Sword and the Script

FEBRUARY 4, 2017

Yet that’s the central responsibility of the creative marketer – to convert the uninteresting into something interesting. If you focus solely on the film, you’ll be a couple minutes into the story before you realize there’s a virtualization software company behind it. 3) Creativity is the Soul of CMO.

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Storytelling Creativity B2B Film 60

Sword and the Script

NOVEMBER 6, 2018

Creativity and risky marketing efforts don’t always find receptive purse strings in B2B, but it could well be the only thing left in “a sea of sameness.”. Instead, the documentary makes the market – customers and prospective customers – the hero in the film, as it walks the audience through four high profile breaches. execute them?

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B2B Creativity Film Trade Shows 64

MaccaPR

JULY 13, 2017

What does it take to build a national public relations agency powerhouse from scratch that earns 250 industry awards, competes against the world’s largest PR firms, achieves a double-digit compounded annual growth rate, and still maintains a vibrant agency culture of ‘Spongsters?’. Not agreeing on what success looks like.

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Agency Interviews Film Advertising 97

Prohibition

FEBRUARY 2, 2024

While it may have felt like the longest month in existence, it didn’t stop the creative minds of marketers around the world. Combining the use of its classic slogan and the current conversation around AI, KitKat Canada came up with a creative video campaign encouraging us to give AI tools a bit of breathing room. You did it.

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Marketing Film Creativity B2C 62

The Hoffman Agency

AUGUST 4, 2023

I spent my first three years in college studying the ins and outs of the film business, touring studios and connecting with writers, directors, entertainment lawyers and moviemakers. In fact, nearly all my peers had their sights set on film, television or music. With the guidance of my college professors, I found The Hoffman Agency.

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Film Television Creativity Course 36

5W PR

APRIL 7, 2023

Sharing recipe tutorials is also an effective approach where a blogger can film themselves preparing a recipe while providing step-by-step instructions for the viewers to follow. The post Promotional Opportunities for Food Bloggers appeared first on Public Relations Blog | 5W PR Agency | PR Firm.

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Film Video YouTube Instagram 88

PR for Anyone

OCTOBER 25, 2023

The Broadcasting Years Diane has gained a multifaceted skill set with her extensive background that includes radio, television, film, communications, and broadcasting. This transition showcased her adaptability and commitment to excellence in the ever-evolving field of media and communications.

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Storytelling Airlines Film Energy 130

Solo PR Pro

DECEMBER 17, 2021

The agency beat Atrium Health and another smaller comms firm to take top honors in the category for their work on a three-month campaign for Pat's Place Child Advocacy Center. promoted the independent feature film, The 12 Lives of Sissy Carlyle , that resulted in 89 articles with a $3.66 Phyllis Weiss of Weiss Communications, Inc.

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Banking Film Transportation Financial 96

Konnect Agency

FEBRUARY 24, 2020

YouTube is a space to express creative freedom and extend your brand story. Brands can create in-house studios where they film product shoots and video content. AwesomenessTV’s YouTube Channel shares different content series focusing on film. The post How to Utilize YouTube for Your Brand appeared first on Konnect Agency.

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YouTube Brand Branding How To 98

ImPRessions - Crenshaw Communications

DECEMBER 30, 2015

What can a New York PR agency learn from the cautionary financial tale of the last decade? We also see Ryan Gosling’s character make creative use of the building game Jenga. Few of us may be able to get that kind of star power, but creative analogies are a strong storytelling technique. A lot, actually.

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Film Real Estate Banking Financial 149

Prohibition

FEBRUARY 26, 2021

This month, get to know our creative and talented Account Manager (and also our Employee of the Year 2020), Victoria! It may sound cliched, but I love that every day is different – I can go from planning an integrated B2B campaign, to drafting press features, to filming with macro influencers! How long have you been at Prohibition?

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Meeting Fashion Film Creativity 62

The Resolution Blog

AUGUST 19, 2019

Having worked on popular shows like Big Brother and Love Island, worked featured on major TV channels, and experienced working with both agencies and brand teams, he was the perfect person to have this chat with. bear in mind we’d already been filming for six weeks with participants drinking all sorts on set.

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Film Instagram Sports Analytics 120

Landis PR

JANUARY 3, 2024

Writers perceived this threat as well, understanding that AI could replace them by generating new material, therefore kissing goodbye to the creatives in the dog-eat-dog world of Hollywood. AI can replicate voices, appearances and movements, jeopardizing the livelihood of many performers.

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Transportation Film Television Education 59

ImPRessions - Crenshaw Communications

NOVEMBER 23, 2016

Beyond vertical video, users now have so many different ways to watch video, and the hunger for great video content is so great that PR agencies are investing in video. Agencies are having to think of new, creative ways to use video for selling a product or message. Video goes vertical.

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Trends Mobile Video Film 120

Konnect Agency

MARCH 7, 2022

How A PR Agency Can Elevate Your Product Launch. A great way to give significant time back to the company is by leaning on a PR Agency. Your PR Agency can conduct an in-depth competitive analysis among like-minded brands, delivering key insights into the white space to own on social and in the media landscape.

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Product Launch Agency Consumer Film 59

The Hoffman Agency

DECEMBER 5, 2022

While some of us pursued degrees in PR or journalism, many stumbled upon the industry from something vastly different: from accounting, history, law, to other creative backgrounds. However, I loved the challenge of communicating complex subjects to my classes, working with people and having the chance to get creative.

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B2B Tourism Creativity Technology 36

Shift Communications

DECEMBER 15, 2015

But you can’t film one part of a Vine, save it, and then upload the other parts on a different day once you’ve gotten them. If you have a clear creative vision for Vines that can be planned and filmed in one sitting, the platform is for you. Pro tip: storyboard your vines and establish clear parts to film. Amanda Loewy.

Brand 60

Brand Branding Film YouTube 60

Konnect Agency

MARCH 7, 2022

How A PR Agency Can Elevate Your Product Launch. A great way to give significant time back to the company is by leaning on a PR Agency. Your PR Agency can conduct an in-depth competitive analysis among like-minded brands, delivering key insights into the white space to own on social and in the media landscape.

Product Launch 52

Product Launch Agency Consumer Film 52

Prohibition

AUGUST 3, 2021

In June, we booked in some IN PERSON, yes you have read that correctly, in person filming for our client, Birchwood Park. We love getting our creative hats on here at Prohibition! Here’s a little behind the scenes of some filming we’ve been doing recently for our client, @birchwood_park ??.

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Case Study Film Video Study 62

The Resolution Blog

OCTOBER 15, 2019

Love, Little Rock Location: US The brand: Little Rock Regional Chamber The agency: Stone Ward It all started with an ad. The agency that worked with the Little Rock Regional Chamber, Stone Ward, bought the ad in The Washington Post and sprinkled some cash into targeted online ads. In total, less than $80,000 was spent on ads.

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B2B B2C Facebook Storytelling 120

Cision

AUGUST 18, 2016

I’m most excited at the opportunity to marry my background in creative, strategy and research with the capabilities of an agency leader in consumer PR and cause marketing. At Cone, my expertise in uncovering these consumer insights will further enhance the agency’s creative campaigns and initiatives. And myself!

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Nonprofit Analytics Consumer Creativity 120

Prohibition

JULY 28, 2021

Animation is a really clever and creative feature that can take your corporate video content to the next level. If you want to take it a step further and really show your creative flair, consider adding additional animated elements throughout that will really engage your audience. Be dynamic in your approach to filming the content.

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Video Corporate Product Launch Film 62

Konnect Agency

APRIL 6, 2021

With many businesses and industries creatively learning to adapt to the “new normal,” some have seen great success. The unique circumstance inspired more people to get creative by picking up new hobbies to keep busy and seek entertainment sources. Closures and CDC restrictions greatly impacted the film industry.

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Travel Film Guidelines Consumer 52

PRSay

JANUARY 21, 2020

Not only is the show filmed in gorgeous locations on high-end equipment, but it’s written, produced and edited by an experienced team of producers who are trained in how to tell stories that appeal to target audiences. Be sure to use the expertise of a creative team , or your content could suffer. Expert producers.

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Communications Storytelling Film Training 160

Stephen Waddington

AUGUST 14, 2018

It developed from my own need as a practitioner: a tool for my own PR agency, something that would allow me to create functional, up-to-date press releases, manage contacts, optimise media distribution and deliver better results each day. We switched our creative PR efforts for educational activities.

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Tools Education Film Local 112

Prohibition

DECEMBER 16, 2019

In this climate, public relations agencies face a colossal struggle to remain relevant, effectively communicating and sharing stories to their clients’ target audiences. The production stage is where all your careful planning in pre-production comes together to create and actually make the film. Video Production Checklist.

Video 48

Video Film Creativity Small Business 48

Buzzstream

JANUARY 30, 2020

However, this time my thinking was different as we’d recently started work with a video production agency. Although big budget Hollywood style films isn’t their usual area, I knew input from them would carry weight and could offer the hundreds of publications already writing about the new trailer something to work with.

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SEO Film Reddit Video 71

Sword and the Script

JANUARY 25, 2020

It takes rationality but little creativity to design an argument using conventional rhetoric.”. Like a magician, each story he tells triggers one of three hormonal responses in your mind: dopamine (focus, motivation and memory), oxytocin (trust, generosity and bonding) or endorphins (creativity). Persuading with a story is hard [work].

Storytelling 117

Storytelling Examples B2B Chemicals 117

The Hoffman Agency

NOVEMBER 20, 2020

Not only that, but the music video was masterfully directed like a short film and edited with a super interesting visual point of view (*swoon* I’m also a film nerd). It’s designed so much like a short film that it actually “stars” Saoirse Ronan (who also happens to be one of my all-time favorite actresses; it’s like Ed knew.).

Film 69

Film Energy YouTube Storytelling 69

Prohibition

JULY 21, 2023

It’s an interesting campaign from Xbox, particularly as you would expect these consoles to drive good sales given the attention around the film. To enter, users need to follow the official Xbox Twitter account and retweet their tweets with #Xbox_BarbieTheMovieSweepstakes.

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Wireless Retail B2C Instagram 62

Prohibition

AUGUST 23, 2021

One day could be spent filming for a campaign on local healthcare services across Yorkshire and the next could be at a new business proposal for a super cool restaurant group. I’d started to look further a field and across the Pennines, towards cities like Manchester and Liverpool and ended up getting my first role in an agency in Chorlton.

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Meeting Healthcare Film Writing 62

Shift Communications

SEPTEMBER 22, 2014

From the keynotes: Innovators who drive transformative change are: 1) open, creative; 2) conscientious; 3) disagreeable. It’s not about being creative in real-time, it’s about nurturing a mentality that enables creative responses at the drop of a hat. Do’s and Don’ts of Real-Time Marketing, Ekaterina Walters ).

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Report Mobile Pinterest Conference 135

Deirdre Breakenridge

DECEMBER 4, 2018

Similarly, many nonprofits today aim to develop relationships with young people and benefit from their creative minds. Social media tools are the perfect avenues to share stories to get instant feedback and promote agency and self-expression among young people. A new Pew Research Center survey of U.S.

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Nonprofit Storytelling Instagram Social Media 240

Prohibition

JANUARY 6, 2023

Videos allow your brand to communicate its unique messaging, offering or products in a creative and emotive manner that snaps the attention of your audience, instead of getting lost in overly long text. inform audiences, promo film, personal connection, next company event. video pr services, video pr agency. Drive Awareness.

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Video Strategy SEO Engineering 62

Shift Communications

DECEMBER 6, 2016

So, prepare and plan for these moments in a thoughtful and creative way to get your client quality air time. Where can media film? Are there areas media cannot film? cta] The post How to Break through the Broadcast Static appeared first on SHIFT Communications PR Agency - Boston | New York | San Francisco | Austin.

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How To Film Pitching Guidelines 60

Communications Conversations

JUNE 28, 2018

How and why did you get into sports PR after a number of years on the agency side? My goal was always to find my way into sports PR (I’m sure every agency I’ve worked for can testify to me constantly seeking out those sports related opportunities!), What did you find most valuable about your time on the agency side?

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Sports Travel Television Agency 113

Prohibition

APRIL 7, 2020

Here are just a few of them that are a great place to start if you want to be more creative with your video content on social media: Facebook Live. When filming a live segment on Facebook, users can interact with the brand by commenting and reacting to the video whilst the brand is live.

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Video Social Media Instagram Facebook 149