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The Publicist’s Guide to Twitter

Konnect Agency

Twitter is not just for the irrational all-hours ramblings of the world’s loose cannon personalities; it can be a very resourceful tool for your public brand and for PR professionals. Twitter, at its most basic, is a tool that helps people stay on top of the latest news and “follow” sources of instant information.

Twitter 102
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All About Ads – The Latest Updates in Social Media Advertising

Prohibition

Another month, another blog all about the ads information you need to know. X/Twitter offers $250 ad credits back to SMBs In an attempt to try get businesses back advertising on the platform, X/Twitter is offering $250 of ad credit to any SMB that spends $1,000 on X ads over the next month (until the 23 rd September).

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12 Simple Ways to Increase Your Blog Subscribers Now

PR 20/20

Do you need more blog subscribers? Tack on a subscribe CTA with a tracking link to your subscription page or blog in your email signature. Many blogs already have blog subscription CTAs on a right-side navigation menu, but when was the last time you changed your CTA button? Of course, you do. Update your CTA.

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Top 3 Ways Pharma Can Better Leverage Twitter in Marketing

ISEBOX

Why pharma is slow ; How a hasty, ill-considered move can get you into trouble ; The issues of limited character platforms, correcting third-party errors, and other FDA compliance issues; and, Many other topics in our blog. Since we’re big on “Top # Tips,” here are the Top 3 Ways Pharma Can Better Leverage Twitter in Marketing.

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Social Listening: When #AI Takes Over

Deirdre Breakenridge

Let’s not even start talking about more traditional online sources like blogs, news sites, and forums. Enter custom models, which prompts you to tag results as relevant or irrelevant without any data training. Feel free to reach out to her on Twitter ( @AlbaneFlamant ). Too complicated?

Training 399
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Newsjacking with David Meerman Scott

PR for Anyone

You may consider writing blogs that are relevant to worldwide happenings so that more people can find you online, or you can use social media platforms like Twitter. Every reporter uses Twitter as a tool to find sources. In other words, make sure you post something that's valuable.

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Reflect and Project: How has Your #PR education Prepared You for Your Career?

Deirdre Breakenridge

Describe the importance of mentorship in your career & tag your mentor(s). . A follow-up blog post by PR 2.0 expert Deirdre Breakenridge inspired a series of direct messages on Twitter between Breakenridge and fellow PR industry pro, Valerie Simon. What are your recommendations for improving PR education? And much more.

Education 322