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How Agencies and In-House Teams Bring Out the Best in Each Other

Cision

There’s a new trend in the creative world — more companies are building their own in-house teams for a range of creative work that used to be assigned to external agencies. For one, agencies (particularly large ones) tend to be slower than in-house teams. This makes sense for a few reasons. A View From the Other Side.

Agency 189
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New international ethical principles for PR welcomed, education and enforcement required

Stephen Waddington

A cross industry group of international PR associations has developed a common set of principles for ethical practice. The move resulted in the agency closing. The International Communications Consultancy Organisation (ICCO) proposed a list of ten ethical principles for the PR industry at its annual meeting on Helskini in October.

Ethics 95
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Exploring Best Practices in Global Communications

PRSay

The Air China flight descended through the smog and I saw Beijing for the first time in 2003. I was a PRSA member off and on during my time abroad, including serving as an international delegate at large in 2014. Let’s bring full-service expertise of the business to our internal clients. July is Global Affairs Month at PRSA.

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Wuhan coronavirus: Trends and considerations for communicating during public health threats

Shift Communications

As the World Health Organization just declared the virus a Public Health Emergency of International Concern (PHEIC), the high-profile speculation and coverage of the virus’ evolution bring back memories of past major global health issues like the SARS outbreak in 2003 and H1N1 influenza pandemic of 2009.

Trends 127
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A Guide to Pride Without Pandering

PRSay

In 2003, he co-founded FH Out Front, the first global LGBTQ communications practice at an international PR firm (FleishmanHillard). In 2019, he co-founded The Change Agencies , the first national network of multicultural and LGBTQ-owned and operated PR firms. Ben Finzel is president of RENEWPR in Washington, D.C.,

Employee 201
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The sunsetting of one of Minnesota’s most successful all-time blogs–the MN PR Blog

Communications Conversations

Since, 2003, to be exact. Like I said, Ryan started the blog in 2003. He posted an agency list that up until just recently, I was still referencing. He posted agency and corporate PR news. Who would have thought we’d all miss legendary marketing reporter Bob Geiger, with his prickly coverage of the agency scene!)

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Entertainment & Sports Section New Member Spotlight

PRSay

Coming out of college I came across an opportunity as a communications intern at Tennis Canada. Prior to this, Natalie was former NCAA Division I Team and SEC Conference Champion a part of the 2002-2003 University of Florida Women’s Varsity Tennis Team and a top five nationally ranked USTA junior tennis player.

Sports 68