Deirdre Breakenridge

FEBRUARY 1, 2022

The way time and the events of the world around us can alter the desires, aspirations, values, and fears of a population for decades to come is both invigorating and terrifying. My two younger brothers, born in 2000 and 2006 respectively, are quintessential “Zoomers.” By no means is this a recent phenomenon, curiously.

Blogging 213

Blogging Ethics Leadership Course 213

wiredPRworks

MAY 23, 2022

Grow your connections in the categories you want to reach; review every invitation before you accept to see if there’s a fit with your profile. Her top-ranked blog, wiredPRworks.com, launched in 2006. To celebrate 17 years, here’s a 2022 version of this post updating subject matter expert to thought leader.

LinkedIn 52

LinkedIn How To B2B Social Media 52

Cision

JUNE 22, 2015

So, let’s explore that… Generate buzz for your next event. Looking back at Facebook 2012, there was one category of post that earned 39 percent higher engagement than the others : images. One presumes that video content falls in the same “high-interest” category as images. Categories. Categories.

Instagram 120

Instagram Fashion Sports Pinterest 120

Ishmael's Corner

SEPTEMBER 30, 2014

Employment in US newsrooms has fallen by a third since 2006, according to the American Society of News Editors, but PR is growing. This month, as it unveiled the iPhone 6 and the Apple Watch in Cupertino, California, thousands of journalists live-blogged every detail of the carefully scripted event.

Journalism 150

Journalism Brand Branding Publicity 150

ZudePR

FEBRUARY 5, 2019

For me, PPI falls into the same category as building society windfalls and random share issues (Standard Life). For the record, mine are a graduate loan from 1998 and two mortgages from 2004 and 2006. That used to be the case, and it’s true you get a lot more money if that’s you. My PPI story.

Banking 72

Banking Insurance Insurance Policies 72

Ethical Voices

AUGUST 21, 2023

Thinking about cancel culture, if you look at the last 20-odd years of cancellation events or adverse consumer reactions, let’s call them, or boycotts. If you’re Disney, you’re very low threshold of risk in any category. So Cision One, we released what we call Risk Score. There are probably two.

Agency 80

Agency Publicity Ethics Analysis 80

Beyond PR

AUGUST 4, 2016

Social media has exploded since the first tweet in 2006; however, brands are still flocking to the 140-character medium. Be conscious of trending topics in your industry or current events that may impact your tweeting. Think of them as networking events, minus the suit and tie. Start with listening. Twitter is a two-way street.

Social Media 40

Social Media Pinterest Media Marketing 40