PR News

FEBRUARY 14, 2019

Since it’s Valentine’s Day, it’s the right time to discuss what we love about PR and marketing. We’re unsure if PR pros love their jobs, but we know they like them. The post Wishing for a Valentine’s Day Gift for PR appeared first on PR News Blog. There’s plenty to say.

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Survey Blogging Marketing Crisis Management 91

Konnect Agency

JULY 13, 2022

Start the Holiday Season One Step Ahead With A PR Agency Partner. We’re here to tell you how partnering with a PR agency can help you reach your goals during the Q4 holiday season with holiday gifting campaigns – and when to get started. Using a PR Agency led Gift Guide Campaign to Get Top-Tier Media Coverage.

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Agency Retail Brand Branding 52

ImPRessions - Crenshaw Communications

JUNE 14, 2016

Can Father’s Day be a viable opportunity for generating positive PR ? Here are some tips, garnered from past brand campaigns, for winning positive PR for dad’s big day. Don’t ignore gift guides. Ah, the gift guide — just because it’s predictable doesn’t mean it should be neglected.

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Sword and the Script

AUGUST 1, 2022

Karen Swim , PR, Marketing and Social Media Consultant, Words For Hire , LLC and President of Solo PR Pro. Michelle Garrett , PR consultant, Garrett Public Relations. To that end, we owe a special thanks to Gini and Karen who also polled their respective communities – Spin Sucks and Solo PR Pro – for the survey this year.

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Survey Communications Measurement Internal 129

Burrelles Fresh Ideas

NOVEMBER 28, 2023

PR ranks in the top 10 most stressful jobs nearly every year in CareerCast’s Most Stressful Jobs report. And in 2022, PRSA-NY found 63% of its members believe the PR industry is more stressful than other industries. In general, people appear happier and more generous during the holidays, but this is a stressful time for many.

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Financial Social Media Exercises Communications 95

Sword and the Script

FEBRUARY 23, 2020

What do you think the top challenges facing communications and PR professionals today? How do you measure PR results? Those prizes are as follows: One $100 gift card; One $50 gift card; One $25 gift card. What tactics would do you think are more important this year? Your input is needed! I never win anything!”.

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Survey Public Affairs Corporate Trends 85

The Stalwart Blog

JANUARY 19, 2020

Here you are, the perennial winning Head Men’s Basketball Coach from the University of North Carolina, Roy Williams, and you go on a local radio show to say that you possess one of the least gifted teams in your career. The post How Roy Williams created his own Crisis PR event appeared first on Public Relations Security.

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Polaris

DECEMBER 14, 2014

There were always lots of presents under the tree (yes, I was spoiled), especially my favourite gift of all: books. Today, books continue to be one of my favourite gifts—for giving and receiving. Today, books continue to be one of my favourite gifts—for giving and receiving. 3 Dan Cristo. 5 Sarah Arrow.

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Marketing Resources Content Marketing Leadership 251

Buzzstream

OCTOBER 17, 2018

For PR pros, these times of the year represent not only a festive season, but more importantly a competitive, short, and oversaturated pitching landscape. We’ve heard this lesson loud and clear in one instance when promoting one of our clients’ holiday “gadget” gift guides. What have we learned?

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ImPRessions - Crenshaw Communications

SEPTEMBER 5, 2018

Is your PR plan ready for the stretch run to the end of 2018? The best PR teams take advantage of the calm before the storm to get their Q4 priorities in order. PR tips for Q4. PR agencies, you’re running for re-election. A PR action plan needs direction, and if there’s been a summer lull, it ends now.

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Retail Creativity Leadership Agency 136

Critical Mention

OCTOBER 22, 2020

Many PR pros have had to reallocate their event budgets and plans to adhere to stay-at-home orders and social distancing protocols. This will also help when you are putting together PR collateral for the event. Virtual events have become increasingly popular through the pandemic. Choose Your Platform. Invite Your Audience.

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Tourism YouTube Radio Travel 131

Solo PR Pro

NOVEMBER 9, 2021

We spoke with Solo PR Pro’s very own VA (yep, we practice what we preach!) We spoke with Solo PR Pro’s very own VA (yep, we practice what we preach!) VAs generally have different skillsets they offer as well, so solo PR pros can find someone to suit their unique business needs. What is a virtual assistant?

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Software Social Media Customer Service Travel 104

ImPRessions - Crenshaw Communications

JUNE 13, 2017

Great for parties and gifts, but not so great for public relations. How PR Teams Manage the Unexpected. PR strategists and clients each occasionally overpromise in benign ways. With little reason to believe otherwise, a PR team will sometimes book an interview with a journalist, only to see it go poorly. The overpromise.

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Media Training Policies Agency Interviews 249

Stephen Waddington

MARCH 24, 2021

The PRCA Ethics Council has published its annual perspective of ethical challenging facing PR practice in 2021. The Council was launched in May 2020 to raise ethical standards in PR around the world. These days, admittedly with Captain Hindsight at the helm, the fact that some PR pioneers worked for the Nazis is indefensible.

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ImPRessions - Crenshaw Communications

MARCH 24, 2016

Back-to-school time brings pitches about ramping up and starting anew, while the holidays generate story angles about celebrating, gifting, feasting, and making resolutions. Now that winter is receding in the Northeast, we’re seeing people flock to spring-like activities , and PR people are no exception. Plan a redesign.

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Travel Conference Meeting Leadership 120

Konnect Agency

FEBRUARY 7, 2022

While the future of live events continues to be murky, PR agencies are cracking the code on how to host and get the most out of digital and virtual events. Why Brands Should Embrace Digital Events With the Help of a PR Agency. Three Ways a PR Agency Can Maximize Your Digital Event. Planning and Logistics Just Got Creative.

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Agency Creativity Examples Conference 59

Sword and the Script

MARCH 25, 2017

1) PR in history. While the young might roll their eyes, the veterans will be set adrift down memory bliss with this piece by Kelly Scotney entitled How PR has changed in 25 years. PR Briefing: Summarizing 3 Recent Public Relations Studies. PR is the Best Kept Secret in Effective Content Marketing. 2) PR at crossroads.

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Publicity Crisis Construction Study 80

PRSay

FEBRUARY 5, 2018

Most PR professionals spend their careers as ghostwriters. As PR professionals, it’s our job to help executives communicate their ideas, plans and priorities in their own voices. But even the most gifted communicators can’t possibly create all the content demanded today. Build strong relationships.

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Communications Employee Leadership Writing 141

Solo PR Pro

OCTOBER 9, 2014

Longer than any other continuously running PR chat on Twitter, we’ve gathered an amazing group of professionals who play hard, work harder, and are always interested in helping and learning from each other (everyone is welcome – learn how to join us here! ). Eastern – a regular ritual for some of the savviest PR pros on Twitter.

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Rock the Status Quo

DECEMBER 11, 2014

It’s no big deal when it’s due to an emergency, but it can become a HUGE PROBLEM when it’s a cancellation from a client that simply doesn’t understand how PR works. or you as the PR person do the interview. Oh, the happiness!!! It makes the relentless frenzy of seeking editorial worthwhile.

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Interviews Real Estate Media Pitching 174

Konnect Agency

FEBRUARY 7, 2022

While the future of live events continues to be murky, PR agencies are cracking the code on how to host and get the most out of digital and virtual events. Why Brands Should Embrace Digital Events With the Help of a PR Agency. Three Ways a PR Agency Can Maximize Your Digital Event. Planning and Logistics Just Got Creative.

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Agency Creativity Examples Conference 52

Waxing UnLyrical

JANUARY 28, 2017

Because what we have, and what we do, is a gift. Just look at what we Social PR pros do. She is also the founder of The Social PR Virtuoso® , which provides online, on-demand training that helps you unleash your inner Social PR superhero. At our best, we truly make the world a better place. Sign up here.

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Training Banking Community LinkedIn 85

Solo PR Pro

JANUARY 7, 2019

Did you receive an Amazon Echo, Google Home, or other voice assistant device as a holiday gift? Increased reliance on these smart speakers — for news, listening to music, and searching for information — means PR pros need to incorporate “speakable content” into client communications plans. PR Metrics.

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Trends Google Crisis Management Data 45

Beyond PR

FEBRUARY 15, 2018

In this post, we’ll explore how influencers find ideas that excite their audiences, and we’ll discover how PR professionals can successfully pitch sponsored campaigns. Deciding what to purchase during the holiday for people who seemingly have everything already is a prime example. Often, they have support from PR professionals.

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Waxing UnLyrical

NOVEMBER 18, 2016

This is why I love working with smart, driven PR pros ready to engage in a bit lot of Social PR badassery. Not that long ago, I profiled Dinean as part of the “Social PR Spotlight” series on my blog. “The Social PR movement within our organization.” Because “life” happens.

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Course Nonprofit Banking Training 40

Waxing UnLyrical

JUNE 26, 2017

A couple of weekends ago, I shared this nifty little graphic in my Social PR Posse Facebook group : It got a lot of responses. What a gift! She is also the founder of The Social PR Virtuoso® , which provides online, on-demand training that helps you unleash your inner Social PR superhero. And then just keep going.

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Banking Meeting Groups Facebook 94

Solo PR Pro

FEBRUARY 13, 2018

Look to your network for people that can refer business, such as former colleagues, current and past clients, and other solo pros. Some pros pay a percentage of the work, but even smaller rewards work. Send an email and offer a $25 Amazon or Starbucks gift card in exchange for a referral(s) to companies that need your help.

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Case Study System LinkedIn Study 41

PRSay

APRIL 18, 2024

While most PR professionals will never win any Grammys, we share more in common with the megastar than you might think. I curated 13 key Tay-keaways for comms pros — each paired with an album or song — to inspire your leadership style as well as your playlist. Let’s face it. We are creators, storytellers and writers. Be authentic.

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Leadership Storytelling Viral Banking 177

Waxing UnLyrical

JULY 24, 2012

On June 12, Katie Paine joined us – it was a surprise gift! And it was a very nice surprise gift, since we started the chat by discussing her recap of IPR’s approving a set of standards for traditional media measurement. and shared so much wisdom on how PR should and shouldn’t be measuring. via @ nielsen shar.es/szPMq

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Measurement Tools Social Media Google 74

Waxing UnLyrical

DECEMBER 13, 2013

Since this season is all about giving (which we really should be doing all year long, but I won’t start preaching to you about that ) I thought today I would give you 12 “gift” ideas, one for each day leading up to Christmas Eve. And wouldn’t that be cool? Books that will round you out: 1. Optimize , by Lee Odden.

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Conference Hotels Privacy Resources 110

Cision

JULY 26, 2017

What I want to do in this post is look at the social targeting tools available to PR pros and marketers on the major social platforms answering two questions: How effectively can I target the followers/fans that I currently have on the platform? How effectively can I target new customers/prospects on the platform?

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Social Media How To Insurance Insurance 233

ImPRessions - Crenshaw Communications

DECEMBER 23, 2020

On behalf of PR people everywhere (or at least my peers and me), here is our wish list: . A top earned media story for a client always feels like a gift — even if we strategize and work for it for weeks at a stretch. Every PR person dreads edits to a complex announcement release that’s subject to full team review.

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Banking Creativity B2B Conference 310

MaccaPR

FEBRUARY 2, 2017

So when Minnesota’s Star Tribune media company announced that in April 2017, it will launch a new quarterly print publication – Star Tribune Magazine – for delivery free to 230,000 subscriber households, our ears at Maccabee PR perked up. We are always pitchable by PR people. Long Live Print”! An alumnus of the St. Please welcome.

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Print Newspapers Interviews Journalism 48

Waxing UnLyrical

JULY 22, 2015

A lot has been said about PR, and almost always it’s about media relations. If you ask around, you still hear people saying PR is about press coverage. But here is the not-so-new news: PR is more than media relations and always has been. Here are a few tips to make social PR work for you: 1.

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Media Relations Media Policies Social Media 40

Deirdre Breakenridge

MARCH 20, 2017

Like it or not, social media gave us a fantastic gift: The gift of professional development at our fingertips. It used to be you had to take accredited, in-person courses if you wanted to do something new in your job as a PR pro. PR professional development has never been this accessible. Your Role Has Expanded.

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Community Social Media Measurement Course 244

Konnect Agency

DECEMBER 2, 2019

So, with all that time to think about the holidays, we put together a list of holiday must-haves, wish list items and gift ideas for everyone you hold dear (including, of course, yourself). I love stocking up on lippy gift sets for the holidays! A great gift for your millennial girlfriends is anything Glossier! You’re welcome.

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Travel Agency Print Social Media 78

PRSay

AUGUST 20, 2019

PR pros can take inspiration from the singer’s marketing and outreach efforts by utilizing these three TaylorNation strategies: . Over the last few years, she has handed out love advice on Tumblr, launched the #Taylurking hashtag and created “ Swiftmas ” to give gifts to followers.

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Social Media Strategy Video Instagram 156