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Top 11 Meet the Media Profiles of 2020

Bianchi Biz Blog

To help automotive and mobility PR professionals get a better handle on specific reporters’ needs, interests and beats … and to bridge the gap between these PR pros and the media who cover the most fascinating industry in the world – automotive/mobility – we launched our Meet the Media blog series in early 2016. Happy reading!

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Less publicized but more interesting takeaways from 3 reports on marketing and PR

Sword and the Script

PR pitches earn a 45% open rate and a 3% response rate; the top metrics for marcom and PR by segment; Europe is more satisfied with PR agencies than the U.S. What: PR pitching amidst the continuing media layoffs When: February 22, 2024, at 12:00 p.m. As always there are links to the underlying resources for anyone interested.

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Making The Most Of Virtual Event Experiences

ImPRessions - Crenshaw Communications

By the same token, many business executives rely on attending, speaking, or sponsoring in-person trade shows for their own visibility and thought leadership, and to stay on top of trends. We’re all longing to return to real live meetings, but conference producers are only tentatively planning physical events for 2021.

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Top 10 PR Blog Posts of 2020

Bianchi Biz Blog

While the year 2020 will go down in history as a year of challenges for individuals, institutions and business alike, it was also a year where PR professionals rose to the occasion to show their creativity, resiliency and grace. So in case you missed them, we’ve curated the 10 most-visited blogs posts on our site for 2020. Coming soon!

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The Top 10 Most Popular Blog Posts on Sword and the Script for 2021

Sword and the Script

The total count of posts published is down from 86 in 2020. However, the cadence of publishing still meets one absolute requirement of content marketing : consistency in publishing matters as much as anything else. If you want content marketing to augment PR, social media and other marketing activities…. 48: Dr. Tim Furche.

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A Guide To Top Apps For PR Pros

ImPRessions - Crenshaw Communications

Those of us in PR naturally have the obvious social media and communications apps like Twitter, LinkedIn and Slack, but what are some others that help us stay connected and productive? Think Tinder meets pitching. Mention makes media monitoring so much easier. This one bears repeating because it’s a PR person’s best friend.

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Too Many Priorities: The 10 Top Communications Challenges Facing PR in 2021

Sword and the Script

Top communications challenges are 1) too many priorities 2) cutting through the noise and 3) working with “leaders that don’t understand comms” (36%) – educating execs is “superpower” . The 10 Top Communications Challenges Facing PR. Below are the top PR challenges in 2021, according to the survey: 40% said too many priorities.