Sword and the Script

AUGUST 18, 2020

LinkedIn acquired SlideShare in 2012. Alongside a question about PR’s view of media bias , we asked the following: Do communications professionals – including PR, public affairs and spokespeople – present accurate and truthful information? Four years later, LinkedIn was in turn, acquired by Microsoft.

Ethics 101

Ethics Communications Survey Public Affairs 101

PRSay

NOVEMBER 2, 2017

These deficiencies helped inspire the PRSA MBA/Business School Program , which launched in 2012 with five pilot schools including the Tuck School of Business and the Kellogg School of Business. She is a public affairs and media consultant based in Washington, D.C. The program has since grown to 15 schools nationwide.

Communications 120

Communications Case Study Training Reputation 120

Cision

APRIL 4, 2016

Journal Of Public Affairs (14723891) , 13 (2), 160-171. Berger, J., & Milkman, K. What Makes Online Content Viral? Journal Of Marketing Research (JMR) , 49 (2), 192-205. doi:10.1509/jmr.10.0353. Botha, E., & Reyneke, M. To share or not to share: the role of content and emotion in viral marketing. doi:10.1002/pa.1471.

Viral 120

Viral Journalism Advertising Advertising 120

Communications Conversations

DECEMBER 8, 2022

Her start : Public relations intern with Fleishman Hillard. From there, she moved to CarVal Investors, a unit of Cargill, before moving over to the mothership and eventually becoming a CCO for one of the biggest public or private companies in the world! Molly is the chief communications and public affairs officer with Shipt.

Marketing 60

Marketing Leadership Creativity Internal 60

Melissa Agnes

OCTOBER 16, 2014

The former one-way flow of warnings, information and updates from emergency management to the affected public has become, not just a two-way system, but one of many partners, sources and systems. And, can they accomplish their many tasks in real time or rapidly enough to protect the public from harm? Retrieved 11 August 2012.

Education 100

Education Government Crisis Management Crisis 100

Mindful Marketing

SEPTEMBER 8, 2018

Public opinion is not so clear. This past Friday morning, September 7, Apex Marketing Group reported that the ad had produced $220 million in publicity for Nike: $69 million positive, $67 million negative, and $83 million neutral. Some may argue that any publicity is good publicity.

Sports 50

Sports Ethics Public Affairs Analysis 50

Communications Conversations

DECEMBER 1, 2016

I’ve dabbled in many fields including public relations, branding, consulting, teaching, and email, digital, and social media marketing. Working on the Vikings stadium solution also piqued my interest in public affairs… never say never. I’ve been a big Frank Ocean fan since his album Channel Orange released in 2012.

Public Affairs 60

Public Affairs Social Media Employee Hotels 60

PR Conversations

MAY 1, 2017

The following is the result of our subsequent shared musings concerning the impact of crisis situations on the health and well-being of public relations practitioners. Yet by acting as a superhero saviour regardless of the cause, public relations practitioners arguably absorb criticism and stress on behalf of the entire organisation.

Crisis 63

Crisis Crisis Management Leadership Training 63

Ethical Voices

AUGUST 29, 2022

He discusses a number of important public relations ethics issues including: What to do when a client asks you to hide their identity as part of a coalition. I’m a former journalist turned public relations practitioner. In the public relations business, I’ve had one ethical dilemma.

Ethics 91

Ethics Groups Handbook Education 91

Beyond PR

OCTOBER 14, 2016

Compare these percentages to the 2012 election’s exit polls , where women comprised 53 percent of overall voter turnout, and a question rises to the surface: During this election season, is 26 percent nearly enough? This builds off five years as an award winning public relations professional and journalist working out of Canada.

Public Affairs 40

Public Affairs Analysis Television Infographics 40

PRSay

SEPTEMBER 22, 2017

Each September, PRSA recognizes Public Relations Ethics Month, supported by programs presented by the PRSA Board of Ethics and Professional Standards (BEPS). This year’s theme, Public Relations Ethics: Strengthening Our Core, guides a special focus on the six core values highlighted in the PRSA Code of Ethics.

Ethics 93

Ethics Public Affairs Reputation Education 93