Facebook And The Perils Of Opposition PR
ImPRessions - Crenshaw Communications
NOVEMBER 15, 2018
Is it ethical for a PR agency to smear a competitor? The rationale for the down-and-dirty oppo PR is summed up in an earlier interview with Definers founder Tim Miller. So, was Definers ethical? It hired Burson Marsteller to pitch bloggers on Google’s invasions of user privacy. Do no harm, in other words.
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