Sword and the Script

SEPTEMBER 1, 2020

Internal comms tool SocialChorus acquired by a PE firm; Burton-Taylor digs up revenue numbers; Nexis Newsdesk Simplifies news search; Propel adds broadcast monitoring Welcome to the beginning of September. The company helps leaders and communicators create, publish and distribute text and multimedia messages to an internal team.

Internal 147

Internal International Tools Software 147

Onclusive

AUGUST 10, 2021

While you can find this out directly from them via interviews and surveys, it is also very important to let the past behavior data inform your strategy (what they say they will do is different from what they have actually done in the past). Another effective strategy is localizing your content.

Strategy 418

Strategy Survey Automotive Data 418

NewsWhip

MAY 25, 2021

M Live combines the worlds of data and creative, and their efforts have enabled Marriott to attract and engage consumers around the globe. . Aynat: In 2017, M Live was still a fairly new addition to Marriott International. Aynat: M Live leverages social listening to mine through our data and identify macro and emerging trends.

Travel 109

Travel Data Industry Hotels 109

Presspage

JULY 17, 2023

In today's interconnected world, where businesses transcend geographical boundaries, it is crucial to have a robust global communications strategy that ensures consistent messaging, brand integrity, and local adaptation. This enables them to track performance, identify trends, and areas for improvement, and make data-driven decisions.

Strategy 78

Strategy Communications Local Tools 78

Stephen Waddington

JULY 16, 2021

Organisational leaders turned to internal communication teams because they recognised the critical role of communication in engaging with staff. According to a poll by the IoIC two-thirds of internal communicators said that leaders looked to them for more guidance during the crisis.

Publicity 199

Publicity Government Crisis Employee 199

The Hoffman Agency

APRIL 6, 2020

That exclamation from famous fictional detective and personal childhood role model Sherlock Holmes has often been used by proponents of data analysis, but it’s never been truer than now, a full 128 years after Sir Arthur Conan Doyle first published The Adventure of The Copper Beeches where that quote originates. What’s the appeal of data?”.

Storytelling 53

Storytelling Data Journalism Resources 53

NewsWhip

JUNE 23, 2021

Building the bridge between infrastructure and data-driven media intelligence: Zach Silber and Kivvit. Real-time versus longer term data | Jump to text. Infrastructure segments from data centers to cannabis | Jump to text. To make data actionable. JUNE 18, 2021 | 11:30am EST / 4:30pm GMT. Watch webinar. Read transcript.

Data 78

Data Media Analytics Energy 78

NewsWhip

JANUARY 26, 2023

It’s now his responsibility to ensure that no important story is missed, and real-time data is at the forefront of his process. With access to real-time engagement data the team can make clearer decisions when it comes to formulating a response, correcting a story, or taking no action at all.

Communications 78

Communications Local System Data 78

PR in High Definition

JUNE 21, 2019

According to Index Ventures , nearly all successful North American tech companies have an average of 30 percent of revenue coming from international markets, usually led by Europe. It’s critical when telling your story externally and elevating the brand that your company has accessible, relevant spokespeople, data, news and POVs too.

Internal 48

Internal International Company Local 48

PR in High Definition

MAY 21, 2019

According to Index Ventures , nearly all successful North American tech companies have an average of 30 percent of revenue coming from international markets, usually led by Europe. It’s critical when telling your story externally and elevating the brand that your company has accessible, relevant spokespeople, data, news and POVs too.

Internal 48

Internal International Company Local 48

Landis PR

APRIL 29, 2024

For instance Google and Microsoft both have large data centers in Finland. Finns still trust the news media: The role of the news media in Finland is strong by international standards and Finns still have strong trust in the news. It should be pointed out that many large companies have found Finland a lucrative country to invest in.

Radio 59

Radio Pinterest Television Government 59

Presspage

JULY 11, 2023

Local teams need guidance and framework to know what they can do, but they also need freedom to act locally in order to connect with local audiences." Reem highlights the comprehensive nature of content management within her team, encompassing both global and local aspects.

Strategy 60

Strategy Communications Local Technology 60

Presspage

JULY 25, 2023

With a deep understanding of communications teams' workflows and the pressures they face, the Presspage team has crafted a CRM that caters to your specific needs, enabling you to work efficiently amidst internal and external stakeholders. This feature enhances the accuracy of your databases and boosts productivity.

Media 78

Media System Analytics Privacy 78

Stern + Associates

OCTOBER 5, 2023

A leading expert on the reform and expansion of Chinese capitalism and its interaction with the rest of the world, Rithmire offers leaders vital knowledge about the multifaceted intertwining of politics, the economy and international affairs in the global market.

Strategy 97

Strategy Government Policies Groups 97

ImPRessions - Crenshaw Communications

JULY 14, 2021

Software solutions are expensive, and buyers under pressure to make the right choice seek as much information as possible to vet the quality of a SaaS, AI, cybersecurity, or data product. Young companies need to find ways to earn endorsements from a reputable third-party. Support employer branding.

B2B 334

B2B Company Case Study Conference 334

Stern + Associates

FEBRUARY 1, 2024

In all that temperature data, 2023: hottest year we’ve ever had. It’s the coolest year of the next 100 years… We immerse people in the data. What decisions should we be making for the betterment of our local communities, but globally overall? Guess what? We can give people agency.

Technology 111

Technology Policies Government Community 111

NewsWhip

OCTOBER 23, 2020

David Soutoul, who is responsible for leading data and innovation projects across their regional hub in Asia , partnered with us to solve several communication challenges for a very large technology client who is transforming digital entertainment across SE Asia. . BL: What do you view as the important metrics to monitor for?

Local 78

Local Analysis Measurement Data 78

Stephen Waddington

OCTOBER 13, 2020

If the internal and external communication function inside an organisation didn’t report directly to management before the crisis - it almost certainly will now. Teams have supported leaders in listening, planning and engaging with internal and external stakeholders. It has shown the strategic role of communications.

Report 144

Report Communications Government Crisis 144

Stephen Waddington

JANUARY 12, 2022

Concerns relate to the polarisation of societies, attacks on journalists and the free press, and the financial sustainability of local publications. There’s much internal soul searching in newsrooms over addressing diversity and inclusion, particularly around reporting on issues such as climate change and mental health.

Report 122

Report Media Journalism Privacy 122

Cision

MAY 16, 2017

Our devices are producing, using, and communicating with vast amounts of data, and the IoE is what makes sense of it. Organizations must learn to identify the information providing strategic value, access data from different sources, and explore how algorithms leverage the IoE to fuel new marketing strategies.

Hotels 198

Hotels Mobile Travel Automotive 198

Wadds Inc.

JULY 23, 2023

Macnamara, a Professor of Public Communication at the University of Technology Sydney and a visiting professor at the London School of Economics, is an advisor to national governments and international institutions. And without proper listening, he says, are we public relations professionals all just shouting into the void?

Publicity 52

Publicity Communications Government Airlines 52

Sword and the Script

DECEMBER 20, 2022

A great data divide. Data and the use of data will become the great divide between marketers producing content and content marketing. Those companies that can take data, do a deep dive, and understand what the data tells them will see more success in achieving their goals from content than those who look at simple analytics. .

Marketing 189

Marketing Content Marketing Data Social Media 189

The Hoffman Agency

FEBRUARY 14, 2024

Chinese carmaker BYD sold more electric vehicles than Tesla in Q4 2023 ( Shutterstock ) On the communications front, the definition of what is “local” is undergoing transformation, encompassing cultural and political nuances. This repository should address sensitive topics regarding data storage, local client support and R&D locations.

Local 36

Local Government Banking Policies 36

Ethical Voices

OCTOBER 16, 2023

She discusses a number of important ethics issues, including: Why corporations need to be careful they aren’t the ones spreading misinformation Ethics of data analysis Why PR pros need to change their definition of media Tell us more about your career and yourself? I did data communications for our local, state and national reporting.

Ethics 80

Ethics Data Crisis Apparel 80

Katie Paine's Measurement Blog

MAY 25, 2023

Triple check to make sure that the vendor you prefer can actually get the data you need. If you need local press, however, your choices are more limited. Make sure you can export data into a usable Excel or.csv file. Make sure you can export data into a usable Excel or.csv file. Tak e advantage of trial offers.

Measurement 52

Measurement Communications Survey System 52

PRSay

NOVEMBER 5, 2021

The traditional notion of “bad press” is negative coverage in a reputable journalism outlet that exposes legitimate complaints about a company — for example, coverage of a shareholder lawsuit, or a scandal about workplace conditions in a local or national newspaper. PR teams have been handling these kinds of events for years.

Communications 189

Communications Journalism Advertising Advertising 189

ImPRessions - Crenshaw Communications

AUGUST 9, 2017

Encourage internal authenticity first. What we want to stress is the importance of starting internally. ” According to the Melcrum Inside Internal Communications study , effective internal communication contributes to a 40% increase in customer satisfaction and is linked to increases in overall company performance.

Brand 160

Brand Branding Film Internal 160

Bianchi Biz Blog

MAY 18, 2023

Reach – Today, many PR agencies are focused on local markets but struggle with national work. A PR agency with such a network can save you a lot of time and trouble and can even bundle these international efforts with a single point of contact. He says the expert brings knowledge, which comes from focus.

Agency 80

Agency Automotive Mobile Local 80

Presspage

AUGUST 24, 2023

Data has emerged as the most prized possession, holding the key to unlocking meaningful relationships with the audience. First-party data has taken precedence, offering invaluable insights into the preferences and behaviors of consumers. This way, Porsche can build their own community and control their data.

Storytelling 78

Storytelling Data YouTube Strategy 78

Cision

JULY 19, 2016

Lynda Fernandez, senior vice president of public relations & international at the Miami Association of Realtors, says if you do not establish strong relationships in the PR industry, you will miss out on opportunities to expand your brand’s reach. How did you get your start in PR? We use public relations to build our global brand.

Real Estate 120

Real Estate Agriculture Local Technology 120

Newsfile

FEBRUARY 27, 2024

These global giants have immense reach and help propel your press release onto the international stage. Furthermore, your press releases are integrated with relevant financial data and users are alerted to important updates from press releases that match their interests. billion in revenue in fiscal 2023.

Financial 52

Financial Media Analytics Data 52

Stephen Waddington

FEBRUARY 21, 2022

Built by a team of developers from health science start-up ZOE, it aimed to provide scientists at King’s College London with real-time data. A bold internal communications programme empowered everyone in the workforce recognising their contribution to the vaccine effort, driving productivity, and boosting morale.

Publicity 131

Publicity Case Study Local Public Affairs 131

Cision

OCTOBER 6, 2016

The data brands have collected from these interactions has allowed marketers to fine-tune their marketing tactics, and how they talk to their customers. It’s a primary communications channel both internally and externally. Shared Media. Shared media is also known as social media. Owned Media.

Media Relations 331

Media Relations Newspapers Measurement Social Media 331

5W PR

JANUARY 31, 2024

Internal Communications: Ensures effective communication within the company, keeping employees informed about company developments and fostering a positive internal culture. Community Engagement Engage with local communities and demonstrate corporate social responsibility to build positive relationships beyond business interests.

Technology 78

Technology Product Launch Crisis Management Case Study 78

Stephen Waddington

NOVEMBER 3, 2021

Its role in listening and engaging stakeholders, from employees to customers, and from suppliers to local and national government, was critical in managing this rapid period of intense change. The headlines from the Edelman report are already familiar talking points, but the data provides an important signpost for the future of practice.

Corporate 113

Corporate Communications Government Crisis 113

Cision

APRIL 28, 2017

This week, Cortés sat down with me to discuss the importance of internal communication, creating and following an effective business plan, and knowing how to add value to your team. What are some of the differences in building a communication strategy on a national level compared to a local level?

Local 227

Local Energy Agency Policies 227

Katie Paine's Measurement Blog

MARCH 9, 2023

Torturing numbers until they say what you want We once delivered a launch report that initially included data from around 250 social and traditional media items. That reduced the data set by half, but 150 is still an acceptable amount of data to analyze under the circumstances, as it happened, the data didn’t change all that much.

Measurement 52

Measurement How To System Comparison 52