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Latin American PR Leaders on New Communication Essentials

PRSay

For communicators in today’s hyper-globalized world, achieving an organization’s goals is becoming more complex. A growing multiplicity of voices and communications channels accompanies disruptive technologies and radical new business models. A brand’s communications should remain “simple, short and concrete,” he said.

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Future skills for public relations practitioners - World PR Day

Stephen Waddington

The COVID-19 Communications Advisory Panel report sets out critical skills for practitioners as society learns to live with COVID-19. I worked as part of a team of professional marketing and communications associations on behalf of the Government Communication Service at the outset of the crisis.

Publicity 199
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Some Thoughts on Trust

Scott Public Relations

My colleague Jeremy Church at WordWrite Communications in Pittsburgh (a fellow PRBI – Public Relations Boutiques International – member) shared some very astute observations about what this means for executors and communicators in the WordWrite Storytellers Blog. Yes, trust is alive – if somewhat diminished – in our world today.

Insurance 104
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Top Cybersecurity Trends For PR In 2020

ImPRessions - Crenshaw Communications

Here are the top trends — based on client conversations, journalist insight and industry expertise — that’ll give teams the edge, along with a warning for cybersec communicators. There’s a natural incentive for us to make such announcements to show leadership and expertise. IoT’s vulnerability will take center stage.

Trends 156
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Top Cybersecurity Trends For PR In 2020

ImPRessions - Crenshaw Communications

Here are the top trends — based on client conversations, journalist insight and industry expertise — that’ll give teams the edge, along with a warning for cybersec communicators. There’s a natural incentive for us to make such announcements to show leadership and expertise. IoT’s vulnerability will take center stage.

Trends 156
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Three Steps to Successful Crisis Communication

Melissa Agnes

Crisis communication is one of the most important aspects of your crisis management. In fact, whom you communicate with in a crisis, along with when and how you communicate with them, can mean the difference between successful crisis management and crisis management failure. Step 2: Identify your communications channels.

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The Misinformation Age: Misinformation, Lies, and Communications

Scott Public Relations

professor at the University of California at Irvine and author of the book “The Misinformation Age: How False Beliefs Spread”, explained at the annual meeting of PR Boutiques International that understanding how false beliefs propagate may lie in defining “belief” as a social phenomenon. Cailin O’Connor, Ph.D.,