Remove Creativity Remove Infographics Remove Interviews Remove SEO
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2024’s Top 5 PR Trends: What to Watch

Newsfile

In an interview with TIME Magazine last November, OpenAI CEO Sam Altman said multimodality in the company’s new models will be one of the key things to watch out for in 2024. However, remember that AI should not replace human-written content and creativity. Download the report! Instead, it should only be used to supplement.

Trends 105
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21 High-Converting Email Outreach Templates (From Our Experts)

Buzzstream

Quote/Interview Pitch Outreach Template Pitching quotes from a thought leader, C-suite executive, or relevant spokesperson for a third-party report or news event is a great way to get press mentions and links. Ensure your post is compelling, the graphics are original and high quality, and your infographic topic is relevant to your site.

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The Well Written Press Release #6: Include Multimedia

ISEBOX

At the beginning, when they first started creating and publishing releases, they were using these beautiful, rich infographics as their hero image for the releases. Their performance was great for the first four or so campaigns, and each one included the gorgeous infographics. If they want to know more, that’s a great thing.

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30 Pragmatic Marketing and PR Predictions for 2020

Sword and the Script

Organic social reach is all but dead, paid social has pathetic CTRs, and organic SEO is as rough as sitting in the crowd at AT&T Stadium and hoping the Monday Night Football camera crew focuses on your homemade sign. Note: see my interview with Tom here – Marketing has Gotten Better as a Profession; Off Script No. 16: Ted Seward.

Marketing 105
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23 Digital PR Examples and Strategys That Work Today

Buzzstream

Many brands utilize digital PR to drive links to an asset and then use internal linking to direct SEO or link value to their money page. It’s my favorite from a strategic point of view, but it can be challenging to get very creative. If you have a data-savvy team, you can get creative with collecting data in other ways.

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5 Mistakes Entry-Level PR Job Seekers Make & How To Avoid Them

MaccaPR

Today, PR people are expected to know B2B content marketing strategies, SEO, social media campaigns along with traditional media pitching, press release and speech writing, require PR newbies to come prepared from Day One to significantly and professionally contribute to strategic PR work.

How To 48
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Media relations is thriving

Stephen Waddington

Search engine optimisation (SEO) has shifted towards the skillset of public relations in identifying and listening to audiences and creating content to earn attention. You should not start with three pages of A4, but a tweet, an infographic or a video. Your organisation’s story needs to be framed around a strong news angle.