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5 Steps to Marketing at an Event Outside of Your Industry

Cision

Trade shows and events offer the perfect opportunity for companies to experiment. Through a partnership with local rock band White Denim and streaming service Spotify, The North Face debuted “the world’s first weather-triggered song celebrating rain.” So how do you decide whether to take a risk? Be Imaginative.

Industry 195
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Meet the Media: Seth Clevenger, Managing Editor for Features at Transport Topics

Bianchi Biz Blog

The freight market has since cooled and disruptions have eased, but the experiences of the pandemic continue to influence the transportation industry. I really enjoy attending all sorts of industry trade shows and conferences all over the country and even in other parts of the world. area locals, A Sound of Thunder.

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15 Up-and-Coming PR and Social Media Marketers to Watch

Communications Conversations

Now, she’s crushing it at Best Buy in social media marketing. So, I asked a few key local leaders for up-and-coming social media or communications superstars they admire. On that trip, Sarah showed initiative, yet remained calm under pressure. And, she was doing it all at her very first trade show experience.

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Beyond Your Borders: How to Work with Non-Local Clients

Solo PR Pro

Working with clients in your local area is a satisfying and viable way to run your independent consultancy. It can deepen your sense of community, reduce your need to travel and allow you to dominate your local market. Knowledge of the local culture and norms can also give you an advantage over out-of-area competitors.

Local 41
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5 Steps to Marketing at an Event Outside of Your Industry

Beyond PR

Trade shows and events offer the perfect opportunity for companies to experiment. Through a partnership with local rock band White Denim and streaming service Spotify, The North Face debuted “the world’s first weather-triggered song celebrating rain.” So how do you decide whether to take a risk? Know Your Audience.

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Your Questions About HubSpot Sales Hub, Answered

PR 20/20

In our latest Cleveland HubSpot User Group (HUG) virtual event, we connected with HubSpot senior inbound sales professor, Kyle Jepson , to get answers to some of the most commonly asked Sales Hub questions. How should sales and marketing teams use HubSpot for account-based marketing (ABM)? Today, you don’t have to.

Mobile 75
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#PRStudChat 11/15 Discussion: From Student to PR Pro & Transitioning Into the Workplace

Deirdre Breakenridge

Although internships are the most common way that students try to gain professional experience, there are both industry- and interest-specific student organizations and groups on campus where public relations and communication are essential functions. For instance: Are you offering to manage the organization’s or the group’s social media?