Mark My Words
DECEMBER 3, 2020
Depp has been ordered to pay the Sun newspaper an initial amount of £630,000 in legal fees after the court found this month that there was overwhelming evidence that he attacked his then wife, Amber Heard, during the mid-2010s. A brand like Dior is not just looking at this territory,” he said.
5W PR
JULY 11, 2018
In a world where customers want their products to be as personalized as possible – Walkers – a UK snack brand allowed individuals to take part in a nationwide vote to either eliminate older flavors of chip in favor of new ones or save the old flavor. KFC is a fun and carefree brand with a great attitude towards marketing stunts.
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Bad Pitch Blog
AUGUST 1, 2008
Previously - yes there was a previously - he worked at newspapers in El Paso, Texas; Ludlow, Vermont, and Caracas, Venezuela. Lo, a long time ago in May of 2005, his and Heather Green’s co-written cover story “Blogs Will Change Your Business” made quite an impact on corporate America. Again, like I said, this guy gets around!
Stephen Waddington
NOVEMBER 29, 2019
Aligning a brand with a political party is a tricky business. Yesterday, the image plastered across newspapers and news websites was Boris enjoying a pint of Rattler Cornish Cyder. Earlier in the week, Jo Swinson was pictured hanging out at the workshops of Finisterre, an ethical clothing brand.
Cision
MARCH 24, 2017
Austin & Williams, the advertising, branding and digital marketing agency has recently tapped Jody Fisher, a NYC PR veteran, to head up its new in- house PR practice. What do you think is the biggest PR challenge facing brands today? How do you help brands create communication that inspires action? How can brands keep up?
Communications Conversations
AUGUST 31, 2018
Newspapers are cutting staff. I was most recently an anchor/reporter at WHO-TV in Des Moines, from 2005-2016. I’m now a reporter for my clients’ brands, searching around for the interesting nuggets that make them attractive not only to reporters and editors, but to their target consumers. It’s basically the same thing.
Waxing UnLyrical
JULY 18, 2011
I was also an early user , and in 2005 Ogilvy London offered me a job as Interactive Creative Director. CK: Historically, America has done more creative, and just plain “more&# with digital for brand marketing. In the US, many brands run programs that are miles ahead of what they do here or in Europe. CK: See above.
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