Beyond PR
MARCH 30, 2016
Exhibiting at your first trade show can feel a lot like the first day of high school. It’s easy to get overwhelmed, especially if you’re a small company at a big show. It’s important to register as early as possible for a trade show. The money you save here can then be directed into other show expenses.
Solo PR Pro
OCTOBER 16, 2018
You might even unearth some new opportunities in the process, such as a new trade show, or new opportunities in the digital landscape. This is especially true in this era of news breaking every second, where the wrong move on social media could have a dire impact. It All Starts with a Plan. Ok, Google…Siri … Alexa…”.
The Hoffman Agency
JULY 18, 2023
An exciting part of being at The Hoffman Agency is that at any level — from junior to senior — you’ll have opportunities to attend trade shows and events, from the niche to the grand scale. Liam Rawson , Account Director & Media Strategist, gives some hints, tips and learnings.
Beyond PR
JULY 5, 2016
When the show floor closes on the last day of a trade show, it’s like a magic act. As tempting as it may be to let the magic fade as you go back to your normal routine, your trade show tasks are actually far from over. Write a Powerful Post-show Press Release. Attract New Audiences with a Social Media Spell.
Sword and the Script
SEPTEMBER 10, 2019
Companies prioritize print, search engine optimization, and other paid digital media (including trade shows and partnerships) among all paid media options,” according to the report. The full report is embedded nearby and is freely available for download here (and previous reports here ).
Beyond PR
APRIL 27, 2016
Trade shows can be an endless sea of opportunity, engagement, and information. When it comes to amplifying your trade show presence, an online press kit is one of the best ways to house your content riches , and a multichannel marketing strategy will provide your audience with plenty of paths to this jackpot.
Sword and the Script
OCTOBER 24, 2017
Don’t miss these related posts: How B2B Marketing Can Get More out of Trade Shows. How to Generate Media Referenceable B2B Customers with a Blog. 20% social media. 23% say social media. 22% social media posts. Share it on social media. Use it for retargeting in social ads.
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