5W PR

MARCH 24, 2023

Additionally, brands can team up with florists for branded floral installations or flower-arranging workshops. Interactive art installations or workshops offer attendees creative opportunities to be involved in the process. Additionally, offer cooking demonstrations or workshops to demonstrate brand expertise in the culinary world.

Creativity 97

Creativity Brand Branding Fashion 97

Sword and the Script

JUNE 15, 2021

If B2B marketing writers aren’t in direct contact with customers in developing content, you are probably just making it all up. The first step in communications is audience identification. And most B2B marketing writers are indeed making it up. less-than half (48%) participate in online communities with their audience.

Survey 119

Survey B2B Marketing Interviews 119

Deirdre Breakenridge

MARCH 5, 2019

Several of the questions Martin and our #PRStudChat community members will answer include: Q1. What one word would you use to describe the state of the current PR/communications curriculum and why? Should PR programs be more integrated with journalism, marketing, or business, or stand on their own? What would you drop and why?

Communications 208

Communications Analytics Social Media Media Training 208

Contently - Strategy

AUGUST 19, 2020

It ensures that healthcare content is rooted in specifics that marketing teams may not be able to come up with on their own. Online advocates can also offer feedback on everything from products and services to marketing messaging. Fleetwood-Beresford worked in this capacity for Roche, joining a few in-person brainstorming workshops.

Healthcare 141

Healthcare Content Marketing Marketing Instagram 141

5W PR

APRIL 8, 2024

Collaborating with educators, producing informative content, and sponsoring financial literacy workshops are some ways to empower consumers. Advocating user-friendly technology The surge of digital banking demands crystal clear communication about the user journey.

Consumer 78

Consumer Financial Ethics Banking 78

5W PR

JULY 21, 2023

By identifying niche markets or offering exclusive product lines, variety stores can differentiate themselves from the mass-market appeal of online retailers. By fostering a sense of community and personalized service, variety stores can create loyal customer bases.

Retail 78

Retail Local Consumer Community 78

5W PR

FEBRUARY 22, 2024

This fosters a sense of community and belonging, making them more invested in the brand’s journey. Consider experiential marketing, creating memorable events, workshops, or pop-up shops that leave a lasting positive impression. Encourage user-generated content through testimonials, reviews, and social media engagement.

Consumer 78

Consumer Strategy Ethics Customer Service 78

5W PR

MAY 15, 2023

For a wine brand, Gen Z marketing can be tricky due to their distinct preferences and values. Sustainability Sustainability is an essential factor when marketing to Gen Z consumers, who are more concerned about the environment and sustainability practices. Influencer marketing can also be effective in reaching Gen Z consumers.

Consumer 88

Consumer Brand Branding Agriculture 88

MaccaPR

JANUARY 28, 2022

Let’s admit it: we had a blast watching two of Minnesota’s most celebrated social media experts – Christina Milanowski , associate director of social media for Life Time and Aaron Komo, senior brand manager for social and community at Noom – reveal their predictions for digital marketing trends in this New Year.

Social Media 62

Social Media Marketing Media Instagram 62

wiredPRworks

FEBRUARY 11, 2019

Digital Marketing Storytelling Speaker. Are you looking for a digital marketing and storytelling speaker? Here’s a program I’m presenting on February 25 at Keys to Digital Marketing Success Workshop in Lisle. Captivate key communities? Get to know digital marketing and storytelling.

Small Business 66

Small Business Nonprofit Storytelling Marketing 66

5W PR

JUNE 9, 2023

They often generate user-generated content (UGC), which serves as authentic and relatable marketing material. Finally, these ambassadors offer valuable feedback, insights, and market research, enabling brands to improve their offerings and enhance the customer experience.

Brand 88

Brand Branding How To Guidelines 88

Stephen Waddington

FEBRUARY 14, 2019

Mentoring, work placements, and initiatives such as Richard Bailey’s #PRstudent blogging community all help. I’ve recently landed at Metia, the digital marketing agency as managing director. I’ve known Marcel since he approached me for advice on blogging, and then sought help with his dissertation on personal branding.

Communications 95

Communications Community Blogging Agency 95

PRSay

APRIL 19, 2021

You can also join me on May 18 and 25 for a PRSA workshop on how to integrate the two… more on that in a bit. Which topics do you want to own — or keep on your own website or blog — and which ones are you going to use for contributed content — or use in your earned media efforts? But that will end up hurting you in the long run.

Media 197

Media Newspapers Google Energy 197

PR 20/20

SEPTEMBER 5, 2018

This post originally appeared on the Marketing Artificial Intelligence Institute's blog. The Marketing AI Institute was created and is powered by PR 20/20. Artificial intelligence has reached peak hype stage, but is it possible that its potential to transform marketing, and your career , is even greater than advertised?

Conference 59

Conference Marketing Analytics Case Study 59

PR 20/20

SEPTEMBER 17, 2019

Marketing conferences have shaped my top team memories. To share the knowledge wealth, below is my list of the 20 coolest marketing events in 2020 (coming to a venue somewhere in the U.S.). Social Media Marketing World. Discover the best social media marketing techniques from the world’s top experts.”.

Conference 97

Conference Marketing Case Study Content Marketing 97

Waxing UnLyrical

NOVEMBER 22, 2010

Because if there’s one thing I believe takes public relations from good to great, it’s when your audiences start becoming your community through the relationships you develop with them. But I was curious to see how Maddie and Lindy perceived not just Open Community , but its juxtaposition with public relations.

Community 82

Community Publicity Web Social Media 82

Stern + Associates

FEBRUARY 13, 2024

As International Women’s Day approaches on March 8 th , we join the global community to celebrate the theme of “ Inspire Inclusion.” I recommend reading widely and consuming media (podcasts, newsletters, blogs, etc.) And yet, there’s literally no other way if you’re committed to creating a diverse and inclusive workplace.

Internal 108

Internal International Groups Employee 108

Communications Conversations

NOVEMBER 12, 2020

Today’s a first for this blog–and series. I liked agency life because you could specialize in media relations and have the company of other professionals in marketing and PR. I was attracted by FMSC’s need for a solid communication infrastructure. I’ve also found the gray space between PR and marketing is shrinking.

Publicity 174

Publicity Leadership Corporate Agency 174

PR 20/20

SEPTEMBER 5, 2018

This post originally appeared on the Marketing Artificial Intelligence Institute's blog. The Marketing AI Institute was created and is powered by PR 20/20. Artificial intelligence has reached peak hype stage, but is it possible that its potential to transform marketing, and your career , is even greater than advertised?

Conference 40

Conference Marketing Analytics Case Study 40

Deirdre Breakenridge

NOVEMBER 21, 2018

Huckins, Graduate Student, American University, PR Expanded Blog Contest Winner. Patagonia Community Board: Credit Ginny Lefler. Take on work that builds marketable skills. Offer to help with planning and marketing. A Guest Post By Sarah D. Don’t resign yourself to work that isn’t fulfilling.

Communications 171

Communications Nonprofit Training Study 171

Stephen Waddington

MAY 16, 2019

A blog about careers as told by eight marketing and PR practitioners in a workshop at Newcastle University. I’ve worked on communications, marketing and sales.” Her first job was working as a social media marketing executive on behalf of a group of hotels in the Lake District.

Marketing 60

Marketing Newspapers Public Affairs Airlines 60

PR 20/20

MAY 8, 2019

Today, we’re introducing three new services— Automated Press Releases , Automated Performance Reports and Piloting AI ™ Workshops —but, first, the backstory. Brands will need to become more human with greater resources dedicated to listening, relationship building, ethics, empathy, creativity, culture and community. Are you ready?

Agency 84

Agency Enterprise Technology Analytics 84

PR 20/20

JUNE 18, 2019

This post originally appeared on the Marketing Artificia l Intelligence Institute's blog. The Marketing AI Institute was created and is powered by PR 20/20. In advance of the Marketing Artificial Intelligence Conference (MAICON) , I interviewed a number of experts (i.e. No problem. We hope to see you at MAICON in July!

Marketing 53

Marketing Conference Technology Interviews 53

Stephen Waddington

FEBRUARY 2, 2019

Instagram moderation, internet adoption report, fake Twitter audit, future of blogging, and Ofcom on children's media use and Digital Download date. The Global Digital report examines more than 200 markets. There are fewer individual bloggers than ever before and they’re blogging less. There now 5.11 billion internet users.

Instagram 60

Instagram Policies Twitter Mobile 60

MaccaPR

NOVEMBER 24, 2014

Marketers obsess over whether they have more Twitter followers or Facebook fans than their competitors. No marketer really says, "Check out our telephone system, it can reach 350 American homes!" Listen folks: It''s not all about the community size and fan counts! Social Media Workshop presentation.

Social Media 82

Social Media Media YouTube Film 82

Stephen Waddington

JUNE 22, 2017

The second #PRFest in Edinburgh proved to be a lively affair combining keynotes, panels and workshops. Mary Meeker spotlights insight for marketing or public relations. It’s fuelled by developing markets, notably India. It’s fuelled by developing markets, notably India. I published a summary of the report on my blog.

Public Affairs 112

Public Affairs Privacy Creativity Software 112

Waxing UnLyrical

NOVEMBER 17, 2010

They might be helpful to you as you continue on your path as a blogging Grasshopper. This is hugely helpful, because each theme is different and, as a result, the way a post looks when published on one blog, might look completely different on another. I just get kicks out of mobile blogging w/ multimedia.

Blogging 86

Blogging Writing Facebook Twitter 86

Stephen Waddington

JUNE 26, 2018

I try and spend at least 90 minutes a day reading, and deconstructing information via my blog. #2 The CIPR #AIinPR panel is hosting a Twitter chat on 3 July between midday and 1pm BST and I’ll be sharing our work during workshops at the CIPR’s Northern Conference. These include messenger bots, voice marketing and image recognition.

Ethics 69

Ethics Technology Analysis Conference 69

Waxing UnLyrical

JANUARY 14, 2011

If you’re just getting started blogging (or maybe even if you’ve been doing it a while), here are some WordPress plugins I really really like. I really like its functionality, plus it’s a great way for folks to search on your blog as well as on the Interwebz without actually leaving your blog. LinkWithin.

Blogging 93

Blogging Facebook Twitter Measurement 93

Waxing UnLyrical

NOVEMBER 10, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Ten Reasons PR Pros Should Blog November 10th, 2010 Tweet Last week, Joe Hackman hosted Danny Brown , Gini Dietrich and me on his BlogTalkRadio show, aptly entitled PRapalooza. Boy, was it fun!

Blogging 90

Blogging Facebook Twitter Writing 90

MaccaPR

DECEMBER 17, 2014

As CEO of WomanWise , a Minneapolis-based insight and brand strategy firm specializing in marketing brands to women, Dori Molitor has helped companies from Land O’ Lakes and General Mills to UnitedHealthcare and 3M tap into the female psyche and connect with women consumers. Dori’s Three Dos and Don’ts for Marketing to Women.

Interviews 61

Interviews Marketing Consumer Advertising 61

Waxing UnLyrical

NOVEMBER 23, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Is Pay-to-Post Blogging The New Advertorial? A few weeks ago, they asked a question about paying for blog posts. In 2010, blogs and bloggers are truly influencers. Do we really want that?

Blogging 73

Blogging Twitter Facebook Measurement 73

wiredPRworks

FEBRUARY 12, 2018

I'll share tips and strategies to attract attention, build business and connect with key communities. This powerful session includes a PR primer, tips on where to find and how to reach key influencers, tools to take your message to the top, and ways to measure PR performance with marketing goals. PR PRIMER: Speaker PR 101 and 201.

Case Study 40

Case Study Conference Reputation Small Business 40

Karen Freberg

JULY 3, 2021

allowed student-athletes to be able to market and have ownership control over their name, image, and likeness (otherwise known as NIL) while they are in college. I am extremely proud and grateful for the opportunity to be a track and field athlete, and using early tools for the internet and blogging to get my story across.

Analysis 80

Analysis Case Study Brand Branding 80

Waxing UnLyrical

JANUARY 13, 2011

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali How To Get Your Blog Project Approved January 13th, 2011 Tweet Guest post by Shanan Sorochynski Okay, you’ve had nearly half a month to sink into 2011. I manage the University of Regina’s blog.

Blogging 68

Blogging How To Print Facebook 68

Waxing UnLyrical

JANUARY 18, 2011

What this does is let you select a certain number of blogs from your blogroll, and only that number of blogs will be displayed. I love how, when you click on an image, it starts the slideshow right on your blog! Don’t forget I started out this post with my initial list of five ways for you to spice up your blogging.

Blogging 81

Blogging Facebook Twitter Measurement 81

Waxing UnLyrical

OCTOBER 14, 2010

This cultivates a thinking community where information is evaluated, and then adapted and built upon. Establishing your voice A blog post with pointers isn’t only meant to teach, it is also meant to connect with readers. As Haque explains, while their book value is about $32 billion, their market cap is over $262 billion.

Blogging 71

Blogging Twitter Creativity Facebook 71