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3 Trends for Business Culture and Communications in 2019

PRSay

In their annual analysis of trends in business and communications, the10company sees 2019 as a year of influence for employees and consumers. According to thecompany10, “Who can say exactly why a video or story goes viral? Companies that are too data dependent run the risk of not taking a chance on the next big thing.”

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State of Content Marketing 2019: Creativity Strikes Back

Contently - Strategy

Now, five years later, they’re ascending to powerful leadership positions. Just look at GE Reports, which has built a dedicated newsletter of over 100,000 people and regularly goes viral on Reddit by covering the company’s amazing new inventions and initiatives across renewable energy and air travel.

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Prepare Your Influencer Strategy for the Potential Ban of TikTok

PRSay

The platform’s user base increased during the pandemic years and continues to help shape viral trends and social causes today. In 2019, Chipotle’s #GuacDance campaign was an early viral success on TikTok. Influencers helped the restaurant chain sell 420,000 pounds of avocados in its dishes for National Avocado Day.

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Approaching PR In The Age Of New Media

Remote PR Jobs

Content Performance It takes more than a heartwarming story or innovative product launch to earn a story in 2019. This is something I think all PR teams should be offering in 2019 as part of the pitch for earned media. There are different audiences to reach on various social media platforms, in newsletters, etc.,

Media 100
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When The CEO Should Be The PR Spokesperson

ImPRessions - Crenshaw Communications

Forty-four percent of 210 CEOs surveyed said their most important communication goal for 2019 was to sell the company’s products and services, and 60% said they were unlikely to speak out about any social issue. To show leadership during a serious crisis situation. Here are some of the most common. . To announce a new strategy.

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Philanthropist Craig Newmark on Ethical Communication

PRSay

In February 2019, he donated $10 million to Columbia Journalism School, to launch a new center for journalism ethics and security. But that revelation might “hit social media and spread virally,” which is bad for the entire team. Sooner or later, deceptive behavior does get found out,” he said.

Ethics 170
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Exploring the Transformative Powers of Artificial Intelligence for Communicators

PRSay

According to the USC 2019 Global Communications Report, 86 percent of PR professionals and students considered themselves “somewhat” or “not at all” knowledgeable on the application of AI in communications. That is a great example of using the power of AI to help communicators “peek around the corner.”. He joined PRSA in 1994.