ImPRessions - Crenshaw Communications
NOVEMBER 6, 2018
Whereas it was once important for a book to be printed and distributed by a traditional publisher, today self-publishing is a perfectly acceptable route. E-books, white papers, bylines, books, films, and podcast guesting all make up a thought leadership arsenal to fortify authority as a subject-matter expert.
Critical Mention
JUNE 22, 2017
We pitch traditional media and social media influencers to create content favorable to our names, brands, and reputations. Think about how print, online and broadcast media operate their businesses. They pay journalists, writers and filmmakers to research, write, report, film, and transmit content.
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Critical Mention
JUNE 21, 2017
We pitch traditional media and social media influencers to create content favorable to our names, brands, and reputations. Think about how print, online and broadcast media operate their businesses. They pay journalists, writers and filmmakers to research, write, report, film, and transmit content.
Where the Fishermen Ain't
OCTOBER 3, 2014
I have a new piece up at Edelman.Com inspired by the excellent short film Scattered. [Do] Any PR professional who has ever had an executive ask “…but is it in the print edition?” com called the subject of this haunting short film “ the worst crime you never imagined.”. Sound dramatic? I won''t say too much more.
Prohibition
JULY 10, 2019
The commercial showed clips and images of sexism in films, boardrooms and also violence. The top nine PR crises of 2019 so far including fashion disasters and damaged reputations. 5) A phone company who didn’t communicate: Huawei’s damaged reputation. 2) Sadly not the best you can get: Gilette’s #MeToo advert.
Sword and the Script
OCTOBER 25, 2022
Clients now expect PR people to also be search experts, content experts, working knowledge of Google Analytics, knowledge of all sorts of tracking tools to measure effectiveness, while filming, producing, and editing video and managing multiple social media accounts.”. From print to digital. Additional duties. Blended media.
Cision
APRIL 12, 2016
It involves a mix of reputation-building and personality-driven outreach for the people behind the brand. At the same time, I’m fortunate to work on W magazine, because it means that what I’m pitching are provocative stories—often with a predictive look at fashion, film and art—along with addictive videos and bold imagery.
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