NewsWhip

JUNE 10, 2021

It comes down to every customer service interaction. Is it isolated in one community or one space or one network? Or has it moved from Twitter to Facebook, or from Twitter to someone’s blog, or whatever it might be? Chris: We have to be aware of everything, quite frankly. It comes down to product launches.

Reputation 78

Reputation Crisis Management Crisis Enterprise 78

Sword and the Script

DECEMBER 20, 2022

And, given the vast amount of time I pour into writing about PR technology , I’m really pleased with the long list of contributions from the PR technology vendor community. a) Many community newspapers going away and hopefully still being available in some kind of online format. Relentless focus on the customer .

Marketing 189

Marketing Content Marketing Data Social Media 189

MaccaPR

OCTOBER 14, 2015

T he industries that generate the highest demand : Technology, financial services and higher education. Now’s the time for you, as a business professional and a professional communicator, to leverage the power of LinkedIn Pulse. Top topics included hiring , customer service and professional development tips.

LinkedIn 48

LinkedIn Content Marketing Marketing Engineering 48

Prohibition

FEBRUARY 1, 2024

Virtual assistants also offer a cost-effective solution to larger businesses who are handling a high volume of inquiries, allowing them to effectively scale their customer service operations efficiently and a lower overall service cost by reducing reliance on human agents.

Social Media 62

Social Media Trends Media Guidelines 62

Newsfile

JANUARY 30, 2024

Other platforms like X (formerly Twitter) and LinkedIn will continue to be of importance as more people and businesses strive to establish themselves as industry thought leaders. ROI: Financial return compared to PR costs. Foster a company culture that prioritizes customer satisfaction.

Trends 105

Trends YouTube Video Social Media 105

PRSay

JUNE 26, 2016

Rolling up your sleeves to “listen” more actively and to monitor conversations closely will help you to identify your audience’s pain points, areas of passion, ideas that spark action, and trending topics in different communities. However, it’s not just your communication goals (exposure, message retention, engagement, etc.)

Social Media 113

Social Media Media Infographics Community 113

Stuart Bruce

JULY 23, 2017

The second problem with ROI is in many cases I see the marketing team isn’t actually calculating the ROI because they don’t know actually understand what that specific financial term means. No matter how good the customer service team is it would be ridiculous to expect them to handle social media for internal communications.

Social Media 68

Social Media Media Customer Service Corporate 68

Lauri Pehar Borsh

AUGUST 12, 2015

However, having at least a few hundred people who consistently rave about how awesome you are will build credibility within the eyes of the media and your target customer. Almost every journalist loves a good rags to riches story or to be able to boast a company’s soaring financials. There is no revenue. Marry the media.

Enterprise 60

Enterprise Advertising Advertising Pitching 60

Lauri Pehar Borsh

AUGUST 12, 2015

However, having at least a few hundred people who consistently rave about how awesome you are will build credibility within the eyes of the media and your target customer. Almost every journalist loves a good rags to riches story or to be able to boast a company’s soaring financials. There is no revenue. Marry the media.

Enterprise 60

Enterprise Advertising Advertising Pitching 60

Stephen Waddington

MAY 9, 2020

Tourist destinations are having a tough crisis with no one travelling during lockdown but savvy destination marketing organisations have used the crisis as an opportunity to remind their community about the location. Jack Munroe, food writer, journalist and activist is helping her community cook its way through lockdown.

Brand 157

Brand Branding Travel Crisis 157

Stephen Waddington

FEBRUARY 12, 2019

The internet is a conversation The internet provides a means for people to connect and communicate with each other, irrespective of location. Twitter continues to have significant influence on the news media and is used by politicians, journalists and activists. Pinterest has posted strong growth in visual imaging.

Publicity 79

Publicity Community Pinterest Reputation 79

Stuart Bruce

OCTOBER 30, 2014

I won’t be predicting that Whisper is the next Twitter or Snapchat is the next Facebook. It’s 86% for Twitter, 98% for Instagram or 100% for Snapchat. We can understand how Facebook and Twitter conversations can represent different parts of the community. How often does the Financial Times write stories about itself?

Crisis Communications 148

Crisis Communications Transportation Conference Social Media 148