Comparison Content Marketing Measurement Writing 
Onclusive
OCTOBER 10, 2017
Since 2012, AirPR Software has provided PR and content marketing professionals with reporting and analytics that actually matter to the C-Suite and core stakeholders. AirPR customers can now use Analyst to conduct cross-functional competitive comparisons all in one place.
Cision
SEPTEMBER 21, 2016
You can include informational articles, product comparisons, videos, special offers, et cetera. Share her content. Writing Press Releases. Content Creation. Content marketing is another area that can seem overwhelming, but if you continually work on it, it won’t take over your life. Comment on her articles.
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The Resolution Blog
JANUARY 8, 2018
Check out this interview to begin to improve your measurement today. All models are wrong, but some are useful… Orin Puniello, part Ketchum Global Research & Analytics team shares why some PR measurement models will never tell you the whole truth. Could just one metric measure PR? A standard in article scoring?
Sword and the Script
AUGUST 29, 2020
According to the survey: social media management (77%) content marketing (77%) influencer marketing (67%); and link building for SEO (56%) Other statistics stood out for me in the report: Measurement. “PR What are the new services? Share of voice is a longer-term metric, but it provides useful benchmarking.
Contently - Strategy
OCTOBER 9, 2019
The reason for this, it turns out, is super simple: Most marketers don’t ever talk to their prospects and clients. The empathy marketing problem. According to the Content Marketing Institute’s 2019 B2B Research report, just 42 percent of B2B marketers talk to clients as part of their research.
Sword and the Script
JULY 2, 2019
Writing on the company’s blog , Lindsey Woodward , who leads the client support team said, “Whether jumping on a call to assist in creating an internal newsletter or report for your boss or setting up new employees on the Meltwater platform, we want our clients to have personal and open communication with Meltwater.”.
Sword and the Script
OCTOBER 8, 2019
In fact, you must publish content in order for it to be indexed and returned in response to search. That’s the gist of a piece Michael Brenner wrote for the Content Marketing Institute last week titled The Best Reason to Do Content Marketing? b) Integrated marketing. b) Integrated marketing.
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