NewsWhip

JULY 26, 2022

Using data from various sources, news website Axios is trying to find more about the issues Americans are thinking about and how interest in various topics changes over time. . Since its founding, data has played a key role in the way Axios tells stories. It then ranks each district’s interest in a topic relative to other districts. .

Data 78

Data Trends Google Local 78

Onclusive

AUGUST 17, 2021

When a newspaper closes, the local government’s borrowing costs rise because diminished scrutiny makes investors less comfortable,” according to a 2019 Journal of Financial Economics report. Journalists in jail are up about 175% since 2000. There are some very large economies with very restricted press freedom.

Marketing 370

Marketing Newspapers Government Financial 370

Buzzstream

FEBRUARY 25, 2020

In the current climate of link building and digital PR, there’s one thing that’s nearly as important as the story you’re telling, and that’s data. . Speaking very generally, journalists simply don’t have time to do in-depth research for an article or conduct primary data on a topic — but we do. . You’re just providing the data. .

Data 115

Data Google Trends Survey 115

NewsWhip

OCTOBER 24, 2022

“It is an extremely flexible tool which allows editors, social and audience managers to create their own dashboards combining real time feeds of social & web content with public engagement data as well as structuring specific news alerts on peaking events expanding this knowledge further to the entire team in their inbox.

Data 68

Data Trends Journalism Print 68

Onclusive

NOVEMBER 8, 2023

PR professionals should create thoughtful, data-backed pitches, engage with reporters on social media, send swag (when appropriate), maintain relevant media lists, and manage all follow-through with reporters and journalists. Relationship building takes time. They may also be responsible for managing any outsourced content creators.

Training 195

Training Media Training Reputation Crisis Communications 195

ImPRessions - Crenshaw Communications

AUGUST 23, 2022

The numbers back this up; a recent cybersecurity report from research firm ThoughtLab found that the average number of cyberattacks and data breaches increased by 15.1% However, monitoring the latest data security incident isn’t enough. Different data security reporters cover different verticals. from last year.

Privacy 294

Privacy Media Telecommunications Conference 294

NewsWhip

MAY 25, 2021

M Live combines the worlds of data and creative, and their efforts have enabled Marriott to attract and engage consumers around the globe. . Aynat: M Live leverages social listening to mine through our data and identify macro and emerging trends. Brett : How about those travelers that are looking for something local? .

Travel 109

Travel Data Industry Hotels 109

Onclusive

AUGUST 10, 2021

While you can find this out directly from them via interviews and surveys, it is also very important to let the past behavior data inform your strategy (what they say they will do is different from what they have actually done in the past). Another effective strategy is localizing your content.

Strategy 418

Strategy Survey Automotive Data 418

PR Insiders

MAY 7, 2021

It could be that a trade publication or your local newspaper proves just as valuable to you as the New York Times. The post What PR Success Looks Like In A Data-Driven World appeared first on News & Experts. In other words, you not only want to show up in many places, but you also want to show up in the right places.

Data 78

Data Newspapers Analytics Measurement 78

Onclusive

DECEMBER 6, 2021

Using data from hundreds of thousands of verified business user reviews, the platform collects unbiased feedback on industry-leading software to help technology buyers, investors, and analysts make better purchase decisions. . The G2 Crowd Report for User Satisfaction Ratings is one of the most trusted voices in the industry.

Media 370

Media Comparison Software Enterprise 370

Burrelles Fresh Ideas

MARCH 19, 2024

Enjoying the local experience: Modern travelers seek more than just an escape from routine; they crave authenticity. In 2024, travelers desire a genuine connection with the places they visit, seeking locally sourced food, drinks, products, and experiences to truly immerse themselves in a destination’s essence.

Travel 90

Travel Trends Tourism Transportation 90

Agility PR Solutions

JUNE 26, 2022

Newly released research from local businesses service provider Scorpion explores the traditional and digital media channels consumers prefer when researching and purchasing new products or services, as well as their data privacy/online personalization preferences.

Privacy 176

Privacy Marketing Media Web 176

Bianchi Biz Blog

FEBRUARY 29, 2024

The insights gained for the survey provided key details on the current earned media environment, highlighting the challenges faced in national, local, and trade media. Finding 2: National and top-tier media have become the hardest outlets in which to secure earned media, followed (closely) by local and then trade.

Report 101

Report Automotive Media Local 101

5W PR

JULY 21, 2023

Emphasizing local and social responsibility Variety stores can differentiate themselves by emphasizing their local presence and social responsibility. They can strengthen their connection with the community by supporting local artisans, sourcing products from local suppliers, and actively participating in neighborhood events.

Retail 78

Retail Local Consumer Community 78

Onclusive

AUGUST 3, 2021

And while in the past there have always been clearer metrics around paid and owned media than earned media, that’s changed with the industry shift from print to digital formats, which has resulted in a wealth of digital data. For example, a boutique hotel would want to focus on the local market instead of striving to achieve global coverage.

Brand 370

Brand Branding Media Measurement 370

The Hoyt Organization

JANUARY 25, 2024

We achieved this by: Identifying relevant publications that cover cannabis-related topics Gauging story opportunities for the cannabis industry Crafting compelling stories that align with audience interests Reaching out to journalists and editors with personalized pitches Offering value by sharing expert insights, data, or unique perspectives 3.

Strategy 102

Strategy Brand Branding SEO 102

5W PR

MARCH 4, 2024

Hyper-personalize the journey Use data and preferences to curate customized recommendations, suggest dream destinations, and offer enticing deals. Local Partnerships Partner with local businesses, restaurants, hotels, and activity providers to offer exclusive deals and packages. That’s where content marketing takes off.

Travel 78

Travel Consumer Strategy Tourism 78

Barokas

AUGUST 8, 2017

And while the benefits of data-driven storytelling have been extolled in the PR world for some time now, we often forget that our clients are the keepers of their own best asset – data. And when data-driven PR strategies are leveraged over time, the results can be especially impactful. Telling stories with stats.

Storytelling 74

Storytelling Data Data-Driven PR Print 74

NewsWhip

APRIL 15, 2024

Why blogTO chose NewsWhip In February 2024, we spoke with Tim Shore of blogTO (a local Canadian news site based out of Toronto) about how he and his team use NewsWhip to build and prioritize their editorial schedule. As a data-driven newsroom, they’ve always been ahead of the curve in terms of content discovery and social monitoring. ,

Reddit 88

Reddit Tools Analytics Instagram 88

The Hoffman Agency

MARCH 21, 2024

million jobs , and IKN is envisioned as the central platform that integrates and aggregates these local digital ecosystems. This strategic positioning naturally creates a demand for robust data centers, including what is poised to be Indonesia’s largest national data center. National digital programs are projected to create 2.85

Leadership 69

Leadership Biotechnology Policies Local 69

Barokas

SEPTEMBER 11, 2017

This year, Barokas PR has the honor of hosting a panel on Thursday, September 28, highlighting storytelling in the 21 st century and the importance of using data to garner press interest. PR teams can no longer fax a press release knowing it will get covered by local and national publications – and that’s where data comes in.

Storytelling 74

Storytelling Data Local Leadership 74

Onclusive

FEBRUARY 2, 2022

Using data and technology can help you make pitching even more targeted and precise. Organize your most salient information at the top with a bulleted list, and provide snippets of relevant data with links to more data if needed. Which key facts or data points are important? local time. Personalize your pitch.

Pitching 195

Pitching Data Technology Storytelling 195

NewsWhip

JANUARY 26, 2023

It’s now his responsibility to ensure that no important story is missed, and real-time data is at the forefront of his process. With access to real-time engagement data the team can make clearer decisions when it comes to formulating a response, correcting a story, or taking no action at all.

Communications 78

Communications Local System Data 78

5W PR

JUNE 29, 2023

When a product gains popularity locally, brands consider expanding their market. Before rushing into translation, it’s important for beauty brands to understand the concept of localization and its implications. Localization involves adapting a product for a specific market, which goes beyond language translation.

Local 78

Local Resources Analytics Employee 78

Barokas

AUGUST 8, 2017

And while the benefits of data-driven storytelling have been extolled in the PR world for some time now, we often forget that our clients are the keepers of their own best asset – data. And when data-driven PR strategies are leveraged over time, the results can be especially impactful. Telling stories with stats.

Storytelling 60

Storytelling Data Data-Driven PR Print 60

PRSay

AUGUST 23, 2021

According to a July 5, 2020, report from The New York Times , based on data from the U.S. Black and Latino people in the United States were three times as likely to become infected as their white neighbors, and nearly twice as likely to die from the virus, according to the data. Enlisting trusted local leaders.

Communications 101

Communications Local Survey Transportation 101

5W PR

OCTOBER 20, 2023

Localization Consider localized marketing campaigns. Localization goes beyond language. Adjust those strategies based on data insights. Train the marketing and sales teams to be culturally competent. This includes understanding cultural norms, etiquette, and communication styles.

Strategy 78

Strategy Marketing Local Groups 78

Presspage

JULY 11, 2023

Local teams need guidance and framework to know what they can do, but they also need freedom to act locally in order to connect with local audiences." Reem highlights the comprehensive nature of content management within her team, encompassing both global and local aspects.

Strategy 60

Strategy Communications Local Technology 60

PR for Anyone

OCTOBER 19, 2021

This tactic is one of the easiest ways to get media exposure for your business by taking what is already in the news and bringing it home (to your local market) and/or establishing yourself as the expert on that topic. . If it’s a national study, use that and bring it home as to what it means for your local real estate market?

Real Estate 130

Real Estate How To Publicity Insurance 130

Newsfile

NOVEMBER 28, 2023

Accounting or Finance Compliance or Regulatory Affairs Legal Tax IT or Data Management Executive or Management Team External Auditors or Accountants Investor Relations The Year-End Filings Checklist 1. Gather Financial Data To start, gather all your financial information. Companies use various tools.

Financial 110

Financial Software System Data 110

Landis PR

FEBRUARY 12, 2024

Here’s one example; when Bruce Willis’ aphasia diagnosis was announced, the Landis team offered up experts on the disorder from client Centre for Neuro Skills (CNS) to local media. Do you have data to support the subject? It’s sometimes a great opportunity for companies/brands to draw traffic and engagement. A day late is…too late.

Tools 64

Tools Case Study Media Training Local 64

ImPRessions - Crenshaw Communications

APRIL 20, 2020

It’s also increasing grants to small businesses, letting companies fundraise on their own pages, and introducing a place for people to discover digital gift cards for their favorite local restaurants and businesses. The map is intended to help officials pinpoint where supplies may be needed or predict a COVID-19 resurgence.

Brand 284

Brand Branding Small Business Retail 284

Presspage

JULY 25, 2023

Customizable To Your Specific Needs The contact database system is highly customizable, offering numerous fields to enrich data, including custom fields tailored to your unique requirements. This makes it easy to collaborate between team members or across departments, as all the data can be captured centrally in an organized manner.

Media 78

Media System Analytics Privacy 78

NewsWhip

APRIL 6, 2023

There were six other articles about the pie, featuring on websites like Delish and some local outlets, but none saw nearly the amount of engagement as Today. We dug a bit deeper into the data to see how Costco and Hidden Valley compared, with the chart below showing the results.

Retail 78

Retail Brand Branding Local 78

5W PR

APRIL 13, 2022

Data and Insights. Most companies in the SaaS industry sit on a lot of data, whether it’s from developing a company’s solution, or simply user stats. This data is a goldmine for journalists. Data also makes content a lot more scannable and attention-grabbing to the readers. Familiar Story Angles.

Company 88

Company Strategy Viral Data 88

Stephen Waddington

DECEMBER 4, 2019

Dodgy data The party has been accused of massaging data on election leaflets to make it look as if they’re leading in constituencies where they’re not. Fake local newspapers The most blatant example of media manipulation by the Lib Dems is campaign leaflets that look like local newspapers.

Newspapers 80

Newspapers Media Local Radio 80

NewsWhip

OCTOBER 23, 2020

David Soutoul, who is responsible for leading data and innovation projects across their regional hub in Asia , partnered with us to solve several communication challenges for a very large technology client who is transforming digital entertainment across SE Asia. . BL: What do you view as the important metrics to monitor for?

Local 78

Local Analysis Measurement Data 78