Buzzstream

DECEMBER 28, 2023

Over 70 million new blog posts are published each month — and that’s just WordPress alone. With so much content getting produced, it’s easier than ever to find relevant blogs and bloggers open to sharing your content. Prospecting and Blog Discovery Tools The first step to blogger outreach is finding blogs to pitch.

Tools 71

Tools Blogging Pitching Google 71

ISEBOX

SEPTEMBER 29, 2016

At the beginning, when they first started creating and publishing releases, they were using these beautiful, rich infographics as their hero image for the releases. Their performance was great for the first four or so campaigns, and each one included the gorgeous infographics. Make That Multimedia Download-able.

Infographics 70

Infographics Comparison Energy Video 70

Buzzstream

DECEMBER 28, 2023

Over 70 million new blog posts are published each month — and that’s just WordPress alone. With so much content getting produced, it’s easier than ever to find relevant blogs and bloggers open to sharing your content. Prospecting and Blog Discovery Tools The first step to blogger outreach is finding blogs to pitch.

Tools 62

Tools Blogging Pitching Google 62

Newsfile

JANUARY 24, 2024

Download the report! Writing copy for social media is the most popular use for AI, according to 64% of PR pros. For instance, AI can help you generate ideas for your next blog or article, advertising strategy or any facet of PR. AI research In 2023, 58% of PR pros surveyed tapped into AI to conduct research. Eapen, Daniel J.

Trends 52

Trends Data-Driven PR Analytics Survey 52

PR Breakfast Club

JANUARY 7, 2016

There was a time when simply creating and sharing an infographic would net you a ridiculous amount of attention. Those days are long gone because now everyone has figured out the importance of visual content and therefore infographics are used much more frequently. Here are some ways to step up your infographics.

Infographics 28

Infographics Digg Pinterest Facebook 28

Marketwired

FEBRUARY 23, 2016

This is post 2 of our 5-part #CreativePR blog series. Exceptional writing skills are a fundamental PR must — but let’s face it, it’s easy to get a little long-winded and heavy-handed at the keyboard. Enter Hemingway App: a simple way to ensure your writing is always crisp, clear and compelling. Hemingway App.

Tools 125

Tools Analytics Software B2C 125

The Proactive Report

JULY 23, 2018

Every Google update to their algorithm, and all their rules about how to write content, have one aim in mind: to improve the results they give their users. The Google blog gave these questions as a guideline for creating trustworthy content: Would you trust the information presented in this article? The Google Algorithm. Owned Links.

Google 113

Google Guidelines Web B2C 113

Stephen Waddington

MARCH 24, 2019

Marketing in markets without media, tool databases, Google graveyard, reframing Brexit, internal meets external comms, #CommsSchool makes blogging a habit, and the March #FuturePRoof podcast. He works out loud on his blog exploring the impact of connectivity and social technologies on organisations and society.

Tools 69

Tools Insurance Insurance Handbook 69

Contently - Strategy

MAY 9, 2024

Writing a white paper is the heavyweight bout of content creation. Here are some tips for writing a white paper, from choosing a topic to sharing your content with the world. Take a look at the topics of content you’ve already created, like blogs, social media posts, and podcast episodes, for inspiration.

Writing 119

Writing Case Study Study Brand 119

PR 20/20

AUGUST 9, 2016

After months of planning, research, writing, and design, your new B2B research report is set to launch. An infographic: The design team has taken the most tweet-worthy stats and created a tantalizing infographic to accompany the eBook and drive social shares. Personas have been defined. Databases have been segmented.

Content Marketing 40

Content Marketing eBook Publicity Marketing 40

PR Fuel

SEPTEMBER 18, 2018

But seriously, if you don’t have anything newsworthy to talk about, you shouldn’t write a press release. However, I’d never suggest to write a press release just for the sake of writing one. Otherwise, what the heck are you writing about? Instead of sending a regular press release, use an infographic to tell your story.

Writing 118

Writing Newspapers Report Data 118

Cision

APRIL 6, 2016

And in the era of information when more than five exabytes of content are created almost every day, blog posts, videos, infographics and social posts all contribute to this “how” and establish a company’s voice and personality. What Are Personas (Empathy Maps) & Why They Are Effective. How to Fix Your Buyer Personas.

How To 120

How To Tools Exercises Viral 120

PR 20/20

JULY 11, 2017

As a simple example, take into account the amount of time it takes to produce a blog post. According to HubSpot, about 30% of marketers spend two to three hours writing blog posts. Placing CTAs across your website that encourage visitors to download. This is where maximum content distribution comes into play.

eBook 43

eBook How To Pinterest Examples 43

Beyond PR

MAY 17, 2018

A lot has changed over the last 12 years — Forsythe is now director of editorial video at McClatchy — with many newsrooms, including McClatchy’s, wanting their journalists to shoot video, find photographs, incorporate infographics and more into their work when they can. Download the 2018 Global State of the Media Report.

Infographics 54

Infographics Print Video Real Estate 54

Sword and the Script

DECEMBER 24, 2019

I review a lot of marketing studies and surveys – and write about the one I think will be helpful for readers. 1) The average blog post is 1,236 words. 1) The average blog post is 1,236 words. How long is the average blog post? How long does it take to write the average blog post?

Marketing 78

Marketing Publicity Survey Study 78

PR Fuel

MARCH 12, 2018

Different Types of Content —When you think content marketing, most of the time blogging is the first thing to come to mind. You might also consider podcasts, live broadcasts, webinars, eBooks, infographics—the list is nearly endless. There are even blog topic generators out there to get you started.

Content Marketing 40

Content Marketing How To Marketing eBook 40

The Proactive Report

AUGUST 5, 2016

It should be taught along with writing, in all PR classes. They dig through LinkedIn and blogs for experts and sources. Infographics are liked and shared on social media 3X more than other any other type of content. Download this Visual Content Guidebook. Write content that gives them the news and information they need.

Reddit 100

Reddit LinkedIn Social Media Pinterest 100

PR 20/20

MARCH 30, 2016

In a recent blog post , Paul Roetzer articulates the challenge: “There have never been more choices for marketers. Check out more information about PR 20/20’s Marketing Growth Hackathon model in this blog post or this free webinar. 15 Free Infographic Templates in PowerPoint. 550+ Royalty-Free Stock Photos You Can Download Now.

Resources 40

Resources Marketing Pinterest eBook 40

Buzzstream

MARCH 13, 2024

Campaigns might involve pitching a quote from a thought leader to a journalist writing about a related topic or creating and pitching content highlighting data from a commissioned industry survey. Hero Content Hero content, or content-led digital PR, is typically standalone content on a site or blog pitched for coverage.

Digital PR 71

Digital PR Construction Case Study SEO 71

Solo PR Pro

FEBRUARY 26, 2019

Use the data to create assets like blog posts, infographics, charts – anything that’s both easily consumable, shareable, and informative to the client audience and journalists. Share as a free download or create visual assets to share elements of the items. In-depth Guides. Google Search Console. Google Analytics.

Engineering 45

Engineering SEO Google Web 45

MaccaPR

OCTOBER 5, 2015

Here at MaccaPR, we've blogged about content marketing a number of times (e.g." Make sure you put pen to paper and write down your content marketing strategy! market its recent content offer of a customer journey infographic. But, the NTC's content marketing campaign produced more than 190 e-book downloads! Sharing (e.g.

Content Marketing 48

Content Marketing How To Marketing Infographics 48

Beyond PR

AUGUST 18, 2016

When producing infographics, photography and video for content marketing or company news, a consistent look and feel is just as important as it is in your logo. Use visuals in a blog post, then share them on Instagram, feature them in a press release and thread them together for a video. The goal is to be repeatedly recognized.

Brand 40

Brand Branding Product Launch Guidelines 40

MaccaPR

OCTOBER 17, 2016

Write, Tell and Show Your Sustainability Story. While its 126-page report, is comprehensive as a downloadable PDF, it’s also available in an interactive format and in an archives database for those who want to dig deeper. General Mills also produces a video overview and blog each year, with an audio interview this year as well.

Corporate 48

Corporate Report Infographics Pharmaceuticals 48

Marketwired

FEBRUARY 16, 2016

This is post 1 of our 5-part #CreativePR blog series. Our spring blog series will dive into this topic. Rethink writing: Michelle Messenger Garrett. When you can, offer high resolution photos, videos or infographics. Sometimes, an image can even spark an idea for a story. So if imagery inspires you, start there.

Creativity 100

Creativity Pitching Writing Conference 100

Waxing UnLyrical

APRIL 19, 2018

Join.me : No registration or software download required for this one and probably the best screen sharing available, along with simple video conferencing and unlimited audio. Piktochart : PIktochart is an online infographics tool. If you download the plugin it will even edit your emails prior to sending them.

Nonprofit 76

Nonprofit Tools Marketing Skype 76

Beyond PR

AUGUST 12, 2016

A white paper can easily be split up into blog articles and social media posts to give it more momentum. But, they should not be the sole focus of your writing. Use images to break up text in blog posts and design unique graphics for social media channels. Download How Buyer 2.0 What value do you provide?

Strategy 40

Strategy Content Marketing Infographics Meeting 40

MaccaPR

DECEMBER 19, 2016

In 2017, let's all agree to maximize the ROI of our writing efforts by focusing equal efforts on distribution. Blog - If you maintain a blog, craft a post (or two) that relates to your new content offer with a call-to-action button at the end inviting readers to your landing page.

Marketing 48

Marketing Content Marketing Pinterest LinkedIn 48

Presspage

AUGUST 15, 2017

The PR world will also see this change - machines will be able to understand public sentiment in real time by leveraging millions of gigabytes of data, write natural and insightful copy, and tailor it to audiences in a highly targeted way, all without human intervention. Download our latest eBook!

Technology 115

Technology Big Data Video Data 115

Beyond PR

MAY 12, 2016

Photos, short infographics, videos and other visuals create a stronger emotional connection than words alone. Instead, instruct readers to a specific offer: “enter for a chance to win…” – “download the whitepaper” – “watch the video about…”. Write like your intended audience talks. Offer different tools for different goals.

Agency 40

Agency Real Estate Film Video 40

PR Fuel

OCTOBER 16, 2018

Write an irresistible subject line – Your subject line is important for two main reasons: 1) It’s essential for grabbing the reporter’s attention and getting them to open your email and 2) It’s responsible for making certain your email doesn’t get flagged as spam. 4.) Team Up with Big Names – Does a magazine or blog dominate your field?

Web 40

Web Pitching Local Report 40

Beyond PR

APRIL 19, 2016

A brand needs to become a regular part of the social conversation to understand and serve its audiences,” writes Victoria Harres, VP of strategic communications and content at PR Newswire and author of the white paper Tips for Creating a Press Release that Maximizes Social Sharing. The evolution doesn’t stop there, though.

Social Media 40

Social Media Marketing Media Nonprofit 40

Buzzstream

AUGUST 13, 2018

So, if you get a site from a “name.wordpress.com” blog, DA will will credit the “wordpress.com” parent URL when factoring their score, whereas DR will not. These sites are certainly not necessarily bad (they may be fantastic up and coming blogs), but they’re not going to provide a good cost/benefit ratio for your outreach efforts.

Google 117

Google Measurement Advertising Advertising 117

Beyond PR

AUGUST 4, 2016

No longer is the writing on the wall. And guess what, it’s not just your writing. Diversify the content you pin by including images, GIFs, videos, infographics and Cinematic (animated) pins. Quotes and infographics are a hit with users of this platform. Pin a blog post with a quote graphic.

Social Media 40

Social Media Pinterest Media Marketing 40

Journalistics

APRIL 5, 2016

Multimedia journalists are expected to be able to produce or adapt content for an increasingly wider-range of media, including traditional broadcast, print and Web formats, as well as blogging, podcasting (audio and video), social media, and live content platforms (Periscope or Facebook Live for example). You should do this!

Media Relations 40

Media Relations Media Mobile Pitching 40

Journalistics

APRIL 5, 2016

Multimedia journalists are expected to be able to produce or adapt content for an increasingly wider-range of media, including traditional broadcast, print and Web formats, as well as blogging, podcasting (audio and video), social media, and live content platforms (Periscope or Facebook Live for example). You should do this!

Media Relations 40

Media Relations Media Mobile Pitching 40

MaccaPR

FEBRUARY 10, 2015

As far as I know, Swift could have a stadium full of publicists and social media specialists frantically tweeting, Tumblring, Instagramming, YouTubing, Facebooking and blogging on her behalf. Is Taylor really composing every tweet, writing every post and personally popping each image online? Happy Birthday, @jtimberlake !

Social Media 48

Social Media Marketing Media YouTube 48

Contently - Strategy

OCTOBER 4, 2023

From Crafting Quality Content Marketing Solutions… Content marketers never run out of topics to write about. There’s usually endless potential to break down your content pillars into core topics and subtopics for eBooks, webinars, blogs, social campaigns, and so on.

Content Marketing 52

Content Marketing eBook Marketing Infographics 52