Prowly
MAY 10, 2022
The promise of free press from Help a Reporter Out (HARO) has attracted droves of PR practitioners, content marketers, and aspiring thought leaders, where sources pitch answers “Craigslist style”, hoping they’ll be cited by these publications. In case you’re wondering, HARO is a service created by Cision that attempts to connect journalists and publications with […].
PRSay
MAY 10, 2022
Would you like to learn more techniques for drawing leaders in and moving them to act? If so, then join PRSA and Ann Wylie at Catch Your Readers , our persuasive-writing workshop, starting on May 16. You’ll master a four-step system for getting readers to pay attention to your message, understand it, remember it and act on it. Save $100 with coupon code PRSA22.
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Agility PR Solutions
MAY 10, 2022
As consumers become increasingly aware of the value of their personal data, new research from audience engagement and consented data solutions firm 3radical uncovers gaps between consumer expectations and personalized brand experiences, and then goes further to help brands understand these implications. The firm’s 2022 Consumer Survey Report focuses on the efficacy of the experience brands […].
Remote PR Jobs
MAY 10, 2022
So you’re thinking about a career in PR? Good choice! PR is such a vast field with many niches that you’ll be sure to find a good fit for your skills and interests. However, it can also be a bit daunting to know just what you’re signing up for. It is important to understand the world of PR before eagerly pressing send on those applications.
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According to 3BL and TriplePundit’s Consumer Insights & Sustainability Benchmark two-thirds of U.S. adults actively seek and follow sustainability issues. This leaves room for businesses to fill in the gaps currently seen between consumer expectations and corporate ESG communication. This research reveals what issues consumers care about and how businesses can tailor their communications to different segments of consumers.
Axia PR
MAY 10, 2022
Journalists are gearing up for a stronger year in the post-COVID-19 era. With the world returning to normalcy, journalists are coming to terms with the realities of a post-pandemic industry. After the pandemic compelled them to take a step back and restrategize at the initial stage of the outbreak, it’s yet again necessary for journalists to modify their work habits and preferences to suit the times.
Public Relations Today brings together the best content for PR professionals from the widest variety of industry thought leaders.
Agility PR Solutions
MAY 10, 2022
Today’s consumers, particularly Gen Z, are increasingly turning to social media influencers and online communities to make purchasing decisions and receive customer service, according to a new study from Oracle and Brent Leary, partner at CRM Essentials. Social media influencers and online communities are reshaping how consumers form opinions, buy from brands, and get their questions answered. […].
Sword and the Script
MAY 10, 2022
Ned Lundquist has been publishing Ned’s Job of the Week (JOTW) newsletter for the better part of 20 years. Every week it’s filled with job opportunities in PR, public affairs and media – it’s a great place to find a PR job. I don’t really remember how it happened, but somehow Ned and I got linked up and had an idea to run a survey of his subscribers.
Agility PR Solutions
MAY 10, 2022
If your PR team has gone above and beyond this year, you’ll likely want to reward them for their hard work. There are a number of ways you can do this to make your staff happy and eager to work even harder next year. Here are some fun ways to reward your PR people. 1. […]. The post 8 ways you can reward your PR employees appeared first on Agility PR Solutions.
Stephen Waddington
MAY 10, 2022
The DCMS inquiry into influencers highlights risk but ignores its potential. I spoke to the Influencer Marketing Trade Body’s Scott Guthrie about the report. The Digital, Culture, Media, and Sport Committee (DCMS) investigation into influencer culture in the UK has concluded with the publication of a report Influencer culture: Lights, camera, inaction?
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As the Internet continues to grow and change, the role of Online Crisis Management firms is evolving. This article explores how these firms are adapting to the new topography of Online Crisis Management. Through interviews with industry experts and case studies, we uncover the key strategies and tactics that are driving success in this dynamic field.
Agility PR Solutions
MAY 10, 2022
Lately, many PR and marketing professionals have been talking about the new chapter that the internet is turning to, also known as Web 3.0. It’s incredibly easy for companies to create digital content, and every single social media post is simply a brand new page that’s created online. It’s a bit of a worrying concept, […]. The post 3 ways Web 3.0 will impact public relations appeared first on Agility PR Solutions.
Shift Communications
MAY 10, 2022
By Lisa Zanchi, Director, Digital Marketing. Brands today are built on social, but social media marketing has never been more cut-throat. Every post on every channel needs amazing creative — vibrant creative, excellent copy and to point to high-quality content. They also need paid amplification. The days of “just organic” are over. In our new blog series, we talk what’s working (and not) across key social channels.
HMA Public Relations
MAY 10, 2022
Clarity, concision and consistency are just some of the keys to giving an effective media interview. Find out more in today's blog post from PRGN partner agency, Sound Public Relations.
OnePitch
MAY 10, 2022
Today on the podcast, we’re joined by Anita Ramaswamy , a reporter at TechCrunch. Anita covers crypto and fintech startups, trends, and news. Before joining TechCrunch, Anita was a finance fellow at Insider. During the episode, Anita shares real-life examples of pitch subject lines, how some exclusives she’s been pitched have gone wrong, her new podcast from TechCrunch, and more.
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A growing body of evidence shows that environmental, social and governance (ESG) initiatives are important to business growth. And it all relies on a simple fact: ESG issues matter to consumers. Consumers see businesses as crucial change agents and are willing to take their business to the competition if their current brand comes up short on ESG. In pursuit of identifying where such trends are today, 3BL Media and TriplePundit partnered with the research technology firm Glow to survey 3,648 U.S.
Practical Law Construction
MAY 10, 2022
The Construction Briefing is an alternative way of learning about key developments in construction law, with the Practical Law Construction editorial team discussing some of the wider issues those developments raise. Episode 10 is now available and in it, Michelle and Yassir: Highlight that the Building Safety Bill received Royal Assent and is now known as the Building Safety Act 2022 (BSA 2022).
Solo PR Pro
MAY 10, 2022
Journalism has changed a lot over the last few years, but you don't have to feel left behind. One thing that hasn't changed? Media relations remain an important part of the PR world. You can still provide valuable, unique and timely information to journalists. As long as it's coming from a genuine place, you can land some solid pitches. Whether you're just getting into the world of solo PR or are already a seasoned pro, we're giving you in-depth tips on working with the media in 2022.
Practical Law Construction
MAY 10, 2022
After many months of wrangling, both in the House of Commons and the House of Lords, the Building Safety Bill finally received Royal Assent at the end of last month. Now known as the Building Safety Act 2022 (BSA 2022), the new building safety regime that is being introduced is going to have a significant impact on many of us. Given the breadth of change on the horizon, I’m going to focus on just a few bits of the BSA 2022 – the enhanced rights of recourse available to those affec
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