Offleash

JULY 19, 2023

I’m not attempting to (age myself or) minimize the actual risks and important ethical questions surrounding this next wave of AI. While AI can automate, streamline, and improve the work we do, it can’t bring the same level of creativity, intuition, and certainly not the relationships (putting the “relations” into public relations.)

Crisis Communications 52

Crisis Communications Ethics Creativity Crisis 52

Burrelles Fresh Ideas

MAY 30, 2023

Designing your content to be used by everyone who wants to serves your ethical duty to inclusivity and extends your potential engagement reach. More creative content marketing methods help you reach a variety of audiences while also meeting the various accessibility needs of your demographics.

How To 40

How To Ethics Education Creativity 40

Burrelles Fresh Ideas

JANUARY 23, 2024

To build meaningful relationships, consumers often prioritize brands that are aligned with their ethical standards , cultural perspectives, and other components. Your human creative teams can then use the outcomes of this to influence how they create more relevant and impactful materials.

Technology 76

Technology Training Data Consumer 76

Sword and the Script

DECEMBER 26, 2023

Re-writing the AI draft “We’ll spend more time rewriting ChatGPT’s draft press releases, and less time finding relevant topics, reporters… thanks to it as well.” ” ~ Khaner Walker , Senior Director, Corporate Communications, Syneos Health 16. .”

Writing 190

Writing Communications Marketing B2B 190

5W PR

SEPTEMBER 11, 2019

News & World Report recently ranked public relations specialists #4 for Best Creative and Media Jobs in its 2019 ranking of best jobs. It was a natural transition since they already knew how to write appealing pieces and had established relationships with other colleagues in the media.

Nonprofit 83

Nonprofit Publicity How To Small Business 83

Karen Freberg

OCTOBER 17, 2021

Not just as a researcher and member of the PR academic community, but a mentor and advocate for the next generation of professors and scholars entering the field. This was the article I got inspired to write about my thoughts. I have to give them props for writing this article because I think it will generate a lot of discussion.

Study 111

Study Journalism Interviews Conference 111

Solo PR Pro

AUGUST 2, 2022

Courses may be as broad as Principles of PR or PR Campaigns, or as focused as Working with Influencers, Crisis Communications or Nonprofit PR.” My first adjunct position was at Texas Christian University, teaching PR Writing. DePaul University College of Communications, 2011 – 2022.

Education 107

Education Course Nonprofit Resources 107