUGUST 9, 2021

Originally Published August 23, 2017; Updated August 9, 2021. Earned Media & Media Relations. In the old days, sending out press releases and then managing a Rolodex of media contacts could help PR pros to land earned media. Crisis Communications. Reputation Management.

Training 370

Training Media Training Reputation Crisis Communications 370

PRSay

DECEMBER 2, 2020

When two of Boeing’s new 737 MAX passenger jets crashed within five months of each other in late 2018 and early 2019, killing a total of 346 people in Ethiopia and Indonesia, the company faced the worst crisis in its 100-year history. As for the legal team, that’s always a push and pull, whether you’re managing a crisis or an everyday issue.

Crisis Management 91

Crisis Management Crisis Crisis Communications Airlines 91

Sword and the Script

DECEMBER 15, 2020

If there’s a common theme to this year’s annual list of predictions , is that we’re all hopeful about 2021. It’s a different approach for those that live and die by long-term planning, but it’s a must-needed approach to be relevant to your key audiences in 2021 and beyond. PR and communications predictions. Marketing PSTD.

Marketing 167

Marketing Employee Content Marketing Training 167

PR in High Definition

DECEMBER 17, 2020

With 2020 almost behind us, we’ve been having some great discussions here at Firefly about what we think the year ahead holds, so here are six of the main trends we’ve come up with that we think will have a huge impact on the world of comms in 2021. Move over media relations. Cancel culture continues on. s cancel saga continues.

Trends 71

Trends Reputation Course Media Relations 71

Onclusive

AUGUST 3, 2021

Earned media content is king when it comes to building brand reputation—your biggest brand asset. And while in the past there have always been clearer metrics around paid and owned media than earned media, that’s changed with the industry shift from print to digital formats, which has resulted in a wealth of digital data.

Brand 370

Brand Branding Media Measurement 370

Victorious PR

FEBRUARY 4, 2023

Social media is essential for brand reputation because it allows companies to connect with their audience, build a positive image, and have professionals know what to do in a crisis. With the use of social media and various platforms to share information, a positive reputation is critical to the success of your brand.

Reputation 52

Reputation Publicity Real Estate Social Media 52

Prohibition

JANUARY 14, 2022

Are you prepared for a PR crisis? Whether it’s a product recall, staff injury becoming public news or something else entirely, a PR crisis can happen to any business. Businesses of all shapes and sizes can fall victim to a PR crisis at any time. What is a PR Crisis? What is a PR Crisis Plan?

Crisis 62

Crisis How To Crisis Management Crisis Communications 62

Sword and the Script

DECEMBER 21, 2021

Diversity, Equity & Inclusion (DE&I) initiatives will be incredibly important, but when the next crisis hits, consumers will be reminded to look back on major brands that only paid the topic lip service. Reputation management is crucial. Issues from 2021 to carry-over. David Berkowitz , Founder, Serial Marketers .

Marketing 214

Marketing Content Marketing Social Media Employee 214

PRSay

JULY 26, 2022

Deeptie Sethi is a global brand and communications specialist helping businesses leverage the power of public relations and communications-leading strategic planning, media relations, brand and reputation management, crisis management and effective advocacy programs.

Local 109

Local Crisis Management Internal International 109

Stephen Waddington

JULY 15, 2020

The COVID-19 crisis has had a significant impact - both good and bad - on diversity, flexible working, talent, training and its reputation as a management function. My hunch is that the 2021 survey will tell a different story. This will have a knock-on impact on salaries and likely see further reductions.

Survey 159

Survey Policies Crisis Community 159

Ethical Voices

OCTOBER 16, 2023

We are the liaison between the company and external media, do lots of crisis communications, media relations, and that’s where I am today. I think we all do as public relations professionals, and that just how easy it is to spread misinformation and how quickly that can spread. Take your time.

Ethics 80

Ethics Data Crisis Apparel 80

PRSay

JUNE 11, 2021

PRSA presented its 2021 PR Professional of the Year Award to the Audience Reach and Engagement Team in the Office of External Affairs at the Johns Hopkins Bloomberg School of Public Health for its efforts to help elevate the institution’s important work surrounding the global COVID-19 pandemic. As the No.

Publicity 157

Publicity Social Media Report Fashion 157

NewsWhip

MARCH 31, 2021

MARCH 26, 2021. They explore MSL’s approach to linking up earned, owned, and paid media in a world where consumers are in the driving seat. So moving from the campaigns and the positive, if you will, to reputation management and which can also of course be positive in enhancing reputation. Watch webinar.

Advertising 131

Advertising Advertising Data Reputation 131

Sword and the Script

DECEMBER 20, 2022

b) More pay-to-play opportunities to participate in national media relations opportunities. c) More companies create their own content and channels to reach audiences instead of traditional media channels. ” ~ Molly McPherson , APR, Public Relations and Crisis Manager, Molly + Co. “I see a few things.

Marketing 187

Marketing Content Marketing Data Social Media 187

Landis PR

JANUARY 3, 2022

Following the 2020 pandemic, 2021 continued to surprise us in both good and bad ways. If companies do not incorporate these new values, they will have to prepare to face a crisis. The media mix that includes the integration of paid and earned media will be more important than ever in 2022.”. Photo courtesy of Unsplash.

Trends 52

Trends Trade Shows Agency Communications 52

Landis PR

DECEMBER 4, 2023

Photo courtesy of Pixabay Over the past year, artificial intelligence (AI) has taken the world of marketing by storm as it has emerged as a powerful, rapidly evolving tool for automating content creation and other marketing-related tasks. billion in 2021. In fact, the global market for AI in marketing is likely to reach $107.5

Marketing 59

Marketing Content Marketing Storytelling B2B 59

Sword and the Script

DECEMBER 26, 2023

There’s no point in building a reputation if the startup is facing an existential threat. Marketing investment was redirected towards demand generation (content marketing, paid media) as startups looked for deal flow. ” ~ Kathy Casciani , Founder, Azul PR + Communications 17. ” ~ Prof.

Writing 190

Writing Communications Marketing B2B 190