Stephen Waddington

MAY 17, 2020

Education Education and training - agile education providers will benefit from digital-led democratisation of education provision but it doesn’t replace the collegiate experience of creative thinking and problem solving. The exception may be local and hyper local print that connects directly with communities.

Tourism 118

Tourism Fashion Travel Retail 118

PRSay

MARCH 7, 2024

PR pros can take note of the creativity and diversity of the movie’s coverage. Fashion and retail media included stories about brand partnerships such as Ruggable, Zara and Crocs. Dr. Regina Luttrell is senior associate dean and associate professor, Newhouse School of Public Communications at Syracuse University.

Film 129

Film Marketing Sports Hotels 129

Deirdre Breakenridge

SEPTEMBER 25, 2017

Some of our fellows are working on ideas in retail, cryptocurrency and logistics with the potential to be major businesses – but we also have fellows who are writing novels about tech. I have a handful of communities online that I utilize for meaningful goal-setting each week. I’d love to hear from you!

Writing 171

Writing Journalism Travel Meeting 171

wiredPRworks

FEBRUARY 11, 2019

Captivate key communities? About Barbara Rozgonyi, Creative Visionary. Founded in 1990, CoryWest Media is a creative innovation consultancy that works with its clients to attract attention, build brands, and captivate communities in 4D. What if you could effortlessly. Attract more of the right attention AND.

Small Business 66

Small Business Nonprofit Storytelling Marketing 66

Cision

MAY 26, 2017

TOMS also sets a significant example in the retail and ecommerce space. There’s no time to be wasted in unifying your business, marketing and community with a content management system. Build a community. Your goal in this venture should be to build a strong community centered around the greater good of your business.

Blogging 150

Blogging Community Retail Consumer 150

ImPRessions - Crenshaw Communications

MARCH 27, 2018

Look into colleges, not-for-profits and community organizations to start. The very creative can even make their own opportunities like a fireside chat, the informal conversation between a moderator and guest popularized by tech startup events like Startup Grind, TechFire or SaaStr Conference. Don’t hold out for the keynote. .

Trade Shows 149

Trade Shows Conference LinkedIn Retail 149

Cision

JANUARY 6, 2017

They explain, to compete in the market you must tell stories, create communities, and craft a culture your target audience wants to join. It is the culmination of thirty years of building and re-energizing world-class brands in entertainment, retail, food and beverage and sports. Are there multiple ways a brand can create that buzz?

Retail 225

Retail Consumer Brand Branding 225

Konnect Agency

APRIL 23, 2021

According to NPD retail data, health and fitness equipment revenue more than doubled to $2.3 Additionally, with consumers switching to new brands during the pandemic, primarily because of their availability, it is vital to engage with retail partners to make sure products are well stocked and easy to purchase.

Retail 52

Retail Consumer Exercises Creativity 52

Konnect Agency

APRIL 23, 2021

According to NPD retail data, health and fitness equipment revenue more than doubled to $2.3 Additionally, with consumers switching to new brands during the pandemic, primarily because of their availability, it is vital to engage with retail partners to make sure products are well stocked and easy to purchase.

Retail 52

Retail Consumer Exercises Creativity 52

wiredPRworks

APRIL 6, 2022

A world-class audio engineering consultant, Ted designs sound systems that broadcast and connect messages, events, music, and business for conferences, churches, schools, museums, retail stores, restaurants, municipalities, and universities. Connect with Ted on LinkedIn. How did they meet? About Barbara Rozgonyi.

How To 52

How To Engineering System Insurance 52

Waxing UnLyrical

MAY 13, 2019

Fast Retailing. Identify Relevant Groups, Communities. Groups and communities enhance the feeling of community , which is core to social media. People form social media groups and communities to discuss matters they care about. These and more you can find in the right groups/communities. Align Technology.

Small Business 86

Small Business Community Pharmaceuticals Social Media 86

Rock the Status Quo

JANUARY 1, 2015

I was looking to understand a product’s digital presence and reputation, and fill in the proposal with some creative ideas on how to amplify and improve it. Instead of burning up their budgets on advertising, it would be fantastic to see them invest in building their communities. Become a part of their social community.

Brand 100

Brand Branding YouTube Social Media 100

Prohibition

AUGUST 1, 2023

By sharing visually appealing content , such as delicious plant-based recipes, behind-the-scenes glimpses, and success stories, brands can build a loyal following and create a sense of community. Social media also allows brands to monitor conversations, address customer feedback, and collaborate with influencers to amplify their reach.

Brand 62

Brand Branding Ethics Storytelling 62

Doctor Spin

APRIL 17, 2023

Zappos, an online shoe and clothing retailer, is famous for its customer service. The Container Store —The Container Store is a retail store that specialises in storage and organisation products. Offer pro bono services to a non-profit organisation in your community. 3 Nordstrom, Inc. 2021, September 8). Nordstrom Press Room.

Strategy 52

Strategy Customer Service Airlines Hotels 52

Prohibition

AUGUST 23, 2023

For online retailers, cutting through the noise and engaging with their target audiences is becoming increasingly challenging. The Role of Influencer Marketing in the Online Retail Industry Influencer marketing has gained immense popularity in the online retail industry due to its ability to create authentic connections with consumers.

Retail 62

Retail Marketing Advertising Advertising 62

Cision

SEPTEMBER 22, 2016

That marketing analytic created credibility, community and creativity to how metrics can make a story come alive. For example, are “brick-and-mortar” retailers’ marketing efforts aligning with the shifts in consumer behavior? For years, every McDonald’s campaign had one simple measure – how many hamburgers served.

Measurement 120

Measurement Analytics Big Data Public Affairs 120

Communications Conversations

JUNE 28, 2018

I am the Senior Corporate Communications Manager for both teams, which means I handle all “off court” communications. So I worked at several agencies on all different types of brands – CPG, travel, technology, retail and fitness to name a few. They also helped me think differently and creatively.

Sports 113

Sports Travel Television Agency 113

Stephen Waddington

MAY 16, 2019

There are 300 people working for the airport and more than 3,000 people on the site working for airlines and retailers,” she said. That passion drives bravery and pays off in bold creative ideas that make a difference. She’s motivated by working on projects that can make a difference for their community and audiences.

Marketing 60

Marketing Newspapers Public Affairs Airlines 60

Waxing UnLyrical

APRIL 26, 2012

I manage a community for an online MBA program ; potential MBA candidates aren’t really on Pinterest yet, so there really isn’t much reason to put stock into a strategy at this point and time. However, a fashion or retail company has to be on there because their audience is active and present on the network.

Pinterest 88

Pinterest Fashion Social Media Retail 88

PR in High Definition

JANUARY 17, 2017

I remember asking an IT director at a retail firm, somewhat earlier in my career, looking for an insight into his business, possible campaign content and the like. We’ve seen a cornucopia of retail banking, investment and information services spring up in the last few years and many of them have been hugely successful.

Technology 48

Technology Automotive Retail Banking 48

Communications Conversations

JULY 7, 2017

And then I think about the PR/creative talent in this town (and in Chicago). Katie Boylan , lead communicator at Target (following Dustee Jenkins’ exit in June)–only the second biggest retailer in the country. Note: Photo courtesy of Olgilvy PR via Creative Commons. Why should we start getting respect now?

Public Affairs 60

Public Affairs Comparison Retail Creativity 60

wiredPRworks

NOVEMBER 20, 2019

At first glance, High Point appears to be a rolled-up mix of established retail showrooms, event venues, office buildings, architectural jewels, transportation centers, outdoor plazas, and theaters. Walking into High Point, you get a sense of the high energy that characterizes the design community. High Point Showroom Media Tours.

Marketing 40

Marketing Wikipedia Transportation Trade Shows 40

Communications Conversations

SEPTEMBER 15, 2020

But, she also influences the tone and messaging of one of the largest retailers in the country. When the Coven opened two years ago as a community space for women, non-binary and trans people, it was groundbreaking. Laura King, founder, Marketers Community. That alone gets her on this list. Matt Kucharski, president, Padilla.

Agency 78

Agency Trends Social Media Local 78

MaccaPR

JANUARY 8, 2021

More recently, their blog talked about the new era of retail, which is also pandemic-related.” The thing about TikTok, it requires a ton of creativity – you must be wildly creative, use a ton of resources, have a script, a plan to shoot and produce it. Which brings us to. Brands Taking a Stand on Social.

Social Media 62

Social Media Trends Marketing Viral 62

wiredPRworks

NOVEMBER 20, 2019

At first glance, High Point appears to be a rolled-up mix of established retail showrooms, event venues, office buildings, architectural jewels, transportation centers, outdoor plazas, and theaters. Walking into High Point, you get a sense of the high energy that characterizes the design community. High Point Showroom Media Tours.

Marketing 40

Marketing Wikipedia Transportation Trade Shows 40

PR 20/20

SEPTEMBER 17, 2019

Traffic & Conversion Summit 2020 will feature seven tracks including: big ideas, agencies only, digital retailers, digital advertisers, content marketers, conversational marketers and growth hackers. These four September days are for you—the product manager, the creative marketer, the start-up founder.

Conference 97

Conference Marketing Case Study Content Marketing 97

Sword and the Script

JANUARY 14, 2020

We work with the entire supply chain of what’s called the auto care industry: manufacturers of parts (like brakes, headlights, or oil filters), warehouse distributors of parts, retailers of parts (like the AutoZone or O’Reilly down the street) and the service centers and technicians that install the parts on your car (your shop).

Marketing 79

Marketing Data Wireless Industry 79

Communications Conversations

MAY 30, 2018

Both Kate and I have strong PR backgrounds, but the responsibility falls within her scope as Chief Creative Officer (obviously with a ton of my input and social chatter). I still am able to connect with the PR community through involvement with PRSA, bringing in classroom guests, coffee, etc., What do you miss most about working in PR?

Apparel 106

Apparel Public Affairs Training Corporate 106

Cision

OCTOBER 16, 2017

So, what I tell a lot of communicators that I talked with in the market is just ask them what’s important rather than try to sell them on a set of metrics before you even kind of got that initial buy-in. As an example. Or, if it’s in B2B, “How might some of these initiatives help drive a demand generation program?”

Media 202

Media Storytelling Technology Data 202

Waxing UnLyrical

NOVEMBER 23, 2010

Image: jbcurio via Flickr , Creative Commons For the few who don’t know or recall, an “ advertorial is an advertisement written in the form of an objective article, and presented in a printed publication – usually designed to look like a legitimate and independent news story,” according to Wikipedia. Remember the advertorial ?

Blogging 73

Blogging Twitter Facebook Measurement 73

Marketwired

FEBRUARY 16, 2016

#CreativePR, the hashtag, caught our attention at last year’s PRSA conference when Deirdre Breakenridge, Jason Sprenger and Heather Whaling teamed up for their presentation, “Creative PR: Delivering Your Story From Narrative and Design to Measurement.” But, it’s not creative for the sake of creativity. She holds a B.A.

Creativity 100

Creativity Pitching Writing Conference 100

ImPRessions - Crenshaw Communications

DECEMBER 2, 2019

It also gives us a sense of community. There’s a lot of “real world” value about topics ranging from retail and hiring trends to cybersecurity and gaming in the scope of a single conversation – whether it’s at work or in a more casual setting. KATHARINE RIGGS, ACCOUNT EXECUTIVE . RICHARD ETCHISON, CONFERENCES & AWARDS MANAGER. “I’m

Conference 156

Conference Employee Retail Trends 156

Sword and the Script

APRIL 7, 2015

None of these topics are especially interesting, yet all of them have provided examples of creative PR ideas for bringing those topics to life and in some cases reinvigorating a name or product long past its prime. asked Adfreak, a column for Adweek , of Rebecca Swift, director of creative planning at iStock by Getty Images.

Creativity 60

Creativity Publicity YouTube Google 60

Mark My Words

OCTOBER 25, 2021

The inevitable happened and the work, created by Uncommon Creative Studio, was banned. Unlike BrewDog, John Lewis has made its mark on the nation’s consciousness by evoking warmth through its marketing output, rather than anger, and few would suggest the retailer single-mindedly set out to draw complaints.

Strategy 60

Strategy Marketing Insurance Insurance 60

Cision

APRIL 25, 2016

Ideally for eCommerce and retailers with high web traffic and large inventory). Precision – aligning your targeting and creative. The precision recommendation has everything to do with creative. Dynamic product ads (Ads that allow businesses to promote their entire product catalog on Facebook.

Facebook 120

Facebook Advertising Advertising Measurement 120

Reputation Us

SEPTEMBER 8, 2016

Credit unions value the communities they serve and love “doing good.” Every single one invests in their community and tries to tastefully promote its involvement and generate broader support for good causes. We’ve worked with many credit unions and community banks. It’s part of the industry’s historic DNA. People helping people.

Banking 60

Banking Marketing Financial Community 60

NewsWhip

APRIL 28, 2021

Kirsty O’Connor leads the Innovation + Creative Hub in Dubai for H+K, supporting the Middle East, Turkey, India, and Africa region (METIA). She brings specialisms in social media, data and digital integration to the agency, and sits across H+K’s sector teams to support the continuous evolution of communications.

Consumer 78

Consumer Measurement Local Data 78