ImPRessions - Crenshaw Communications

NOVEMBER 6, 2018

Although longer content like books, white papers, podcasts, eBooks, and video can take more time and effort than shorter bites, and it demands greater depth and creativity, it can prove very effective. Consistency and quality are key when building a reputation as an industry authority. But in recent years, data has shown its efficacy.

Case Study 178

Case Study SEO Film Video 178

Cision

JUNE 6, 2017

It takes a long time to build the reputation and earn the trust required to build this proprietary audience. In an era where paid advertising access to consumers on television, radio, and print is drying up, influence marketing may become a primary source of consumer connection. 19 percent were piloting a program.

Marketing 239

Marketing Television Handbook Web 239

Sword and the Script

JUNE 14, 2016

Think: selling content, eBooks, sponsored content or banner ads on a corporate blog, or even tickets to an event. Anyone that has attended a physical conference can appreciate the cost of overhead in a facility, food, staff, printing, and even entertainment. Conferences produced by businesses are assets.

Marketing 60

Marketing Conference Software B2B 60

Polaris

DECEMBER 14, 2014

Most useful offline reference resource: Spin Sucks: Communication and Reputation Management in the Digital Age , by Gini Dietrich, and Everybody Writes: Your Go-To Guide to Creating Ridiculously Good Content , by Ann Handley. She encourages everyone to have a print edition alongside Merriam Webster’s. #11 5 Sarah Arrow.

Marketing 251

Marketing Resources Content Marketing Leadership 251

Doctor Spin

NOVEMBER 22, 2023

Learn more: The Anatomy of Attention Subscribe and get a free ebook on how to get better PR ideas. Printing marks the beginning of the end of the manuscript culture. Read also: Digital-First is the Way Subscribe and get a free ebook on how to get better PR ideas. The oral tribe culture persists but without its former prominence.

eBook 52

eBook Groups Biotechnology Resources 52

Solo PR Pro

AUGUST 19, 2014

Overnight Prints * – On the recommendation of Solo PR PRO Premium member Greg Brooks , I tried Overnight Prints and put its moniker to the test. Many of the most popular registrars frequently come under fire for unethical practices, but Namecheap has an excellent reputation for being affordable, reliable and trustworthy.

Tools 78

Tools eBook Print System 78

Cision

MAY 21, 2015

From creating an online course to video marketing, webinar recording, Facebook, Twitter, Pinterest, YouTube, new content creation (including eBooks, guides and cheat sheets) and email marketing, Amy is going to reveal what works (and what doesn’t) once and for all. to rock your social media and content marketing. 24) Jason Keath.

Social Media 120

Social Media Marketing Pinterest Media 120