Stephen Waddington

JUNE 23, 2019

Mary Meeker’s Internet Trends 2019 report is a monster. The conversation about user privacy is growing louder. Platforms are attempting to get ahead of the issue by improving privacy management. Technology is also enabling a remote workforce. I’ve read all 300+ pages and summarised the stuff you need to know.

Report 81

Report YouTube Privacy Web 81

Stephen Waddington

JANUARY 10, 2019

A Facebook backlash, robot journalism, audio and slow news, are all among news trends spotlighted in a report published by the Reuters Institute. The Digital News Project at the Reuters Institute for the Study of Journalism has published its Journalism, Media, and Technology Trends and Predictions for 2019.

Report 98

Report Journalism Privacy Enterprise 98

PRSay

NOVEMBER 16, 2016

Big data offers insights that enable customization and pose new cyber security and privacy issues. Mobile technology is transforming how businesses communicate. Grounded in these accomplishments, we build the PRSA 2017–2019 Strategic Plan, “Framework for the Future,” on a strong foundation, and focus on a more strategic future.

Privacy 60

Privacy Ethics Mobile Big Data 60

PR 20/20

JULY 30, 2019

To kick off MAICON 2019, Paul Roetzer hit the audience with a stat that proves why it’s important to become and AI pioneer. That included insights on how Angela and her team use technology to scale personalized communication to Facebook’s 2+ billion users—without losing the human touch. His advice? That’s okay, just don’t hide from it.

Case Study 50

Case Study Privacy Data Technology 50

Sword and the Script

DECEMBER 26, 2023

But it’s easy to imagine this technology being used in more subtle but dangerous ways, such as politicians ‘saying’ things that are not totally out of character but more extreme or subversive than anything they would really say. Clear and present AI “A renewed focus on and commitment to internal communications. ” ~ Prof.

Writing 192

Writing Communications Marketing B2B 192

Sword and the Script

DECEMBER 20, 2022

And, given the vast amount of time I pour into writing about PR technology , I’m really pleased with the long list of contributions from the PR technology vendor community. Your technology should be an enabler to spending less time on screens and more time building key relationships. Greg Galant , CEO and cofounder, Muck Rack.

Marketing 189

Marketing Content Marketing Data Social Media 189

Sword and the Script

DECEMBER 10, 2019

11) Privacy regs bring back the basics. The consumer privacy battle will rage on, and marketers will be affected by new data privacy regulations. Note: Mr. Galant is the CEO of Muck Rack, which is also one of the companies I track for my writings on PR technology. 16: Ted Seward. Greg Galant | Muck Rack.

Marketing 100

Marketing Content Marketing Advertising Advertising 100

Sword and the Script

FEBRUARY 16, 2019

He summed it up: “The relationship between creative and digital is being rocked by an intense industry focus on data, artificial intelligence and privacy.”. Marketers have poured money into technologies that distribute content, but very little into technologies that help creative. It’s not the only study to point to this trend.

Creativity 77

Creativity Study Survey Advertising 77

Sword and the Script

DECEMBER 11, 2018

A good number of predictions struck me as highly probable in 2019. The cultural divide due to ‘fake news’ and distrust of media will deepen in 2019 forcing marketers and PR to push harder on content distribution with their own consumer channels as the most direct line of communication with the company or client.

Social Media 91

Social Media Marketing Media Creativity 91