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Part 2: The Risk and Value of Corporate Reputation

Reputation Us

The Tangible Value of Reputation Management Your company’s reputation is not merely a reflection of your public image, but a tangible asset with measurable impact on the most essential aspects of your operations. Risky Value So how do you determine the value of your corporate reputation in order to mitigate potential risk to it?

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Reputation Risk Insurance: Exercise Your Protection

Reputation Us

Risk and insurance professionals are putting increasingly less emphasis on physical assets, and more focus on intangible risks such as cyber threats, business interruption and reputational risks. The proliferation of data, technology and automation has transformed the composition of companies’ assets. Recognizing The Big Risk.

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10 Facts PR Influencers Know to Be True

Onclusive

Hosted by Deirdre Breakenridge of Pure Performance Communications , and joined by fellow panelists Shonali Burke and Shannon Furey , the panel covered emerging PR trends including how corporate storytelling has changed in recent years and what PR professionals must learn to sustain their careers. Technology has largely enabled this.”

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How to Improve Your Social Media Targeting

Cision

Facebook is unprecedented by nearly every measure for social platforms, except perhaps for engagement where its companion network Instagram (and its 700 million users ) excels. Paid Content (what can I measure and how granularly can I target audiences?). Paid Content (what can I measure and how granularly can I target audiences?).

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Future skills for public relations practitioners - World PR Day

Stephen Waddington

This is likely to be an issue on the corporate agenda for the next decade. This gives rise to a range of issues including health and safety, insurance, London weighting, and other issues. The crisis has had a devastating impact on financial capital but has led to a rise in social capital.

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5 Ways to Measure Agency Operations

Waxing UnLyrical

PR lives in a near-ubiquitous digital landscape where every impression, click, and interaction can be measured. What can or should be measured about how the firm delivers its services? The first step to increasing revenue per employee is to measure revenue per employee. But what about the PR agency itself? It’s often overlooked.

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5 Ways Our Weekly FB Live Show Helped Grow Our Business & Our Work Culture

Deirdre Breakenridge

Since the conception of SocialLIVE, our network of followers clients and “fans” has expanded and we regularly and consistently measure who we are reaching and the rate of engagement on our videos. Knowing they were on to something big, they ceremoniously quit their jobs on the same day and walked out of the corporate world together.

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