2004, Brand and Leadership - Public Relations Today

Brands Must Show They Understand and Respect the LGBTQ Community, PRSA Webinar Panelists Say

PRSay

AUGUST 25, 2020

Brands that do not include us and are not engaging with the LGBTQ community are starting to [be scrutinized] for why they are not being diverse and inclusive,” said panelist Rich Ferraro, chief communications officer for GLAAD, a non-governmental media-monitoring organization that fights the defamation of LGBTQ people.

Community

Community Brand Branding Resources

The four Ps of public relations leadership

PR Conversations

OCTOBER 28, 2014

The chair of the Global Alliance introduces the Madrid Momentum ( Learning to Lead ) and details four Ps that constitute the cornerstones of PR leadership. The four Ps of public relations leadership. By Anne Gregory, PhD, FCIPR. It allows thinking to mature as consciously and unconsciously we reflect and internalise what has happened.

Leadership

Leadership Publicity Government Journalism

Cultivate Exceptional Teams Built on Open Communication and Challenge Culture

Stern + Associates

JULY 25, 2023

Chairman of Abercrombie & Fitch and senior advisor to Blackstone, Travis previously served as CEO of two iconic brands: Dunkin’ Brands and Papa John’s. To his leadership methodology, rather than a strictly sales-focused background, Travis brings a positive, people-focused management ethos from his human resources background.

Communications

Communications Retail Sports Leadership

Helsinki, Finland – Growth Path Ahead

Landis PR

APRIL 29, 2024

Key services: Strategy and Organizational Culture Strategic Communications, Public Relations and Branding Public Affairs and Corporate Responsibility Data Analysis and Future Scenarios Crisis Communications Top Advice for Foreign Companies Navigating Media and Communications Environment in Finland 1. A good place to connect and meet contacts.

Metaverse for Marketing: Twice the Hype?

Shift Communications

FEBRUARY 10, 2022

Why brands should approach the impending rise of the Metaverse with caution. Facebook, mind you, didn’t launch until 2004. Metaverse marketing opportunities for brands. Its real-world viability aside, brands around the globe will consider what their Metaverse marketing play should be. That’s what the hype said, at least.

Marketing

Marketing Social Media Meeting Groups

P.T. Barnum: “There’s No Such Thing as Bad Publicity”

Doctor Spin

MAY 30, 2023

The following are some of the most significant learnings from Barnum, viewed through the lens of contemporary management and leadership practices: Mastering public relations. The power of a brand. Barnum built a solid personal brand that became synonymous with spectacle and excitement. Barnum had a knack for creating buzz.

Publicity

Publicity eBook Ethics Resources

Social Selling Secrets Masterclass

wiredPRworks

SEPTEMBER 30, 2020

Tailored to fit sales teams, CMO leadership retreats, association education and online learning upskilling, the first version of this course was created in 2004. Brand: based on personality, driven by reputation. Monitoring: Tune into buzz about your brand and the competition. Define: what Facebook means to your brand.

LinkedIn Storytelling Facebook Measurement

After a Recent Three-Way Tie Up, Onclusive Acquires Critical Mention

Sword and the Script

JUNE 7, 2022

million over five venture rounds since 2004. The findings show the company has gender parity at leadership levels but has room for improvement in other areas such as ethnic diversity. “The company’s team is predominantly located in offices in New York and India, all of whom will continue under the Onclusive merger.”.

Software

Software Internal International Pitching

How Harry’s very LA relaunch has only just begun

Mark My Words

MARCH 29, 2021

Robichaux confirmed Harry was joining the company’s leadership team as an “officer of the corporation”, which suggests it is a paid role, although public relations expert Mark Borkowski thinks it “highly likely” he has been offered equity in the firm, which values itself at $1.73 It was not a hard internal sale.

Corporate

Corporate Interviews Community Newspapers

Q&A with Bryan Harris, COO, of Taylor

PRSay

SEPTEMBER 29, 2016

For the first 15 years, I managed a wide variety of accounts for leading consumer brands and organizations in the sports and lifestyle space. Since 2004, I have been the agency’s Chief Operating Officer and Managing Partner. Can you share more with us about your role at Taylor and what areas you oversee for those you work with?

Sports

Sports Social Media Guidelines Agency

3 former PR pros who made mid-career shifts and lived to talk about it

Communications Conversations

MAY 30, 2018

I’m also a consultant to Sprosty Network, and we’ve together worked over two years to build the brand for its RetailXelerator (RX) program (an innovation pipeline program for major corporations). I did go back to work at Fleishman Hillard for a summer while in grad school (2004). What do you do now (specific job and responsibilities)?

Apparel

Apparel Public Affairs Training Corporate

How to successfully advocate for transparency – Jamie Floer

Ethical Voices

SEPTEMBER 12, 2022

How to protect your company’s reputation when other similar brands are having ethics failures. Back when I think I first memorized it in 2004 when I was testing for the APR, everybody remembers the HEFAIL, right? It’s great that the brand has the purpose for every single employee, and they understand it.

Ethics

Ethics How To Employee Company

Boris Johnson and what brands can learn from him

Mark My Words

JUNE 20, 2019

From the first day of this leadership election the leading political journalists of the day have been saying the same two things. Will Johnson lose the leadership election isn’t the real question – the question is can he? Is he really the best ambassador for ‘Brand Britain’? But how can this be?

Brand

Brand Branding Journalism Leadership

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