ImPRessions - Crenshaw Communications

DECEMBER 21, 2021

The social media landscape is constantly evolving, and PR pros must stay in step with trends and tactics. Although content engagement is social media’s baseline for success, one of the top mistakes marketers make is posting content solely for the sake of comments and likes. See more ways influencers can elevate B2B PR campaigns here.

Social Media 323

Social Media B2B Media Video 323

Bianchi Biz Blog

MARCH 7, 2024

Hanan Kamir, CEO at KAMIR The information in this post originally appeared on Public Relations Global Network’s blog. Faces and Markets of PRGN is a series of blog posts in 2024 that puts Public Relations Global Network (PRGN) member agencies and their markets in the spotlight. million users Instagram : 4.19 million users TikTok : 3.2

Print 104

Print Marketing Real Estate Automotive 104

Onclusive

FEBRUARY 7, 2020

In this blog series, we shared information from the first ever analysis of nearly 17,000 releases conducted by Business Wire and Onclusive. In the first blog, we discussed key benchmarks for news releases and in the subsequent post we shared important information on timing for news and IR releases. . and 8:00 a.m.

Data 273

Data Study Social Media Analysis 273

ImPRessions - Crenshaw Communications

MAY 25, 2023

For B2B tech PR teams in particular, it’s crucial to stay on top of emerging platforms and tools. Substack has had a real impact on the media landscape, and PR people can take advantage of that. Substack has had a real impact on the media landscape, and PR people can take advantage of that. How can PR pros use Substack?

Analysis 156

Analysis B2B Interviews Tools 156

Onclusive

AUGUST 30, 2023

As the guardians of a company’s image and narrative, PR, comms, and marketing professionals have the unique power to shape perceptions , amplify awareness, and cultivate customer loyalty. You can use the following three key tactics in your PR and comms strategies to increase brand awareness: 1.Consistent

Brand 195

Brand Branding How To Reputation 195

Sword and the Script

AUGUST 1, 2022

Some of those comments include the following: “Significantly more related to internal comms and recruiting.”. Karen Swim , PR, Marketing and Social Media Consultant, Words For Hire , LLC and President of Solo PR Pro. Michelle Garrett , PR consultant, Garrett Public Relations. Top three comms challenges.

Survey 129

Survey Communications Measurement Internal 129

Sword and the Script

FEBRUARY 20, 2024

PR pitches earn a 45% open rate and a 3% response rate; the top metrics for marcom and PR by segment; Europe is more satisfied with PR agencies than the U.S. The vendor community that serves PR has published a handful of reports over the last few months. So, says Propel, which provides PR software.

Report 105

Report Publicity Marketing Pitching 105

Onclusive

DECEMBER 28, 2021

As a data science company, Onclusive is known for our unique and unexpected insights from comprehensive media monitoring and PR Attribution. The poll respondents include in-house communicators and PR teams from companies of all sizes, large and boutique PR agencies, freelance PR professionals, and the C-suite.

Industry 221

Industry Crisis Management Measurement Data 221

Deirdre Breakenridge

MAY 23, 2017

Fast forward almost ten years and blogging is so ubiquitous that not only are blogs supplanting traditional media channels as sources for breaking news, practically every single company I can think of has one. So don’t do that for your blog, either! If you have the ability to commit to daily blogging, that is amazing.

Blogging 282

Blogging Case Study Social Media Instagram 282

Landis PR

JANUARY 30, 2024

Note: This is a reposted blog by our Public Relations Global Network Partner, Michelle Lyng, Novitas Communications. For the Photo courtesy of Pixabay original blog, please visit here. More specifically, increasingly, we see PR playing a vital role in supporting the sales funnel, which is inherently more quantitative.

Leadership 105

Leadership SEO Measurement Reputation 105

Bianchi Biz Blog

DECEMBER 10, 2020

While the year 2020 will go down in history as a year of challenges for individuals, institutions and business alike, it was also a year where PR professionals rose to the occasion to show their creativity, resiliency and grace. So in case you missed them, we’ve curated the 10 most-visited blogs posts on our site for 2020. Coming soon!

Blogging 126

Blogging Automotive Conference Crisis 126

Sword and the Script

JUNE 30, 2021

Following a tumultuous year, 80% of PR and comms professionals say organizations place a greater value on comms, according to the 2021 JOTW Strategic Communications Survey. The contributors are all familiar faces in PR and communications circles: Michael Smart , Michelle Garrett , Stacey Miller , and Shel Holtz.

Survey 118

Survey Communications Ethics Measurement 118

Deirdre Breakenridge

APRIL 9, 2018

For many organizations, at the top of the skills list, is managing digital media and analytics. They seek out marketing and PR professionals who have a good grasp of digital analytics and how to track and measure campaign results and prove business value. Is PR Right for me? ”

Analytics 231

Analytics Marketing How To Community 231

5W PR

NOVEMBER 19, 2021

Developing and maintaining a blog is an excellent way for executives to establish relationships and engage with industry thought leaders. Content marketing is not a novel phenomenon and has been used as a marketing tool by PR executives for years. The goal of PR is to promote attention in a short amount of time. Content Factors.

Content Marketing 148

Content Marketing Marketing Measurement Data 148

Onclusive

JANUARY 31, 2020

As we shared in our last blog post, Business Wire and Onclusive recently collaborated to report results from the first-ever impact analysis of nearly 17,000 news releases on generating syndicated pick-up, editorial coverage and social media engagement. ET, followed by a smaller spike in engagement for releases that go out at 3:00 p.m.

Social Media 322

Social Media Study Mobile Report 322

Cision

AUGUST 28, 2017

It is no secret that fashion blogs have become lucrative real estate for PR professionals. One of the biggest pet peeves of fashion bloggers is the fact that most PR professionals assume a blogger will work for free. This is valid for big fashion influencers and smaller blogs alike. Offer Social Media Support.

Fashion 236

Fashion Pitching How To Real Estate 236

ImPRessions - Crenshaw Communications

MARCH 8, 2023

But Disney should follow through swiftly to shorten the window where rumor, anxiety, and distraction rule. Naturally, events are planned well in advance, but it’s hard to blame employees who thought Nadella’s explanatory blog post rang hollow. For most corporations, it’s best not to drag out such plans.

Employee 182

Employee Viral Twitter Corporate 182

Sword and the Script

DECEMBER 28, 2021

This blog published 51 posts this year – the 12 th year of publishing for Sword and the Script. If you want content marketing to augment PR, social media and other marketing activities…. To that end, below are the top 10 most popular posts on Sword and the Script. We’re an extension of your marketing and PR team.

Blogging 133

Blogging Software Google Content Marketing 133

5W PR

JANUARY 29, 2024

Let’s delve into the top trends that stole the spotlight at Cosmoprof 2024. Their line of preventative and protective solutions follows a ‘first responder’ approach, developed to restore and protect the skin’s microbiome with safe, effective ingredients for everyone.

Trends 78

Trends Trade Shows Travel Mobile 78

Flack's Revenge

OCTOBER 21, 2021

I realized that I have been making a lot of noise on the Fusion PR website about PR, Done & Doner – but have said nothing here. The podcast was conceived to equip tech PR and marketing with the info needed to get the best possible results, in an informative and easily digestible format. (As What to invest and when?

SEO 156

SEO YouTube Interviews B2B 156

Flack's Revenge

OCTOBER 21, 2021

I realized that I have been making a lot of noise on the Fusion PR website about PR, Done & Doner – but have said nothing here. The podcast was conceived to equip tech PR and marketing with the info needed to get the best possible results, in an informative and easily digestible format. (As What to invest and when?

SEO 156

SEO YouTube Interviews B2B 156

Deirdre Breakenridge

JUNE 14, 2017

I founded my University’s PRSSA Chapter as well as a student-run PR firm. Describe your best PR professor. Knowing what you know today, what advice would you give to young PR students? Being a lifelong student is crucial to succeeding in PR. What are your top resources and tools to stay updated with the field?

Education 322

Education Community Course LinkedIn 322

ImPRessions - Crenshaw Communications

JUNE 11, 2020

If you’re working in public relations , or even if you simply follow companies out of personal or professional interest, you understand the press release — an announcement prepared in a semi-journalistic format for use by media. Quality writing rises to the top. But in our business the role of the press release is up for debate.

SEO 221

SEO Data B2B Writing 221

Bianchi Biz Blog

JANUARY 8, 2024

What advice do you have for PR people that want to pitch you or your publication? Any pet peeves with PR people? Any pet peeves with PR people? I got the same email from a PR person for a week straight. I prefer an initial email and then a follow up (if necessary) 5-7 days later. Repeated emails!

Meeting 97

Meeting Energy Local Media 97

Landis PR

JULY 19, 2021

We decided to publish an updated version of this popular blog since it provides valuable information for PR and marketing professionals. This blog originally appeared on the Public Relations Global Network (PRGN) website in May 2019. PR Daily is the go-to site for improving PR skills. Photo courtesy of Unsplash.

Blogging 119

Blogging Case Study Journalism Resources 119

Deirdre Breakenridge

AUGUST 27, 2018

Michael Smart dispenses PR wisdom every Thursday to more than 9,000 active subscribers to his popular email newsletter , and on September 20th he’ll be here to help the #PRStudChat community! What are the top reasons media pitches get ignored, and what’s the best way to ensure your pitch gets opened? Is PR Right for me? ”

Community 157

Community Pitching Media Newspapers 157

Newsfile

NOVEMBER 14, 2023

By Melissa Strle Dive into the world of holiday PR with our essential toolkit, showcasing top press release examples from Amazon to Starbucks. In addition, explore how our Top 5 Holiday Press Release Themes can inspire engaging, festive stories for any industry. Adobe: Harnessing Data Power Adobe’s forecast of $221.8

Examples 116

Examples Energy Retail Product Launch 116

ImPRessions - Crenshaw Communications

MARCH 11, 2021

A successful PR campaign is a strategic one. It’s the worst-kept secret in most PR firms. . Here’s how edcals can boost earned media outcomes, track goals, and keep all the moving parts of a PR plan aligned. With a structured plan in place, PR pros can space out appropriate brand announcements on relevant days.

Pitching 308

Pitching Content Marketing Measurement Social Media 308

ImPRessions - Crenshaw Communications

DECEMBER 11, 2020

In PR , a content calendar is a key part of any public relations plan. For B2B clients like those we represent, it can include the topics and suggested resources for bylined articles, blog posts, social media posts, digital video, and longer-form content like white papers, among other elements. Include client quotes or thoughts.

How To 259

How To Social Media Product Launch Construction 259

Deirdre Breakenridge

NOVEMBER 11, 2019

A Guest Post by Christy Maguire, Graduate Student at American University, PR Expanded Blog Contest Winner. Have customers mentioned your podcast on social media, in blog posts, or through referrals? The company planned for just five episodes but continued after gaining a quick following by customers who wanted more.

Community 206

Community Nonprofit Conference Social Media 206

ImPRessions - Crenshaw Communications

OCTOBER 18, 2022

At a top PR agency , winning a new client is when the real work starts. The same is true for internal PR or communications teams as they begin a new campaign. In tech PR, we like to say that there are no ‘silly questions;’ yet, many know it doesn’t hold true after a time. Prep for the startup meeting.

How To 203

How To Case Study Meeting Pitching 203

ImPRessions - Crenshaw Communications

OCTOBER 18, 2022

At a top PR agency , winning a new client is when the real work starts. The same is true for internal PR or communications teams as they begin a new campaign. In tech PR, we like to say that there are no ‘silly questions;’ yet, many know it doesn’t hold true after a time. Prep for the startup meeting.

How To 203

How To Case Study Meeting Pitching 203

Sword and the Script

APRIL 2, 2024

Top stories in today’s summary of PR news: Cision shutters the HARO brand; Agility adds “Intelligent Insights”; PR tech company replaces employees with AI On the first Tuesday of every month, I sort through all the news I can find on PR technology or comms tech and present it in a summary post like this one.

Reddit 174

Reddit Software B2B Technology 174

Cision

DECEMBER 5, 2017

On top of crafting compelling content, the most prominent challenge is driving engagement from targeted audiences. According to HubSpot’s 2017 State of Inbound, the top challenge marketing faces is generating more traffic and leads. Blog Posts. Yes, I’m talking about blogging. You’re doing it. She’s doing it.

Infographics 235

Infographics Case Study Content Marketing Video 235

PR 20/20

JANUARY 16, 2023

Hence our obsession with keeping tabs on industry blogs and finding those articles and authors that impact our own ways of thinking. If like us, you’re always looking for new marketing resources, you’ve landed on the right blog post. Below is a guide to Ready North's favorite blogs and publications. Sorry if we missed you!

Blogging 52

Blogging Marketing Pinterest SEO 52

Remote PR Jobs

SEPTEMBER 25, 2023

Beyond that, new funding can also increase your visibility, attracting the attention of top talent and potential acquirers. In fact, there is likely more benefit to a standalone funding announcement followed shortly by another announcement that indicates momentum. Your investors’ PR team(s) may also help. It’s not an imposition!

How To 100

How To Report Pitching LinkedIn 100

OnePitch

AUGUST 24, 2022

If so, XXX of XXX, recently sourced and analyzed both later stage (Series C+) venture capital and formerly VC-backed public tech companies to determine the following salary reduction figures as a direct result of the pandemic: . Our PR bestie explains why it worked: “Timely”. “A Want more blogs like this?

Pitching 86

Pitching How To Employee Engineering 86