Onclusive

JUNE 2, 2021

65% of PR pros said the ability to quantify Big Data Analytics will be the most important skill to the future of the industry ( USC Annenberg School for Communication and Journalism, 2019 ). Stay tuned for the conclusion of our Data-Driven PR Campaign Planning blog series next week. Determine your campaign objectives.

Data-Driven PR 369

Data-Driven PR Data Analytics Product Launch 369

Solo PR Pro

JANUARY 7, 2019

Now that 2019 has arrived, what new tactics and capabilities can we expect as we strengthen our positions as strategic partners for our clients? Submit your brand or clients’ sites and blogs for inclusion in the Google News Publisher Center. We extend that experience and value to our current clients and those we’ll be signing in 2019.

Trends 45

Trends Google Crisis Management Data 45

Deirdre Breakenridge

MAY 13, 2019

Let’s not even start talking about more traditional online sources like blogs, news sites, and forums. Cauliflower Shane (@KingDomeGnome) April 9, 2019. AI helps us get rid of manual tasks, it allows us to automate processes so we can focus on the more creative aspects of our jobs. Sure, I like Coke Zero. As in zero cokes.

Training 399

Training Video Analysis Data 399

OnePitch

JULY 13, 2022

Fast Company’s editorial focus is around “innovation in technology, leadership, world changing ideas, creativity, and design.” If you like this series, view additional PR 101 blogs on The TypeBar which go into the strategies that will make pitching the easiest part of the job. Want more blogs like this?

Pitching 80

Pitching Company How To Study 80

Stephen Waddington

MAY 19, 2020

Catherine Arrow recently wrote about the post COVID-19 challenge facing organisations on my blog. Those insights will lead to better briefs to inform creative and content. Digital led creative, rooted in an audience insight, will cut through noisy channels. Sneeze guards top the list.

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Crisis Government Energy Community 151

Karen Freberg

JUNE 24, 2018

I was greeted in Lehi for the Creative Campus event with hugs because of the professional relationships I have been able to make over the past few years. In many ways, I felt I was coming to my creativity home! What is Creative Campus? What were some of the lessons I learned during Creative Campus? I was like – WOW!

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Creativity Education Video Film 40

Deirdre Breakenridge

NOVEMBER 5, 2018

Fortunately, social media and technology, when implemented strategically, can serve as effective channels to navigate change and leverage it to help one become more original and creative, which are desirable characteristics of PR professionals. Marching into 2019, what is one change that you are excited about implementing? Its mission?

Community 150

Community Social Media Media Education 150

ImPRessions - Crenshaw Communications

NOVEMBER 6, 2018

Although longer content like books, white papers, podcasts, eBooks, and video can take more time and effort than shorter bites, and it demands greater depth and creativity, it can prove very effective. Content like blogs and opinion pieces allow a CEO to show depth and personality, which helps build a distinct personal brand.

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Case Study SEO Film Video 178

Onclusive

JANUARY 16, 2019

Here are five key takeaways from the conference to kick off your 2019 communications and marketing strategy: 1. Performance Storytelling integrates both analytics and creativity. It forms accountability by demanding that the creative team deliver business results.”. Create an omnichannel communications strategy.

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Conference Storytelling Data Measurement 225

Critical Mention

FEBRUARY 22, 2019

In this blog, we outline how AI is changing the face of marketing in 2019 and beyond. Creative skills (26%). Where humans outperform AI: Creative thinking (70%). AI is among the fastest-growing marketing trends, with 80 percent of marketers predicting in 2016 that AI would revolutionize marketing by 2020. None (27%).

Marketing 118

Marketing Data B2C Big Data 118

Critical Mention

APRIL 9, 2020

The 2019 novel coronavirus has directly impacted public relations and communication strategies for agencies, schools, healthcare organizations, government entities and businesses of all sizes. This is the time to get creative and produce a wide range of online content.

Healthcare 89

Healthcare Radio Sports Video 89

Sword and the Script

OCTOBER 23, 2018

Also see: How to Generate Media Referenceable B2B Customers with a Blog. It’s counterintuitive, but constraints with the right guidance, boost creative thinking. Also see: How Long Should a Blog Post Be? [A Certainly, there are creative ways to earn distribution, but it’s also worth experimenting with paid channels.

Content Marketing 108

Content Marketing B2B Study Marketing 108

Mindful Marketing

SEPTEMBER 13, 2023

In 2019, the Lego Group conceived a creative way to bridge the participation gap by using the bricks’ raised knobs to represented braille letters. ” Subscribe to Mindful Matters blog. McFarland maintains, “Play is a universal language that must be kept fully accessible for every child and child at heart.”

Company 98

Company Consumer Radio Employee 98

Stephen Waddington

FEBRUARY 2, 2019

Instagram moderation, internet adoption report, fake Twitter audit, future of blogging, and Ofcom on children's media use and Digital Download date. Report: Global internet use accelerates 100 million people joined the internet everyday in 2018 according to We Are Social’s Global Digital 2019 Report - up almost 10% over the year.

Instagram 60

Instagram Policies Twitter Mobile 60

Sword and the Script

DECEMBER 21, 2021

As anyone with even a slightly popular blog knows, ‘guest post pitching’ has gotten out of hand. It will boost tactics like contextual advertising, email marketing, and social commerce and could even usher in a new era of creative marketing and PR strategies. You’ll find my own prognostication at the very bottom.

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Marketing Content Marketing Social Media Employee 215

wiredPRworks

APRIL 13, 2022

Get ready to get creative in new ways that connect brands, experiences, and customers – while you’re still in compliance! About Chris McGuire, Director Of Client Growth and Engagement at McGuffin Creative Group, and President-Elect of AMA Chicago. Learn more about McGuffin Creative Group. Connect with Chris McGuire on LinkedIn.

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Financial Social Media Banking Media 52

Communications Conversations

JANUARY 2, 2020

I still remember my first blog post. I started with a blog because at the time I was in a job that just wasn’t challenging me. The blog was a spot for me to rant. It was a creative outlet. I blogged more often. But, it was really all relegated to two channels–my blog and Twitter. It was Dec.

Social Media 78

Social Media Media LinkedIn Instagram 78

NewsWhip

MARCH 24, 2022

Drew Timme began dazzling audiences with this talent and loquacious nature back in 2019 as a freshman on Gonzaga’s basketball team. Bed sheet company Sheets and Giggles has done this in a creative way. To read more about how athletes can influence with brand partnerships, check out our Cristiano Ronaldo blog here.

Brand 148

Brand Branding Instagram Sports 148

PR 20/20

SEPTEMBER 17, 2019

Programmed by Scott Brinker (you probably know him from his blog ChiefMartec.com ), the MarTech Conference takes a graduate-level look at marketing, technology and management topics. Keynote speakers from 2019 included the likes of actor Henry Rollins and Content Marketing Institute’s Robert Rose. SiriusDecisions Summit.

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Conference Marketing Case Study Content Marketing 97

Doctor Spin

DECEMBER 7, 2023

Please support my blog by sharing it with other PR- and communication professionals. Doctor Spin | The PR Blog. Doctor Spin | The PR Blog. Doctor Spin | The PR Blog. Doctor Spin | The PR Blog. Doctor Spin | The PR Blog. Educational Leadership, 55, 8–13. 6 Silfwer, J. 2022, November 3). 7 Silfwer, J.

Wikipedia 52

Wikipedia Viral Blogging Leadership 52

Doctor Spin

DECEMBER 26, 2023

Doctor Spin | The PR Blog. Doctor Spin | The PR Blog. The Blog Project: 10 Years of Improving My English. The Blog Project: 10 Years of Improving My English. Doctor Spin | The PR Blog. Doctor Spin | The PR Blog. Doctor Spin | The PR Blog. The Blog Project: 10 Years of Improving My English.

Leadership 52

Leadership Blogging Course Resources 52

PR in High Definition

JUNE 28, 2022

From 2019 to 2021 , print subscription circulations fell by 7%, and single-sale copies by 11%. Of course, a big part of the solution is for PRs – and our clients – to be more creative and thoughtful in how we approach media. The media landscape has been changing for many years.

Reputation 62

Reputation Media SEO Case Study 62

Stephen Waddington

DECEMBER 30, 2019

In 2019 it has published papers on disinformation and influencer marketing. Vuelio named this blog the best PR and communications blog in 2019. Other gender issues featured in a book called Women in Public Relations – A Literature Review (1982-2019). The #FuturePRoof community goes from strength-to-strength.

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Government Education Print Ethics 103

Sword and the Script

DECEMBER 20, 2022

Marketing turns to creative to stand out from the clutter . The pendulum has swung too far and at the expense of creativity in marketing. That’s all going to change in next year because creative work is the essence of differentiation and a key driver of revenue and profit. Strengthening community-building and connections.

Marketing 196

Marketing Content Marketing Data Social Media 196

Sword and the Script

JULY 2, 2019

Writing on the company’s blog , Lindsey Woodward , who leads the client support team said, “Whether jumping on a call to assist in creating an internal newsletter or report for your boss or setting up new employees on the Meltwater platform, we want our clients to have personal and open communication with Meltwater.”.

Trends 60

Trends Media Report Technology 60

PR Conversations

JUNE 28, 2020

This source, and my long-standing insistance on Don being credited, is acknowledged by Richard Bailey in his handy briefing on PESO at PR Academy Insights from September 2019. In June 2013, Gini Dietrich presented the first iteration of the PESO model you may recognise in a blog post: The Four Different Types of Media.

Measurement 133

Measurement Social Media Blogging Mobile 133

Stephen Waddington

MAY 12, 2019

There’s a full write up on my blog. ?? Join us on 21 May 2019, 6:30pm BST. ?? But growth has come at cost. Salaries have been deflated by an average of 8.75% and are down in all areas of the market including freelance, agency and in-house. Careless talk Fabricated storytelling has become commonplace in public discourse.

Local 60

Local Storytelling Exercises Banking 60

PRSay

OCTOBER 17, 2019

Where previous generations dreamed of being astronauts or professional athletes, nearly 30 percent of respondents to a 2019 LEGO survey of more than 3,000 children in the U.S., Stephen Dupont, APR, is vice president of public relations and branded content for Pocket Hercules , a brand creative firm based in Minneapolis.

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Groups Mobile Real Estate Skype 138

Sword and the Script

DECEMBER 10, 2019

The high touch of creativity, big ideas and market smarts will reign over tech and hacks; we’ll all look to see what comes next after content.”. This unlikely union will create some of the most creative, impactful and best-in-class marketing the planet has ever seen. Bob Geller | Fusion PR. 21) Intentionally divisive marketing.

Marketing 105

Marketing Content Marketing Advertising Advertising 105

Sword and the Script

DECEMBER 15, 2020

Make your team members track everything that matters within your marketing department – blog views, cost per lead, conversion rates at every stage, webinar attendance rate, paid search efficiency… and report their own KPIs up to you. Do you blog regularly? Creative employee communications. Test, test, test.

Marketing 174

Marketing Employee Content Marketing Training 174

The Hoffman Agency

JULY 29, 2020

However, at the end of the day these jobs left me feeling unsatisfied; not allowing for me to be creative or feel challenged. In the winter of 2019, I began looking for jobs and opportunities more in-line with art and creativity (partly due to the well-meaning, but unsolicited advice of my mother).

Internal 68

Internal International Creativity Interviews 68

PR 20/20

SEPTEMBER 8, 2021

Note: Marketing AI Institute, which I split off as a separate company in January 2019, is not part of this acquisition. ). Invest in your future! Register for Marketing AI Conference (MAICON) 2021 Virtual, Sept. It’s never easy as an entrepreneur to sell something you’ve invested so much of your life into.

Financial 98

Financial Conference Agency Resources 98

Shift Communications

JANUARY 2, 2019

Where will Public Relations take us in 2019? Decisions need to be made in advance of creating content: Ask yourself if there are internal resources internal available to develop the content and determine a budget for creative executions. Answer: wherever we want.

Analysis 95

Analysis Infographics Internal International 95

PR 20/20

OCTOBER 19, 2021

Creative Constraints. The constraints of Instagram, YouTube and TikTok are all opportunities for creativity. Carly and Charlene stand by the fact that creativity thrives in constraints. Creative Best Practices. Some universal creative best practices include: Capturing attention fast (1-3 seconds to make someone care).

Video 58

Video Instagram YouTube Creativity 58

Communications Conversations

OCTOBER 31, 2019

The other half were either a branded graphic of some sort or a link image to a blog post or other GM online entity. Not in 2019. Embrace “impromptu creative” Some of Sara’s most successful posts recently have come using what I would call “impromptu creative.” They want real.

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LinkedIn Employee Creativity Enterprise 94

The Hoffman Agency

NOVEMBER 13, 2020

It’s been a while since we last convened on the blog over our mutual love of jamz, but that just means that we have even more to listen to this week. Memories of my Europe trip back in 2019 play on repeat as I listen to this song, going back to the time I explored the streets of Budapest, Copenhagen, Krakow, Warsaw and more.

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Travel Video Blogging Company 64

Cision

NOVEMBER 30, 2017

Think of your content contributor guide as a map for creatives to follow. Contributors can use the guide to navigate to their ultimate destination — successful publication on your blog, earned media coverage and online visibility. Overview of Your Company And Blog/Resources Sections. Want to write for Cision®?

How To 177

How To Guidelines Content Marketing Video 177