Doctor Spin

APRIL 30, 2023

In modern business, the press agentry model primarily generates publicity and creates buzz around a product or event. Barnum (1810-1891) was a savvy publicity showman, one who impacted particular aspects of public relations and advertising, primarily event planning, event promotion and true publicity/media coverage.

Publicity 52

Publicity eBook Ethics Resources 52

Beyond PR

APRIL 14, 2017

The lionshare I have read (or snoozed through) are invariably based on share price and volume juxtaposed against some activity calculated with a painful equation built on old data i.e. “earning share price from 2002 to 2008 and the impact of XYZ.” More frustrating to me is the results are, well, academic. Rarely IRO actionable.

Conference 40

Conference Study Corporate Analysis 40

PRSay

SEPTEMBER 2, 2016

Isabelle McLemore – Senior Director, Global Corporate Communications, UFC. That’s probably our biggest thing in certainly public relations, and corporate communications as well. What was your PR experience prior to working at UFC? Coming out of college I came across an opportunity as a communications intern at Tennis Canada.

Sports 68

Sports Education Construction Television 68

Sword and the Script

MARCH 20, 2018

His first client came in 2002. The company was awarded a contract to provide a mobile event guide at a big conference and delivered on a Palm device. Then came the bad news: the event organizer felt this would be too much. And that’s how G2Planet got started in creating technology platforms to manage marketing events.

Industry 76

Industry Marketing Enterprise Mobile 76

Waxing UnLyrical

NOVEMBER 19, 2010

Earlier this year, Korean netizens questioned the academic credentials of musician Tablo , pen name Daniel Armand Lee, who graduated from Stanford University in 2002. While some individuals do good deeds in the name of Kpop artists, others spread defamatory comments about them. He’d love to grab a gab on Twitter.

Publicity 77

Publicity Reputation Crisis Communications Film 77

PRSay

APRIL 19, 2016

We always think of this with events, but not as part of other ongoing content marketing promotions. in 2002, she excelled in marketing and management roles at two publicly held technology corporations. This means lobby signs that drive people to your landing page, or even t-shirts with a URL. Email Marketing and….Everything

Communications 79

Communications Pinterest Reddit Radio 79

PRSay

OCTOBER 18, 2019

Many people think spin is synonymous with public relations; in fact a 2002 biography of PR pioneer Edward Bernays is called “The Father of Spin: Edward L. Benjamin Bradlee, former executive editor of The Washington Post , defined spin, it’s “the shaping of events to make you look better than anybody else. And that’s never a good idea.

Ethics 127

Ethics Television Course Reputation 127

Cision

MAY 7, 2015

As President and Founder of Affect , a public relations, marketing and social media agency, Sandra has successfully led the company with consistent growth since the agency’s inception in 2002. Due to the success of the campaign, we were asked to speak at a number of industry events. However, journalists are few and far between.

Social Media 120

Social Media Video Agency Healthcare 120