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New international ethical principles for PR welcomed, education and enforcement required

Stephen Waddington

A cross industry group of international PR associations has developed a common set of principles for ethical practice. The International Communications Consultancy Organisation (ICCO) proposed a list of ten ethical principles for the PR industry at its annual meeting on Helskini in October. The next job is education and enforcement.

Ethics 95
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In Memoriam: Craig Toyoki Miyamoto, APR, Fellow PRSA

PRSay

The Chapter inducted him as a member of the PRSA Hawaii Hall of Fame in 2003. By reorganizing the PR internship program at the university and teaching and overseeing interns, he was instrumental in inspiring a new generation of PR professionals. He served on the PRSA Board of Directors in 1997-98.

Ethics 133
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In Memoriam: Kathleen S. Kelly, Ph.D., APR, Fellow PRSA

PRSay

In addition, Kelly was one of only a few educators elected to membership (2003) in the Arthur W. ” Kelly received her Accreditation in Public Relations in 1980 and became a member of the College of Fellows in 1996. Page Society.

Education 156
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Exploring Best Practices in Global Communications

PRSay

The Air China flight descended through the smog and I saw Beijing for the first time in 2003. I was a PRSA member off and on during my time abroad, including serving as an international delegate at large in 2014. Let’s bring full-service expertise of the business to our internal clients. July is Global Affairs Month at PRSA.

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Wuhan coronavirus: Trends and considerations for communicating during public health threats

Shift Communications

As the World Health Organization just declared the virus a Public Health Emergency of International Concern (PHEIC), the high-profile speculation and coverage of the virus’ evolution bring back memories of past major global health issues like the SARS outbreak in 2003 and H1N1 influenza pandemic of 2009.

Trends 127
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How Agencies and In-House Teams Bring Out the Best in Each Other

Cision

As a marketing leader, you are bound by an agency’s schedule and timeline, whereas with an internal team, you have complete control over your deadlines and can push campaigns out more quickly. There’s also less of a learning curve involved in working with internal team members. Rather, it’s evolving.

Agency 189
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Props Can Help a Message Sink In, or Sink the Message

PRSay

5, 2003, he held up a small vial to illustrate the amount of material that could be used to make weapons of mass destruction in Saddam Hussein’s Iraq. Powell’s reputation — which had been stellar until then — was damaged, along with our international credibility. Choose props carefully. A prop can also backfire. When then-U.S.