NewsWhip

MARCH 27, 2023

Data has changed everything First things first, it’s worth acknowledging that data has changed the way the comms world works. Another way in which data has changed everything is in the advent of actual, tangible metrics, from clicks to social engagements to conversion data.

Data 148

Data Crisis Corporate Crisis Management 148

Onclusive

DECEMBER 8, 2023

In the run-up to the 2024 U.S. election, it is vital that communications professionals understand the media landscape surrounding the candidates, the issues and the events happening across the country. This is where AP Planner is an invaluable tool. Along with events that can have an influence on the main issues that impact the electorate.

Television 195

Television Examples Conference Report 195

Onclusive

DECEMBER 8, 2023

In the run-up to the 2024 U.S. election, it is vital that communications professionals understand the media landscape surrounding the candidates, the issues and the events happening across the country. This is where AP Planner is an invaluable tool.

Television 195

Television Examples Conference Report 195

Deirdre Breakenridge

MARCH 27, 2019

A Guest Post By Priya Doshi, Professorial Lecturer, American University. The way that Tyrion handles the impasse between his boss Daenerys Targaryan and the King in the North Jon Snow is a great example. Trust is everything : Trust in PR is hard to earn and easy to lose. Winter is almost here!

Communications 374

Communications Publicity Employee Internal 374

Stern + Associates

AUGUST 16, 2023

When Dean of the Ohio State University’s College of Engineering, Ayanna Howard , joined us she explained how AI has been around for a long time and touches just about everything, but regulation and unbiased development is of the utmost importance. The post Minds Worth Meeting: The Best of Season 2 appeared first on Stern Strategy Group.

Meeting 103

Meeting Ethics Energy Technology 103

Bianchi Biz Blog

MARCH 21, 2024

Here are the top 16 podcasts we recommend for automotive supplier and mobility technology executives in North America: Autoblog : This hour-long podcast, hosted by Autoblog Editor-in-Chief Greg Migliore and a rotating panel of editors and, covers everything from the most important news of the week to the best and worst cars we’re driving.

Automotive 119

Automotive Mobile Technology Transportation 119

Cision

DECEMBER 7, 2017

Lack of personalization can mean the difference between a captivated lead and the recipient feeling like they’re part of a mass mailing list. Lack of personalization can mean the difference between a captivated lead and the recipient feeling like they’re part of a mass mailing list. Personalize the Approach.

Pitching 298

Pitching Software Construction Writing 298

ImPRessions - Crenshaw Communications

NOVEMBER 19, 2020

LinkedIn Stories is similar to Instagram or Facebook stories, allowing users to post an update that will stay live for 24 hours. LinkedIn Stories is similar to Instagram or Facebook stories, allowing users to post an update that will stay live for 24 hours. But PR professionals shouldn’t be so quick to dismiss it! Host a Q&A.

LinkedIn 310

LinkedIn Instagram Conference B2B 310

ImPRessions - Crenshaw Communications

SEPTEMBER 23, 2021

It was so easy for team members to pop in and out of conference rooms to sit down and talk through announcements that needed more media attention, new business brainstorms, and everything in between. As PR professionals , we are meant to be experts in communication. Messages can be lost or misunderstood. . Use tech tools for meetings.

Internal 193

Internal International Meeting Policies 193

ImPRessions - Crenshaw Communications

AUGUST 23, 2022

In the world of PR , there are few fields more exciting and terrifying than the cybersecurity industry. It feels like every day we hear about a new breach, hack or vulnerability that has impacted an individual or organization. from last year. It’s essential for savvy PR professionals to stay up to date on the latest developments in the space.

Privacy 294

Privacy Media Telecommunications Conference 294

Stern + Associates

JANUARY 30, 2024

Most people are focused on the relationship between humans and AI,” says Nicholas A. The post How AI is Rewriting the Rules of Human Social Interaction appeared first on Stern Strategy Group. How will this technology reshape not just the tools we use, but the fundamental ways we make decisions and interact socially as humans?

Ethics 62

Ethics Technology Groups Trends 62

ImPRessions - Crenshaw Communications

APRIL 18, 2022

Timing is everything. Send pitches and follow up emails in the morning between 9:00 and noon; that’s typically the sweet spot. As PR teams know, creating and distributing content is one thing; getting journalists to use it is another. From relationships to cold outreach, the way a publicist reaches out to a reporter is key.

Pitching 323

Pitching Report Twitter LinkedIn 323

ImPRessions - Crenshaw Communications

JANUARY 12, 2018

This can include everything from timely and thorough information downloads on new products, marketing plans, and business goals, to the time commitment by senior executives for preparation and participation in briefings, quarterly meetings, and media interviews. This is good news for clients and PR firms alike.

Publicity 256

Publicity Brand Branding Storytelling 256

5W PR

APRIL 8, 2024

At the center of this revolution is public relations, serving as a crucial connection between financial institutions and the evolving needs of consumers. At the center of this revolution is public relations, serving as a crucial connection between financial institutions and the evolving needs of consumers.

Consumer 78

Consumer Financial Ethics Banking 78

Bianchi Biz Blog

APRIL 25, 2024

Featuring hundreds of panels over the 2 days, you will be exposed to the critical cross sector conversations between CPOS, Utilities, OEMS, Government, Cities, Transport Operators needed to move this industry forward 4. Having welcomed 3000 attendees, 200 exhibitors and 650 speakers in 2023, we are excited for the turn out for 2024.

Mobile 88

Mobile Transportation Automotive Policies 88

ImPRessions - Crenshaw Communications

JUNE 1, 2021

If there are some commonalities between the reporter and the executive, it never hurts to reference them to break the ice. If there are some commonalities between the reporter and the executive, it never hurts to reference them to break the ice. While some executives are born to be media resources, and they’re every PR person’s dream.

Interviews 268

Interviews Media Construction Report 268

PR in High Definition

JULY 27, 2023

There were always parallels that could be drawn between Elon Musk and Tony Stark – a controversial and eccentric billionaire living in a remote part of the world conjuring up futuristic technologies to spread to the masses. However, it seems that Elon Musk has decided to go down the path of the X-Men instead.

Twitter 62

Twitter Reputation Banking Retail 62

Deirdre Breakenridge

APRIL 15, 2019

A Guest Post by Sean O’Neal, President, Onclusive. The proliferation of independent, digital-first media properties has occurred so rapidly that it has become virtually impossible to keep up with, and just as hard to discern between reputable news sources and everything else. We all want more choice.

Media 268

Media Data Google Report 268

ImPRessions - Crenshaw Communications

DECEMBER 29, 2020

When pitching broadcast outlets it’s important to note the main differences between the medium and print, and to offer producers the information the need for potential segments. In PR , broadcast pitching is sometimes underused and overlooked when it comes to securing coverage for clients. Make it relevant. Local vs. national.

Local 323

Local Pitching Print Interviews 323

ImPRessions - Crenshaw Communications

MAY 25, 2021

In between client calls, meetings, or drafting content, it’s typical to talk about the day’s current events or pop culture or sports. PR agencies come in all shapes and sizes. Some are big, flashy and have a long and sprawling client list. When considering a career in PR — or a pivot from another industry — size can matter.

Agency 361

Agency Mobile Meeting Sports 361

ImPRessions - Crenshaw Communications

FEBRUARY 2, 2022

As a PR agency team , we know that media interviews help build connections between a reporter and a client company. In some cases, I will reiterate the goal for the discussion to make sure everything is clear. Even if the conversation doesn’t result in immediate coverage, showcasing expertise often yields future opportunities.

Interviews 308

Interviews Media Retail Course 308

Reputation Us

FEBRUARY 19, 2024

In January 2020 Weber Shandwick, in partnership with KRC Research, released “ The State of Corporate Reputation in 2020: Everything Matters Now.” In January 2020 Weber Shandwick, in partnership with KRC Research, released “ The State of Corporate Reputation in 2020: Everything Matters Now.”

Financial 88

Financial Reputation Corporate Study 88

Burrelles Fresh Ideas

NOVEMBER 14, 2023

With the revised guidelines, influencers must provide more apparent distinctions between their standard content and sponsored posts. The boundary between organic and sponsored content can become somewhat hazy, especially when influencers blend purchased and gifted products in a single video.

Guidelines 88

Guidelines Brand Branding Advertising 88

Communications Conversations

MARCH 10, 2021

Between the pandemic, politics, racial injustice, and a long list of other issues and topics, there’s absolutely no shortage of things to be legitimately frustrated and angry about right now. And, that anger is spilling over into brand posts like these frequently. of the negative comments in the social posts I saw.

Social Media 197

Social Media Marketing Media YouTube 197

Onclusive

FEBRUARY 2, 2022

This article is all about best practices for pitching—based on our customers’ collective experience and wisdom. As we mentioned last week, the key to creating a relevant and compelling pitch is knowing your audience. Ultimately, understanding your readers will help both you and the media to deliver the content people want to consume.

Pitching 195

Pitching Data Technology Storytelling 195

ImPRessions - Crenshaw Communications

FEBRUARY 15, 2023

But in our line of work, we can risk public humiliation for even a trivial error if a cranky reporter decides to post about a bad pitch. That’s why understanding certain nuances of the media outreach process can mean the difference between a fixable flub and a misstep that compromises the entire pitch or even the team.

Pitching 240

Pitching How To Report Radio 240

NewsWhip

APRIL 25, 2022

A lot has changed since the first Earth Day celebration in 1970. We can’t say for certain why this year looks a bit different, but we can dive deeper into what stood out in a less crowded space, especially since there wasn’t one narrative that dominated the news as we’ve seen in years past.

Instagram 148

Instagram Fashion Brand Branding 148

Onclusive

JUNE 1, 2023

Social media listening is fast becoming an essential part of the PR and Comms toolkit. Yes, that’s right, it’s not just for marketing teams! Forward-thinking brands are already embracing the strategic advantages that social listening tools can offer when it comes to managing brand reputation, crisis detection, and optimising comms strategy.

Strategy 370

Strategy Communications Reputation Measurement 370

Onclusive

MARCH 21, 2018

Breaking down silos between Paid, Earned & Owned media through continuous storytelling. The trick is to develop a group of content creators across functions that consistently shares interesting articles, posts, videos and more with each other – and then your clients or customers. We are all familiar now with the PESO model.

Storytelling 281

Storytelling Media Infographics Advertising 281

PRSay

MARCH 7, 2024

The film’s implications for communicators Few movie campaigns have left as powerful a mark as the strategic collaboration between Warner Bros. The “Barbie” film is empowering women of all identities as they reclaim Barbie as a symbol of inclusivity. and Mattel for the 2023 “Barbie” movie.

Film 127

Film Marketing Sports Hotels 127

Buzzstream

APRIL 8, 2024

Below, Lizzie Parr, PR Manager at Motorpoint, shares how BuzzStream has helped simplify the team’s outreach process and why utilising the post-outreach data available within the platform is essential for driving results. Motorpoint is the UK’s leading independent retailer of nearly new and used cars.

Pitching 77

Pitching Data Examples Retail 77

Remote PR Jobs

SEPTEMBER 25, 2023

Why not suggest meeting half way between your work and their home or co-working space? Originally seen on MUCKRACK With more and more journalists taking the leap to go freelance, PR professionals are having to not only update their contact lists but also navigate new relationships. Does that journalist still cover their old beat?

Product Launch 100

Product Launch Pitching Meeting Corporate 100

Stern + Associates

OCTOBER 24, 2023

Through references to everything from science fiction to “Star Wars,” he shares an easily understood breakdown of what artificial intelligence algorithms are, their current capabilities and how organizations and governments should consider them from a legal perspective. How do leaders bring about change?

Tools 110

Tools Employee Government Strategy 110

Doctor Spin

JANUARY 4, 2024

More deeply, media polarisation is problematic because it draws false lines between extremes that aren’t necessarily perpendicular. These “false lines” will force otherwise balanced media consumers to place themselves between the media-suggested extremes. The Media Polarisation Model explains a media bias.

Media 52

Media eBook Course Social Media 52

PR for Anyone

NOVEMBER 11, 2021

People often question the difference between public relations and marketing. Public Relations can come in many forms but for this post, let’s focus on media relations, community relations, online and social media. In today’e environment, I say they are merging together and it is very muddy waters these days.

Publicity 225

Publicity Marketing YouTube Video 225

ImPRessions - Crenshaw Communications

JULY 24, 2023

Musk originally posted that the new brand was to “embody the imperfections in us all that make us unique.” Let’s get one thing out of the way. I never particularly liked the name “Twitter” and I hated to say someone “tweeted.” It’s an unusual approach to a rebrand, and not in a good way. So far, so good.

Twitter 156

Twitter Banking Brand Branding 156

Sword and the Script

FEBRUARY 28, 2023

Guest post: From short-termism to hard-selling, Kathy Casciani identifies six common, but avoidable, public relations mistakes Public relations (PR) is a valuable part of the marketing mix, and an essential tool when it comes to building trust and authority for your brand or company. (OK OK OK, so I’m biased.)

Company 116

Company Publicity Leadership Pitching 116