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The Enduring Significance of Broadcast Media: Why TV and Radio Remain Essential for PR Professionals

Burrelles Fresh Ideas

In today’s digital age, where streaming platforms and online media dominate the landscape, it’s essential not to overlook traditional broadcast media’s enduring relevance and significance, such as television and radio. The numbers for radio are impressive!

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Top Ways to Improve Brand Reputations

Critical Mention

One of the key ways reputable companies grow their brand is by pointing out the relevance and similarities between their brand and their audience. Some audiences seek out metrics and analytical data while others look out for media mentions via TV and radio shout-outs, online attributions or social media tags, tweets and posts.

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Taylor Swift’s Lessons for Communicators

PRSay

Whether you’re a diehard Taylor Swift fan or just know her songs from the radio, her smart moves in 2021 and in the past offer lessons for PR professionals. Remember that you can always rebuild your reputation. With a solid communications plan, any brand can similarly reinvent its image and reemerge anew.

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Wyoming State Bar: Reputation & Legal Risks. The Marriage of the Court of Law and Court of Public Opinion

Reputation Us

On August 4, 2021 12:00-1:00 MT, ReputationUs will present a continued legal education (CLE) session for the Wyoming State Bar titled, “Reputation & Legal Risks: The marriage of the Court of Law and Court of Public Opinion.” Casey Boggs is president of the national reputation management and crisis response firm ReputationUs.

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Wyoming State Bar: Reputation & Legal Risks. The Marriage of the Court of Law and Court of Public Opinion

Reputation Us

On August 4, 2021 12:00-1:00 MT, ReputationUs will present a continued legal education (CLE) session for the Wyoming State Bar titled, “Reputation & Legal Risks: The marriage of the Court of Law and Court of Public Opinion.” Casey Boggs is president of the national reputation management and crisis response firm ReputationUs.

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How Not To Get Cancelled: A PR View

ImPRessions - Crenshaw Communications

Once you’re cancelled, it’s too late to reach out to friends and allies, and if the situation is radioactive, they’ll go radio silent. I’ll flesh out strategies in my next post, but the steps toward cancel club redemption are similar to any reputation crisis playbook – but on steroids. Build social allies.

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Comparing top 2021 media monitoring vendors

Onclusive

Just having media monitoring in place is no longer sufficient for PR and communications success. Our customers agree that Onclusive provides the most comprehensive media monitoring available, including digital, newswire, print, broadcast, radio and social coverage. Media monitoring must be comprehensive.

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