Prohibition

JANUARY 17, 2022

Social media is an increasingly important element in a successful crisis management approach. With the recent increase in the use of social media in crisis situations, organisations across all sectors need to understand the benefits of incorporating it into their crisis plan. What is Crisis Management?

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Crisis Management Social Media Crisis Media 118

Onclusive

AUGUST 9, 2021

Originally Published August 23, 2017; Updated August 9, 2021. Whether you’re a new PR assistant or the Director of Communications, the core of your job revolves around using news and content to put forth your brand’s desired messaging. Crisis Communications. Reputation Management. PR is always evolving.

Training 370

Training Media Training Reputation Crisis Communications 370

PRSay

DECEMBER 2, 2020

When two of Boeing’s new 737 MAX passenger jets crashed within five months of each other in late 2018 and early 2019, killing a total of 346 people in Ethiopia and Indonesia, the company faced the worst crisis in its 100-year history. As for the legal team, that’s always a push and pull, whether you’re managing a crisis or an everyday issue.

Crisis Management 106

Crisis Management Crisis Crisis Communications Airlines 106

Onclusive

AUGUST 3, 2021

Earned media content is king when it comes to building brand reputation—your biggest brand asset. The technology to measure the business impact of communications on a company’s bottom line is now readily available, providing communicators with ample opportunities to develop data-driven PR strategies. .*

Brand 370

Brand Branding Media Measurement 370

Prohibition

JANUARY 14, 2022

Are you prepared for a PR crisis? Whether it’s a product recall, staff injury becoming public news or something else entirely, a PR crisis can happen to any business. Businesses of all shapes and sizes can fall victim to a PR crisis at any time. What is a PR Crisis? What is a PR Crisis Plan?

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Crisis How To Crisis Management Crisis Communications 62

Victorious PR

FEBRUARY 4, 2023

Social media is essential for brand reputation because it allows companies to connect with their audience, build a positive image, and have professionals know what to do in a crisis. With the use of social media and various platforms to share information, a positive reputation is critical to the success of your brand.

Reputation 52

Reputation Publicity Real Estate Social Media 52

Reputation Us

MARCH 31, 2021

SACRAMENTO, CA, March 30, 2021 – The Western Bankers Association ( WBA) has updated and elevated its Incident Response Program (IRP) to address the steady increase in cyberattacks since the COVID19 pandemic. Crisis communications plan for data security incidents. Review of crisis communications plan.

Insurance 78

Insurance Insurance Banking Crisis Communications 78

Newsfile

OCTOBER 24, 2023

As a PR professional, you are most likely focusing on trying to enhance your company’s reputation. This means that avoiding PR communication mistakes is probably high on your list of priorities. This means that avoiding PR communication mistakes is probably high on your list of priorities.

Communications 52

Communications How To Corporate Training 52

PR in High Definition

DECEMBER 17, 2020

With 2020 almost behind us, we’ve been having some great discussions here at Firefly about what we think the year ahead holds, so here are six of the main trends we’ve come up with that we think will have a huge impact on the world of comms in 2021. Stronger communication of social and political movements. s cancel saga continues.

Trends 71

Trends Reputation Course Media Relations 71

Ethical Voices

OCTOBER 16, 2023

I started in supply chain operations communications doing internal operations comms for our associates, communicating to them changes in their roles, changes in processes that they do every day, and then in April moved to the press office. Throughout my career, I’ve dealt frequently with crisis situations. Take your time.

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Ethics Data Crisis Apparel 80

Sword and the Script

DECEMBER 26, 2023

There’s no point in building a reputation if the startup is facing an existential threat. Marketing investment was redirected towards demand generation (content marketing, paid media) as startups looked for deal flow. ” ~ Kathy Casciani , Founder, Azul PR + Communications 17. ” ~ Prof.

Writing 190

Writing Communications Marketing B2B 190

Landis PR

DECEMBER 4, 2023

billion in 2021. Photo courtesy of Pixabay Over the past year, artificial intelligence (AI) has taken the world of marketing by storm as it has emerged as a powerful, rapidly evolving tool for automating content creation and other marketing-related tasks. In fact, the global market for AI in marketing is likely to reach $107.5

Marketing 59

Marketing Content Marketing Storytelling B2B 59