Critical Mention

APRIL 6, 2017

When you chat with Peter Shankman , founder of HARO (Help a Reporter Out) and overall creative genius, you never know what he’s going to say, but one thing’s for sure. You are known for your best-selling book on customer service, “Zombie Loyalists.” 2) Pitch specific to reporters, not general to many. Oh, and fast.

Social Media 60

Social Media Customer Service Hotels Marketing 60

ImPRessions - Crenshaw Communications

NOVEMBER 13, 2018

As an alternative, a company can show a “day in the life” of employees or simply interview them one-on-one in a video featurette, like Elite SEM does in its more traditional talking-heads style post. An expression of corporate values. Video can demonstrate and explain. Make case studies more visual.

Video 149

Video Case Study Agriculture B2B 149

Doctor Spin

APRIL 17, 2023

A family staying at the Ritz-Carlton on Amelia Island, Florida, experienced the hotel’s customer service when their son’s beloved stuffed giraffe, Joshie, was accidentally left behind. Stuffed giraffe shows what customer service is all about. Ritz-Carlton. 2012, May 17). link] Nordstrom. 3 Nordstrom, Inc.

Strategy 52

Strategy Customer Service Airlines Hotels 52

Critical Mention

APRIL 6, 2017

Also, be sure to read part one of our interview with Peter chock-full of smart and savvy advice. Peter Shankman is an accomplished author, keynote speaker, entrepreneur, influencer and PR, marketing and social media machine best known for founding the game-changing service, HARO (Help A Reporter Out). Tweet us and let us know.

Customer Service 97

Customer Service Hotels Banking Social Media 97

ImPRessions - Crenshaw Communications

APRIL 24, 2018

Media and influencers read analyst reports and white papers, so the reach can become exponential. This is a sign that their expertise is relatively up-to-date, and academic credentials are a plus, particularly when it comes to being quoted in media interviews. Sponsored surveys or research reports. Business partners.

B2B 136

B2B Brand Branding Trade Shows 136

ImPRessions - Crenshaw Communications

DECEMBER 21, 2016

As we get ready for the new year, we’ve interviewed some tech PR specialists to get their take on what’s around the corner. In a world of rabid competition, the customer experience can be all that stands between delight and the dreaded zero stars on a review site. CX goes hard. PR must function in real time.

B2B 120

B2B Customer Service Software Technology 120

Cision

NOVEMBER 17, 2016

A successful veteran in the field, Dan has earned numerous accolades including a 2014 Pulitzer Prize for Explanatory Reporting and a 2004 Pulitzer for Beat Reporting. The movie, “All the President’s Men,’’ about the Washington Post reporters who broke the scandal was really inspiring to me. Automated customer service.

Journalism 120

Journalism Film Fashion Report 120

Stephen Waddington

FEBRUARY 24, 2019

Podcast creation, dissertation topics, beautiful decks, news management, organic social, fake news report and a new badge. Zencastr is a cloud based alternative that provides a Skype-like service for recording interviews. The exception are public service information and customer service. ??

Skype 61

Skype Facebook Sports Interviews 61

Newsfile

OCTOBER 24, 2023

USC Annenberg Global Communications Report 2023 Not Being Transparent or Honest Customers are increasingly valuing honesty and transparency. However, somehow the news seems plagued with corporate scandals, regulatory fines and whistleblower reports. Try using the following methods.

Communications 52

Communications How To Corporate Training 52

Communications Conversations

APRIL 27, 2017

” In fact, according to recent reports , only 38% of public and private company CEOs have updated their social media channels in the last YEAR. UW-EC grad, Kevin Hunt and I had the chance to interview Chancellor Schmidt earlier this week as part of our Talking Points Podcast. could learn a lot from this guy.

Twitter 60

Twitter Customer Service Interviews Employee 60

Buzzstream

FEBRUARY 9, 2024

Types of Press Releases Companies issue press releases for various reasons, so it is crucial to understand the different types of press releases; let’s break down some of the more common types of releases: product or brand launches, company news, event announcements, and reports. How do you know what warrants a key takeaway?

Examples 62

Examples Product Launch Data Report 62

Cision

AUGUST 9, 2016

In this interview, Brandon shares why brands shouldn’t focus too much on competitors, how to streamline your pitches to journalists and how social media can help your brand in a crisis. For a daily beat reporter, our stories had to have a local tie. You’ve also worked as a reporter. Start simple by asking: Who cares?

Crisis 0

Crisis Reputation Study Social Media 0

Contently - Strategy

APRIL 1, 2024

Are they seeking customers, or do the customers find them (hunting vs. gathering)? What problems are customers looking for your company to solve — and can your organization solve them? CUSTOMER SERVICE Seek out internal reports or insights about the most common complaints or issues customers have with your product or service.

SEO 52

SEO Engineering Writing How To 52

Buzzstream

AUGUST 12, 2020

¼ of reporters receive 51-100 pitches a week (Cision , Q2 State of the Media Report, 2020). . Podcast interviews: Share any speaking videos you have (from conferences/webinars) or a previous podcast interview that is not a competitor to the show you’re pitching and has a different topic. Key point: . Key point: .

Digital PR 62

Digital PR Pitching Interviews Writing 62

ImPRessions - Crenshaw Communications

MAY 18, 2018

Some customers are initially attracted to certain brands because they like their ad message. Others are loyal because of a good experience with product quality or customer service. In 2016, Apple’s CEO Tim Cook took a controversial stand (on its news site and in TV interviews ) against the U.S.

Brand 149

Brand Branding Storytelling B2B 149

Cision

APRIL 5, 2016

In this interview, Sara shares her thoughts on the evolution of the communication industry, her experiences working in public relations and her advice on how to become a better communication professional. What I like most… It’s a tie between building relationships with your clients, agency partners, reporters, etc.

Sports 120

Sports Industry Customer Service Travel 120

Sword and the Script

DECEMBER 3, 2019

PR wants to work with fair and reputable reporters the same way reporters want to work with credible sources. However, if you are looking for reporters to pitch on Instagram, good luck with that. Surveys of reporters show they all favor Twitter by a very wide margin. How could that be?”.

Data 90

Data Enterprise Survey Instagram 90

Contently - Strategy

NOVEMBER 29, 2023

Audience Feedback: Use surveys, interviews, and feedback from your customer service and sales teams to gather insights into what your audience is interested in. Industry Trends and Insights Stay updated with industry reports, blogs, forums, and news to identify trending topics or perennial themes within your industry.

How To 52

How To SEO Content Marketing Engineering 52

Stuart Bruce

SEPTEMBER 30, 2014

Oliver Smith, technology, media and telecoms reporter, City AM. If they can be trusted to do any sort of media interview then they can use Twitter effectively – with the right advice, training, mentoring and support. Jon Sellors, RSA Group, UK head of media relations.

Social Media 150

Social Media Twitter Radio Sports 150

Reputation Us

SEPTEMBER 7, 2016

The Credit Union Times interviewed CU crisis experts, including LT Public Relations ‘s Casey Boggs, for the August 31st cover story (below), “Credit Union Crisis Planning Essential.” A local newspaper reporter picked up the incident from a police report and then two TV news stations did follow-up stories.

Crisis 60

Crisis Crisis Communications Insurance Insurance 60

Rock the Status Quo

JANUARY 22, 2015

As with any survey-style of research, answers are also skewed based on who was interviewed and their personal perspective, even timing when they took the survey based on what influenced them that specific day. If you are on a social media platform – respond to customers when they post on your page. Invest in it.

Agency 100

Agency Survey Customer Service Engineering 100

Communications Conversations

MAY 3, 2017

I would say my job is roughly 60% content (strategy and execution), 25% analytics/reporting and 15% community management. Pull data and create report for listening, campaigns, etc. Before I accepted my position with Boston Scientific, my involvement with SMBMSP came up in nearly every interview I had with every company.

Healthcare 114

Healthcare SMB Social Media Meeting 114

Stephen Waddington

DECEMBER 30, 2019

The PR 2020 project was based on interviews with PR practitioners throughout the UK and the outlook for the forthcoming decade. Demonstrating value and the talent paradox Talent remains a critical challenge for the PR industry according to The ICCO World PR Report 2020. Use of AVEs is reported as 16% in the UK and 18% in North America.

Government 103

Government Education Print Ethics 103

Prohibition

JANUARY 14, 2022

Corporate impropriety, such as fraud, theft, negligence, corruption, deception, poor customer service etc. Having someone from legal, customer service, communications, and public relations on the team ensures that all bases are covered. Don’t take legal action against anyone who is reporting on the crisis.

Crisis 62

Crisis How To Crisis Management Crisis Communications 62

Prohibition

JANUARY 24, 2022

According to reports, about 40% of businesses are forced to close their doors after a tragedy. Using the services of an agency is an excellent approach to safeguard and restore your company’s brand’s reputation and brand image. Prohibition PR specialises in custom-created, on-site training programmes.

Crisis Communications 62

Crisis Communications Crisis Agency Communications 62

MaccaPR

OCTOBER 28, 2014

You might know Peter best for those thrice-daily Help A Reporter Out (HARO) email newsletters that syndicate editorial opportunities to PR professionals across the country. Our client Joel Greenwald, MD, a certified financial planner for physicians, jumped at the opportunity - and we shared a unique story with the reporter.

Interviews 54

Interviews Financial Social Media Crisis 54

Cision

MAY 21, 2015

Social Media Examiner’s Michael Stelzner helps your business navigate the social jungle with success stories and expert interviews from leading social media marketing pros. Maritza brings her experience as a serial entrepreneur and interviews today’s leading entrepreneurs. 13) Mike Stelzner. Social Media Marketing Podcast.

Social Media 120

Social Media Marketing Pinterest Media 120

The Resolution Blog

MAY 7, 2019

Can I take a set of scores about a game last night and automate a basic report? It really depends on the company and where their communications sit in relation to their customer service as opposed to the social and marketing side of things. The important thing is to think about how you can get the customer what they want.

Technology 120

Technology Analysis Data Tools 120

Communications Conversations

MARCH 29, 2019

I think about people like LeeAnn Rasachak and Sarah Reckard whom I met more than 10 years ago now (they were one of my first PR Rock Star interviews!). She is well versed in customer service and thrives on building relationships — online and in person — while accomplishing a variety of demanding business goals.

Social Media 128

Social Media Agriculture Marketing Media 128

Waxing UnLyrical

SEPTEMBER 28, 2010

Because other than my limited (primarily to Twitter and the company’s customer service hot line) communications with Pepco, I really had no idea what their efforts entailed. Our crisis communications plan consist of pre-event, event, and post-event reporting guidelines and information. Here’s the interview.

Social Media 61

Social Media Media Crisis Energy 61

PR Fuel

OCTOBER 16, 2018

Do you think attempting to mislead the public as to what was really going on gave them a better shot at their next job interview? If you want reporters to give you the time of day, you have to know the best tactics for grabbing their attention and selling them on your story. Remember, reporters are constantly up against deadlines.

Web 40

Web Pitching Local Report 40

PR 20/20

JULY 31, 2018

On the flip side, and in later years at another organization, we needed a way to connect with customers over more than price in an industry where price is key. There are many metrics you can report, but at the end of the day, the one that matters most to the C-suite is revenue. We needed to build a relationship with trust.

Marketing 42

Marketing Leadership Engineering Education 42

Communications Conversations

JANUARY 13, 2017

Sometimes that means taking care of their customer service needs. Social media continues to make “everyday people” into “reporters” (or perhaps more accurately messengers of news). Now, with social media, we’re talking directly to our members— and health care consumers more broadly. That’s a lot of it and the obvious part.)

Insurance 60

Insurance Insurance Social Media Corporate 60

Stuart Bruce

OCTOBER 30, 2014

In his interview with PRWeek Danny Rogers asked Martin if the danger was that the growth of social media meant that it would be adopted and subsumed by advertising agencies. How often does the BBC report about itself… OK, maybe that last one doesn’t work! How often does CNN broadcast news stories about CNN?

Crisis Communications 148

Crisis Communications Transportation Conference Social Media 148

The Stalwart Blog

APRIL 26, 2020

There’s a ton of content, past video information, and interviews so you can kind of pick through it and figure out what’s important to you. Maybe it’s a poor customer service call that somebody threatened to go on their blog or talk about them on Instagram.

Crisis 78

Crisis Local Facebook Social Media 78

MaccaPR

FEBRUARY 10, 2015

And yes, her skill with traditional PR – as the singer dominated the covers of Rolling Stone, Vogue and People , along with broadcast interviews from “Ellen” to “Good Morning America” – plays a part in her volcanic success. True, she’s an electrifying, blonde mane-twirling, red lipstick-smacking entertainer in concert.

Social Media 48

Social Media Marketing Media YouTube 48