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Pitching the Local Media – Tips from the Pros

PR for Anyone

It is an absolute game changer for their real estate business in terms of credibility and visibility. The easiest way to do this is pitching the local media. Kathy Orton, Reporter and Real Estate Web Editor, Washington Post. Real estate agents tend to not think in terms of the story of the house.

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Expanding into the Hotel Industry

The Hoyt Organization

When a development company decided to expand into the hotel market, they turned to THO to help spread the word. Features in each local market – as well as placements in national real estate media along with hospitality journals appeared once the acquisition took place. What was the best way to tackle this?

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Behind the Headlines With Lynda Fernandez

Cision

After graduating from college with a degree in broadcast journalism, a professor recommended me for a part-time position at the local Fox affiliate. The world has gotten smaller with technology, so reaching far-off markets is much easier today. How did you get your start in PR? But the basics remain the same. Rapid Fire Round.

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Personal Branding: Always Be Prepared for Your Next Job Opportunity

Cision

You can also offer yourself as an expert to local and industry media who write about topics you can provide insight on. “A She has 15 years of experience in public relations and marketing, touching a wide variety of industries from real estate, retail and tourism to nonprofit, health care and business services.

Brand 189
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Managing Media Relations for a Publisher; Off Script No. 32: Rachael Wolensky of ALM

Sword and the Script

The attraction was instant, she says, and at that young age, it was a deciding moment in her determination to pursue a career in either PR or journalism. 4) How does the vertical market that you are in, legal, impact your role in PR? Marketing has Gotten Better as a Profession; Off Script #29: Tom Pick of Webbiquity.

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PRoust Questionnaire: Helen Slater

PR Conversations

And when clients don’t really get PR (see above), instead treating it as an afterthought to marketing. They are vastly different markets and where everything is writ large compared to our small, beautiful environment where everyone knows everyone. What do you regard as the lowest depth of misery in PR? flexibility. technical know-how.

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Meet the Media: Karn Dhingra, Reporter at Automotive News

Bianchi Biz Blog

Out of journalism school, I worked at the Galveston County Daily News , near Houston. I reported on NASA and crime, local government, League City, the bedroom community close to Mission Control/Johnson Space Center. How long have you been in journalism and how did you get started?