Crisis Communications Local Social Media YouTube 
PRSay
JULY 1, 2022
About 2,200 local print newspapers have closed since 2005, cutting the number of newspaper journalists by more than half between 2008 and 2020. When we published the first “Public Relations Handbook” in 1967, the notion of social media, influencers, YouTube, Instagram, Snapchat, podcasts and search-engine marketing did not exist.
Landis PR
APRIL 29, 2024
Key services: Strategy and Organizational Culture Strategic Communications, Public Relations and Branding Public Affairs and Corporate Responsibility Data Analysis and Future Scenarios Crisis Communications Top Advice for Foreign Companies Navigating Media and Communications Environment in Finland 1.
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PRSay
OCTOBER 25, 2017
” For example, there’s an assumption that the internet or social media are not the best tools for reaching low-income Americans. She also believes that one of the best ways to reach rural Americans is in their community. 3 Ways to Maintain Control of Your Corporate Social Media. Meet people where they are.
Cision
MARCH 1, 2016
Crisis communication is an important aspect of most PR roles. In the Journal of Marketing Management, a group of British researchers write that crisis communication has “implications for brand equity and consumers’ purchase intentions.” SoMe = Facebook, Twitter, YouTube. Working through a PR crisis.
MaccaPR
FEBRUARY 19, 2018
When the inevitable social media backlash erupted, the CrossFit gym owner compounded the crisis by posting a profanity-laden response that called criticism by outraged women “b t,” “delusional and ignorant” and “feeble minded garbage.” CRISIS LESSON #2: ESTABLISH CLEAR SOCIAL MEDIA GUIDELINES AT EVERY LEVEL OF YOUR COMPANY.
Solo PR Pro
AUGUST 2, 2022
For many solo PR pros, the idea of becoming an adjunct instructor at a local college or university can be appealing. “With more programs moving online, opportunities to teach no longer have to be limited to your local university,” explains Kristie. Let us know in the comments or chat with us on social media!
Ethical Voices
OCTOBER 16, 2023
I did data communications for our local, state and national reporting. I also worked very closely with the president, who was very data-driven at that time, and the Office of Marketing Communications to create talking points for him. I think that our definition of traditional media is going to change very soon.
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