Prohibition

AUGUST 3, 2023

Video has become an integral part of social media content and now comfortably leads still imagery across multiple platforms. As we embrace the ever-evolving landscape of videos on social media, it is essential to explore what the future holds for video on these platforms.

Video 118

Video Social Media Media YouTube 118

ImPRessions - Crenshaw Communications

APRIL 4, 2023

Chatbots for customer convenience The use of chatbots in retail has gained steam over the past decade, as large companies like H&M, Sephora, Dominos and others have successfully integrated chatbots into their customer experience. And it’s easy to see why. They’re also important trends for any retail PR strategy.

Retail 310

Retail Technology Mobile Consumer 310

Stern + Associates

MARCH 27, 2024

Historically, PR, marketing and executive communications were focused on the customer and the shareholder. When it comes to attracting and retaining talent, there’s a clear need for the executive communications team to be instrumentally involved. The current and future employee is now a key strategic audience.

Strategy 114

Strategy Communications Employee Groups 114

Deirdre Breakenridge

MARCH 5, 2019

Social media, data science, predictive analytics, news releases and comms plans – what do young communicators need to learn? ET on PR Curriculum 3.0 — What Communicators Need to Stay Relevant. Several of the questions Martin and our #PRStudChat community members will answer include: Q1. What would you drop and why?

Communications 208

Communications Analytics Social Media Media Training 208

Sword and the Script

SEPTEMBER 5, 2023

The largest PR and comms tech companies, along with many startups, are now controlled by PE firms; is this good for the PR community? This adds to a growing collection of private equity firms (PE) that have taken an ownership stake in software companies that provide tools to PR and communications professionals.

Software 162

Software Marketing Leadership B2B 162

Cision

OCTOBER 6, 2016

What is an Integrated PESO Model? It’s a primary communications channel both internally and externally. Why Owned Media is Key to the Future of PR. The data brands have collected from these interactions has allowed marketers to fine-tune their marketing tactics, and how they talk to their customers. Paid Media.

Media Relations 331

Media Relations Newspapers Measurement Social Media 331

Deirdre Breakenridge

MAY 1, 2019

Several of the topics and questions that will be answered by Matt and Ron and the #PRStudChat community include: Q1. Several of the topics and questions that will be answered by Matt and Ron and the #PRStudChat community include: Q1. What’s the job outlook feel like right now for PR and communications graduates and pros?

Publicity 202

Publicity Community Blogging Twitter 202

Landis PR

FEBRUARY 20, 2024

You probably don’t think about sponsored support groups, school educational campaigns or recruiting efforts…but these are all community relations efforts that are vital components to any integrated communications program in healthcare. AND, they provide an important service to the community.

Healthcare 59

Healthcare Community Pharmaceuticals Nonprofit 59

The Hoffman Agency

FEBRUARY 8, 2024

Copyright : [link] , Christopher Burns (@christopher__burns) As the landscape continues to evolve and new trends and technologies redefine industry standards, we invite you to join us as we explore the frontiers of the marketing and communications world in 2024. Read on to find out what the experts have to say. Home sweet home?

B2C 73

B2C B2B Agency Trends 73

PRSay

MAY 6, 2022

Interns represent the future of our profession. Recognizing the value of their contributions as well as the impact of a robust internship on their future employability is our responsibility to them and to our industry.”. The internship has never been more important as we prepare the future generation of PR professionals.

Agency 145

Agency Internal International Meeting 145

Presspage

AUGUST 9, 2023

Investor relations is defined by Gartner as a 'strategic responsibility whereby organizations manage communications between their executive leadership and the financial community'. For a long time, and even now for many companies, IR has been loosely associated with the marketing, communications, and business strategy departments.

Strategy 78

Strategy Technology Tools Government 78

Landis PR

NOVEMBER 14, 2022

A recommended approach that tackles our new realities can be summarized in seven simple steps and tactics: Be empathetic: PR pros can no longer put together a communications plan considering only what companies want to communicate but also what the public wants to hear. Why not use this to our advantage in communications plans?

Communications 98

Communications How To Local Survey 98

Deirdre Breakenridge

JUNE 12, 2018

ET, #PRStudChat sponsored by Spin Sucks community members will gather for an in-depth Twitter discussion on “How to Communicate Your Research.” Joining us as our special guest and co-host is Kevin Anselmo (@KevinAnselmo ) the Founder and Principal of Experiential Communications. Funding for future research.

Communications 150

Communications How To Case Study Community 150

PRSay

AUGUST 4, 2021

Organizations that communicate early with their employees, anticipate and manage change fatigue, and follow a change-management model will be more successful during this transition. Clearly communicate with employees early and often. With approximately half of the U.S. Anticipate and manage change fatigue.

Communications 157

Communications Employee Transportation Energy 157

Sword and the Script

APRIL 18, 2017

Most public relations professionals don’t think their functional namesake will accurately describe their work in the future. That’s according to the 2017 Global Communications Report , from the Annenberg School for Communications and Journalism at USC. Why Content Marketing and Public Relations Need Each Other.

Publicity 118

Publicity Marketing Content Marketing Software 118

Cision

MARCH 20, 2017

Cision has big ideas on the future of earned media technology; we’ve been moving fast, and we’re ready to move faster. Most notably you’ll see us expanding features of the Cision Communications Cloud ™ technology platform such as big data, measurement and Cision ID solutions. You can read the full release for all the details.

Technology 227

Technology Data Big Data Measurement 227

NewsWhip

NOVEMBER 22, 2023

Whether it’s for spotting a breaking story or conducting a reflective analysis post-event, the metric stands out as a key indicator of a story’s virality, offering insights into how and why certain content is resonating with audiences. Ideal for daily briefings and quick situational awareness. Read more about it here.

Viral 78

Viral Analysis Comparison Trends 78

Buchanan PR

APRIL 1, 2024

What appears in Google Labs is usually an indication of future feature enhancements. The term “AI-integrated search engine results” is a mouthful, so Google shortened it to Search Generative Experience, or SGE for short. Wondering how Artificial Intelligence will influence the Google search engine results page?

Engineering 85

Engineering Google SEO Guidelines 85

PR in High Definition

AUGUST 30, 2023

As we know, AI has been all the buzz and communicators have been scrambling to figure out which tools are best to use to integrate into their workflows as well as the rules of engagement. But have we stopped to think about the impact AI could have on our curiosity – a key characteristic of any communicator worth their salt.

Creativity 62

Creativity Reputation Technology Government 62

Stuart Bruce

MARCH 14, 2018

PR and corporate communications recruitment firm VMA Group today published a new research report on ‘communicating in an integrated world’. How important it is, how it’s the future, it’s one of the biggest challenges facing corporate communications, the difficulty of proving its ROI, lack of digital and social skills etc.

Corporate 115

Corporate Communications Pinterest Public Affairs 115

PRSay

MARCH 28, 2022

Allow them to talk about their concerns about returning, and what you might do to alleviate them and support integrating back into the office. Allow them to talk about their concerns about returning, and what you might do to alleviate them and support integrating back into the office. We’re not used to working together in person.

Tools 155

Tools Ethics Meeting Video 155

PRSay

SEPTEMBER 8, 2020

Her new book, “How to Lose the Information War: Russia, Fake News and the Future of Conflict” ( Bloomsbury/I.B. How can PR professionals/communicators help clarify that distinction? The most important thing is that PR professionals reflect the standards that they would want to see communicated in the news themselves.

Communications 159

Communications Government Viral Radio 159

Cision

JUNE 22, 2017

MCS has been a driving force in healthcare communications over the past 30+ years, so I’m most excited for the opportunity to build on that legacy by steering us in the direction of success for the next 30 years. I believe our future success will be accomplished by expanding our capabilities through investment in people and technologies.

Healthcare 266

Healthcare Analytics Agency Trends 266

Prohibition

AUGUST 3, 2023

This is why we’re excited to introduce our new bespoke PR measurement and evaluation tool ‘AMEC proINSIGHTS’; which uses a 7-step integrated framework to truly measure the business impact of your PR activity. But why do you need to be measuring your PR campaigns? Let’s talk a look.

Measurement 62

Measurement Tools Guidelines Social Media 62

Victorious PR

JUNE 15, 2023

As events like the SEC and Coinbase case demonstrate, maintaining a positive image and effectively managing communication during challenging times are crucial for the long-term success and credibility of crypto ventures. Building Trust and Credibility Regulatory news can impact the perception of the entire crypto industry.

Community 52

Community Education Leadership Guidelines 52

Cision

JULY 13, 2016

In this interview, Nick discusses how to approach integrated communication, why print may still have a place in your strategy and how to build relationships with reporters. the asset for future use. Why is integrated communication so important for brands today? Is there a downside?

Print 120

Print Tourism Transportation Film 120

Critical Mention

JULY 22, 2020

As we try to do with every product or feature we release, Critical Mention built this Media Contact Database with our present and future customers in mind. As we try to do with every product or feature we release, Critical Mention built this Media Contact Database with our present and future customers in mind.

Media 111

Media Data Local Tools 111

Burrelles Fresh Ideas

SEPTEMBER 26, 2023

Yet, public relations (PR) and communications efforts have significant potential to bolster a brand. One of the ways to achieve this is by harnessing the power of in-person community engagement and event marketing. Establishing community-engagement goals When businesses embrace a community focus , they can gain a variety of benefits.

Community 90

Community How To Marketing Data 90

Cision

JULY 11, 2016

Unlike their mobile-enabled Periscope platform, Twitter Live Sports is high definition, not embeddable, and shows searchable Tweets (integrate “second-screen” functionality) in real time to the right of the video. This past week during Wimbledon, Twitter demonstrated the delivery mechanism for live events: Twitter Live Sports.

Sports 120

Sports Twitter Mobile Facebook 120

Bianchi Biz Blog

JUNE 12, 2023

Guest Post by Jan Griffiths, president & founder of Gravitas Detroit In today’s fast-paced and digitally connected world, internal communication has become more critical than ever for automotive suppliers. The possibilities are endless.

Employee 77

Employee Automotive Storytelling Internal 77

Cision

JUNE 16, 2016

This week hundreds of communication professionals have jetted off to London for the 8 th annual Association for the Measurement and Evaluation of Communication (AMEC) International Summit. Chief of marketing knowledge, private fundraising & partnerships division at UNICEF, Omar Mahmoud , says: “They’re a way of communication.

Internal 120

Internal International Measurement Analytics 120

Sword and the Script

JANUARY 9, 2024

Innovation tends to grind to a halt as acquiring companies try to figure out integration. In this edition: Cision silently rebrands HARO; Meltwater’s dealmaking continues; PR tech briefs and mentions content picks There have been so many private equity (PE) deals among PR technology companies, that it’s easy to lose track of who owns what.

Brand 147

Brand Branding Reddit Pitching 147

Deirdre Breakenridge

OCTOBER 26, 2015

Similarly, Patrick Merle posited a challenge to PR professors, “Integrate projects to bridge academic-practitioner gap. I think the best way to ensure such integration is through service-learning projects, which help give a context for learning. Here are more of my takeaway insights. Describe your best PR professor. How about you?

Education 150

Education Twitter Leadership Trends 150

Cision

JUNE 7, 2016

Effective communication is universal. But with so many channels and platforms to choose from, how can you ensure your communication will be successful? No matter what platform or method of communication, a great story will always make an impact. How did you discover your passion for communication? What do you like least?

Groups 120

Groups Industry Technology Communications 120

Cision

JUNE 20, 2016

With a multitude of channels to publish and spread your messages on, why is it so hard to reach and impact your audience? But in order to do this, and do it well, influencer relations must be merged with an integrated communication strategy. Paid media refers to any time you spend money to reach your audience with your messages.

Media 180

Media Social Media Advertising Advertising 180

Burrelles Fresh Ideas

NOVEMBER 7, 2023

I didn’t get into the public relations and communications industry through a traditional career route. This article aims to help you understand what to expect and the pros and cons of working for a PR agency or integrated communications firm. When I began, I had no idea what to expect.

Agency 88

Agency Energy Crisis Management Industry 88

Cision

MARCH 2, 2016

In this interview, he discusses how brands can maintain a strong reputation, why content is no longer king and where integrated communication is headed. Today’s news environment is so dynamic and omnipresent that companies really need to rethink their approach to communicating their story. Wow, what hasn’t changed!

Reputation 120

Reputation Newspapers Journalism Instagram 120