Prohibition

DECEMBER 17, 2021

When a crisis hits the news, we are reminded of a valuable lesson: that companies and businesses often have to act fast in order to prevent further damage from taking place. Crisis communications is an important aspect to tackle as a business owner. This guide is written to assist in every aspect of crisis communication.

Crisis Communications 62

Crisis Communications Crisis Communications Crisis Management 62

Cision

JUNE 15, 2017

Lorie has been with the organization since 2014 and is thrilled to lead this group of the foremost Hispanic public relations practitioners in the U.S. It’s an exhilarating time for both the PR industry and Hispanic communications, as both areas continue to add significant value and return on overall marketing initiatives.

Automotive 245

Automotive Resources Strategy Consumer 245

Stuart Bruce

NOVEMBER 27, 2015

In 2014 advertising spend in Africa increased 14.6%, compared to a global average of 3.2%. Local independent PR agencies, some of which operate across several African markets. PR academics – many African universities offer PR or ‘communication’ courses. 80% own mobile phones. Freelance PR professionals.

Mobile 60

Mobile Public Affairs Government Local 60

5W PR

SEPTEMBER 11, 2019

In a recent article, we cited a study that estimated that public relations would grow about 6% between 2014 and 2024 and that U.S. These include strategic planning and communication, new and social media, organizational planning, broadcasting, as well as media relations and writing.

Nonprofit 83

Nonprofit Publicity How To Small Business 83

Solo PR Pro

JUNE 30, 2015

This year, we’ve joined forces with the well-respected Florida Public Relations Association (FPRA) Conference – being held August 10-12, in Orlando – to help develop a program jam-packed with sessions of interest to the Solo PR Pro community. Instagram for PR Success – Heather Whaling, President, Geben Communication.

Hotels 40

Hotels Conference Analytics Sports 40

Mindful Marketing

JULY 15, 2015

The profession itself continues to be one of extreme pressure, having landed once again on CareerCast’s list of the most stressful jobs in America for 2014 – at No. This has been a long time issue, fueled by PR agencies that build budgets based on hourly rates and want as much content pumped out as possible in those hours.

Analytics 50

Analytics Measurement Crisis Communications Tools 50

Sword and the Script

DECEMBER 26, 2023

This year, we saw in-house teams get downsized and agency budgets get reduced. Marketing investment was redirected towards demand generation (content marketing, paid media) as startups looked for deal flow. ” ~ Kathy Casciani , Founder, Azul PR + Communications 17. ” ~ Carrie Eddins , Founder, The Blondepreneur 20.

Writing 200

Writing Communications Marketing B2B 200

MaccaPR

JANUARY 6, 2015

From brand strategies and social media tips to content marketing and the death of PR spin, below are the top 10 MaccaPR posts of 2014 based on the most total views and social media engagement. Top 10 MaccaPR Blog Posts of 2014. #1. Is it website or Web site? Maccabee Public Relations. Round-Up'

Blogging 48

Blogging Wikipedia YouTube Content Marketing 48

Sword and the Script

DECEMBER 26, 2017

12) Emotion in crisis communications works. In 2017, 61% of Americans say they trust advertising which is up from 50% in 2014, according to YouGov study. Can your agency bring big ideas and execute? Brands in Politics ). 11) Corporate reputation suffers with bad experiences. “82% Marketing without Authority ).

Content Marketing 127

Content Marketing SEO Social Media Marketing 127

MaccaPR

SEPTEMBER 14, 2015

Our public relations world promptly erupted with crisis advice, recommending what Subway - which had featured the now self-admitted molester in some 300 ads over 15 years - should have done after it learned that the face of its brand had committed acts which guarantee that its $5 foot-long will forever be associated with a pedophile. “I

Brand 48

Brand Branding Crisis Social Media 48

Melissa Agnes

FEBRUARY 9, 2016

We just put the world crisis of Ebola to bed and here we are, already faced with yet another looming epidemic. As the Zika virus continues to spread, what are the major crisis management risks that healthcare organizations and government agencies should be thinking about? The three elements of a viral crisis.

Crisis Management 186

Crisis Management Crisis Strategy Healthcare 186

MaccaPR

NOVEMBER 4, 2014

When the NFL “We’ll Fine You If You Don’t Wear Bose Headphones” crisis hit, Bose appeared unprepared to connect with consumers via social media, while Beats was ready to mercilessly stomp on Bose online. You have a tech company that’s culturally inept,” gloated Jimmy Iovine of Beat’s crisis response.

YouTube 118

YouTube Brand Branding Crisis 118