ImPRessions - Crenshaw Communications
JANUARY 28, 2018
The HQ2 search generated a frenzy of positive media coverage as well as 238 proposals from individual North American cities, and it helped cement Amazon’s status as a desired corporate neighbor and employer. What’s more, media credibility has actually increased over 2016. United Airlines.
Presspage
MARCH 6, 2018
MIA launched their revamped social newsroom in March of 2016 switching from a native newsroom -driven by their website’s standard CMS- to a dedicated newsroom solution for digital PR and media relations. “Within KLM there was a corporate mentality, resulting in a workflow with little flexibility.
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ImPRessions - Crenshaw Communications
APRIL 10, 2018
As the face of the corporation, many CEOs are naturally charismatic. But in a high-stakes situation where a strong apology is required, most leaders need help with the art of expressing remorse. ) A study of video corporate apologies conducted by researchers Leanne ten Brinke and Gabrielle S. Scandal: 2016. Apology accepted?
5W PR
SEPTEMBER 7, 2017
A 2016 study found that less than 25% of Americans see brands as honest , but they base their opinion of a brand more on personal experience than on corporate behavior. Organizations from the MTA to United Airlines have learned this the hard way. Honesty is always the best policy.
Maxim Behar
FEBRUARY 20, 2024
For instance, Samsung launched their new Galaxy Note 7 phone in August 2016. Only a few dozen Samsung Galaxy Note 7 phone batteries “exploded,” a tiny fraction of those produced, but many airlines still prohibit the phones on board. At the same time, a post on Facebook can be solved with a mouse click.
Melissa Agnes
FEBRUARY 2, 2016
” I’ve been a loyal Air Canada flyer for over two years now, choosing to fly with the airline every chance I get – which due to my work is nearly a weekly occurrence – and this was my first time being upgraded. This one interaction had me contemplating my loyalty to this airline.
Sword and the Script
AUGUST 22, 2017
2) The 2016 PR Week salary survey indicated about one-fifth of PR pros have earned an MBA and the numbers are trending up. What has been the impact of globalization on corporate communications? It is not easy but it is well worth it. What’s prompting this trend and do PR pros need an MBA to be successful?
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